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Chabot is a not a product, it's a feature

Michael Vakulenko
Michael Vakulenko

Introductory talk on why chatbots are attracting developers and the current state of this nascent segment.

1 of 21
Chatbot is not a product, its a feature December 2016 Michael Vakulenko 1
H1 2016: Chatbots are the new apps? Michael Vakulenko 2
Lots of excitement in the Valley Michael Vakulenko Source: Botness, https://medium.com/botness/learnings-from-the-first-botness-survey-dbeba3f89fbc 3
but, also lots of false starts... Michael Vakulenko 4
some chatbots were not exactly clever Michael Vakulenko 5
and some ideas are not exactly useful Michael Vakulenko 6
Not everybody is convinced Michael Vakulenko 7
So, why chatbots? Michael Vakulenko 8
Opportunities in mobile apps dry up, companies look for new ways to reach and engage mobile users Michael Vakulenko 9
Mobile-first UI replaces complex forms on small smartphone screens Michael Vakulenko 10
Familiar thread-centric UI paradigm allows to simplify complex flows Michael Vakulenko Source: https://blog.intercom.com/killer-feature-messaging-no-ones-talking/ 11
No front-end software* resulting in cost-effective cross-platform development Michael Vakulenko * for those who decide to develop for messaging platforms 12
Chatbot UI is deceptively simple, but UX is surprisingly hard Michael Vakulenko More on chatbot UX from Marry Mariansky https://medium.com/@mmatty 13
Chatbots are past the hype phase Michael Vakulenko Source: Sam Lessin, https://www.theinformation.com/bots-in-2016-mid-year-check-in 14
Tens of thousands developers work on various use cases using different design approaches Assistants E-commerce Customer support Data analysis Utilities Customer interaction Business workflow Data collection Content delivery Entertainment Games Michael Vakulenko 15
Dedicated app or messaging platform? Things to consider: User ownership vs. user reach; privacy; UI limitations Michael Vakulenko Skyscanner on Facebook Messenger Lemonade App 16
Which messaging platform? Michael Vakulenko US or maximum global reach Market ? Geo ? Regional reach Consumer Enterprise 17
Fully automated or hybrid? Things to consider: AI is not ready yet for complex general-purpose bots Michael Vakulenko Fully Automated Meekan scheduling assistant Hybrid Lola travel app 18
Do-it-yourself AI or 3rd party engine? Michael Vakulenko Things to consider: API constraints; data ownership; performance; roadmap dependencies, see https://www.developereconomics.com/nlp-wit-luis-api-ai wit.ai Bot Framework Watson Lexi + numerous startups. api.ai 19
Michael Vakulenko New user behaviors take time to develop and sometimes require a breakthrough app to get things started. Thats where we are with chatbots. The hype phase is over and we are now into the figuring it out phase. Thats usually when interesting stuff starts to happen. Fred Wilson, USV http://avc.com/2016/08/checking-in-on-chat-bots/ 20
Lets talk! @mvakulenko Michael Vakulenko 21

More Related Content

Chabot is a not a product, it's a feature

  • 1. Chatbot is not a product, its a feature December 2016 Michael Vakulenko 1
  • 2. H1 2016: Chatbots are the new apps? Michael Vakulenko 2
  • 3. Lots of excitement in the Valley Michael Vakulenko Source: Botness, https://medium.com/botness/learnings-from-the-first-botness-survey-dbeba3f89fbc 3
  • 4. but, also lots of false starts... Michael Vakulenko 4
  • 5. some chatbots were not exactly clever Michael Vakulenko 5
  • 6. and some ideas are not exactly useful Michael Vakulenko 6
  • 7. Not everybody is convinced Michael Vakulenko 7
  • 9. Opportunities in mobile apps dry up, companies look for new ways to reach and engage mobile users Michael Vakulenko 9
  • 10. Mobile-first UI replaces complex forms on small smartphone screens Michael Vakulenko 10
  • 11. Familiar thread-centric UI paradigm allows to simplify complex flows Michael Vakulenko Source: https://blog.intercom.com/killer-feature-messaging-no-ones-talking/ 11
  • 12. No front-end software* resulting in cost-effective cross-platform development Michael Vakulenko * for those who decide to develop for messaging platforms 12
  • 13. Chatbot UI is deceptively simple, but UX is surprisingly hard Michael Vakulenko More on chatbot UX from Marry Mariansky https://medium.com/@mmatty 13
  • 14. Chatbots are past the hype phase Michael Vakulenko Source: Sam Lessin, https://www.theinformation.com/bots-in-2016-mid-year-check-in 14
  • 15. Tens of thousands developers work on various use cases using different design approaches Assistants E-commerce Customer support Data analysis Utilities Customer interaction Business workflow Data collection Content delivery Entertainment Games Michael Vakulenko 15
  • 16. Dedicated app or messaging platform? Things to consider: User ownership vs. user reach; privacy; UI limitations Michael Vakulenko Skyscanner on Facebook Messenger Lemonade App 16
  • 17. Which messaging platform? Michael Vakulenko US or maximum global reach Market ? Geo ? Regional reach Consumer Enterprise 17
  • 18. Fully automated or hybrid? Things to consider: AI is not ready yet for complex general-purpose bots Michael Vakulenko Fully Automated Meekan scheduling assistant Hybrid Lola travel app 18
  • 19. Do-it-yourself AI or 3rd party engine? Michael Vakulenko Things to consider: API constraints; data ownership; performance; roadmap dependencies, see https://www.developereconomics.com/nlp-wit-luis-api-ai wit.ai Bot Framework Watson Lexi + numerous startups. api.ai 19
  • 20. Michael Vakulenko New user behaviors take time to develop and sometimes require a breakthrough app to get things started. Thats where we are with chatbots. The hype phase is over and we are now into the figuring it out phase. Thats usually when interesting stuff starts to happen. Fred Wilson, USV http://avc.com/2016/08/checking-in-on-chat-bots/ 20