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Ccc chewing gum lr adds

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Medical chewing gum is proposed as a new way to deliver medicine to children in a format that is attractive and easy for them to take. Chewing gum could come in different flavors to engage children, overcome issues with swallowing tablets, and be discreetly administered anywhere without water. This new delivery method aims to make medicine more child-friendly and easy to transport.

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Context It commonly stems from the child not liking the taste of the medicine, or having difficulty swallowing it. The use and storage of medicine are complex and the delivery of medicine repels children.
Idea Medical chewing gum for kids Attractive to children Choice of flavours so children are more engaged with the medicine Overcomes difficulties with swallowing tablets Can be taken anywhere Ready for use Easy and discreet administration without water
Value Reframe chewing gum as a new delivery of medicine that is child friendly Easy to transport to remote locations, and in uncertain temperatures

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Ccc chewing gum lr adds

  • 1. Context It commonly stems from the child not liking the taste of the medicine, or having difficulty swallowing it. The use and storage of medicine are complex and the delivery of medicine repels children.
  • 2. Idea Medical chewing gum for kids Attractive to children Choice of flavours so children are more engaged with the medicine Overcomes difficulties with swallowing tablets Can be taken anywhere Ready for use Easy and discreet administration without water
  • 3. Value Reframe chewing gum as a new delivery of medicine that is child friendly Easy to transport to remote locations, and in uncertain temperatures