Facebook Live allows businesses to connect with customers in real-time by broadcasting live video directly from a mobile device or webcam. Live video builds engagement by giving audiences a behind-the-scenes look and allowing them to interact through comments and reactions. Businesses can use Facebook Live to showcase new products, give tutorials, or host Q&A sessions to deepen connections with their customer base.
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1. Connect and Engage With Your Audience Using Facebook Live
December 13, 2016
Moustafa Al-Etreby