Chris Carson has experience creating advertising for many popular television shows. Some of the shows mentioned include Wheel of Fortune, Jeopardy!, The Oprah Winfrey Show, Rachael Ray, CSI franchises, Dr. Phil, Everybody Loves Raymond, and Inside Edition. The document discusses how Carson's advertising used colorful graphics, compelling copy, and vivid photography to highlight the personalities of the shows and keep many of them ranked as the number one syndicated programs.
2. WHEEL OF FORTUNE/JEOPARDY!
Colorful, energetic consumer and trade advertising reflects the fun
and outgoing personalities of Americas favorite game shows, and
has kept Wheel and Jeopardy! #1 and #2 for more than 25 years!
Wheel of Fortune and Jeopardy! Consumer and Trade Advertising
3. THE OPRAH WINFREY SHOW
Trade advertising for The Oprah Winfrey Show
always features powerful sales statements, while
retaining a dignified and understated elegance.
The Oprah Winfrey Show Trade Advertising
4. RACHAEL RAY
The use of vivid color and playful photography highlights
Rachaels dynamic personality and style. The result?
Syndications highest-rated launch since Dr. Phil.
Rachael Ray Launch Campaign
5. CSI FRANCHISE
Bold headline copy, combined with eye-catching photography and
graphics have resulted in all three CSIs being ranked the #1 hours in
syndication over the course of their respective two-year broadcast runs!
CSI: Miami Launch Campaign
9. DR. PHIL
A bold and confident talent and a no-nonsense show format
dictated the creative direction for the shows advertising. Bold
graphics, strong copy and sophisticated colors were a natural.
Dr. Phil Trade Advertising