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Charlie class 111411
- 1. Dr. Professor Charlies Class Interactive Presentation
- 2. Johnny Le
- 3. Interactive work, trends f*ck ups, and stuff.
- 5. 油
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- 16. Content will always be king.
- 17. 油
- 18. mingle
- 19. 油
- 20. 油
- 21. 油
- 22. Hey, you want my number(s)?
- 23. Its a mobile cellular telephone.
- 24. By 2014, 65% of the worlds population will be mobile subscribers.
- 25. By 2014, mobile internet usage will surpass desktop internet usage.
- 26. Forrester projects that by 2015 smartphone adoption will grow 150%, and 82 million consumers will own a tablet.
- 27. Mobile Overtakes Email And Social Spend on mobile paid advertising and search surpasses email and socialMarketers will create more relevant mobile ads.Tablets along with their expensive ad units will become mainstream.Buyers will embrace mobile commerce and the advertising that drives it. Advertisers enamored by the mobile commerce outlook mobile commerce will top $31 billion in five years. surpasses email and socialMarketers will create more relevant mobile ads.Tablets along with their expensive ad units will become mainstream.Buyers will embrace mobile commerce and the advertising that drives it. Advertisers enamored by the mobile commerce outlook mobile commerce will top $31 billion in five years.
- 28. 油
- 29. Mobile on Facebook More than 350 million active users currently access Facebook through their mobile devicesMore than 475 mobile operators globally work to deploy and promote Facebook mobile products More than 350 million active users currently access Facebook through their mobile devicesMore than 475 mobile operators globally work to deploy and promote Facebook mobile products
- 30. Do you Like me?
- 31. Statistics More than 800 million active usersMore than 50% of our active users log on to Facebook in any given dayAverage user has 130 friends More than 800 million active usersMore than 50% of our active users log on to Facebook in any given dayAverage user has 130 friends
- 32. Activity on Facebook More than 900 million objects that people interact with (pages, groups, events and community pages)Average user is connected to 80 community pages, groups and eventsOn average, more than 250 million photos are uploaded per day More than 900 million objects that people interact with (pages, groups, events and community pages)Average user is connected to 80 community pages, groups and eventsOn average, more than 250 million photos are uploaded per day
- 33. 油
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- 36. Dont F*ck Up!
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- 40. Questions?
- 41. web: www.swansonrussell.com email: [email_address] om google+: [email_address] mail.com linked in: [email_address] hoo.com twitter: jo hnthule
Editor's Notes
- #3: Introduction About Swanson Russell About Interactive Department
- #4: Small Town Kid from NE Failed my first few years in college
- #5: So you got a website. Home page, check. About us page, check. Detail product page with specs, photos, and videos. check. Everyones got it, whats going to make you different. Tools are a good start.
- #7: Minn kota need a tool. A corporate web site.
- #8: Minn kota need a tool. A corporate web site.
- #9: Minn kota need a tool. A corporate web site.
- #10: Minn Kota needed more than a tool. We need to drive people to the dealers, and get them the right information that they needed.
- #11: Minn kota need a tool. A corporate web site.
- #17: Many of you maybe tools when you graduate. You learn why your using those tools, and how other tools can collaborate with you. Put a priority on things like planning & strategy, which in turn helps you figure out the idea or message. Once youve defined those, you can start to figure out tactics and tools you need to deliver. What does the client want to achieve? goals? Know the problem before you can solve it.
- #18: ProCleanse: Needed a website. But they need more, something inspiring to deliver a message.
- #20: Called or be Called: Heart Screenings! Send a message to a friend from the man upstairs. More than just a sweet websites. It was an integrated campaign. Campaign was cut short, because of its success.
- #21: F*cked #3: Hot Stuff About 4 years ago, we skyrocketed from 4 to 25 talented folks. Riding the good life of interactive marketing, with the attitude of do great things and if you dont like it, get out of the way. We were misunderstood, and kind of crazy. We were hot stuff, doing things that were cutting edge, yet missing something.
- #22: F*cked #3: Hot Stuff About 4 years ago, we skyrocketed from 4 to 25 talented folks. Riding the good life of interactive marketing, with the attitude of do great things and if you dont like it, get out of the way. We were misunderstood, and kind of crazy. We were hot stuff, doing things that were cutting edge, yet missing something.
- #23: Many of you maybe tools when you graduate. You learn why your using those tools, and how other tools can collaborate with you. Put a priority on things like planning & strategy, which in turn helps you figure out the idea or message. Once youve defined those, you can start to figure out tactics and tools you need to deliver. What does the client want to achieve? goals? Know the problem before you can solve it.
- #25: Data from Forrester Research.奪
- #31: Social Media Grows Moderately
- #34: Look at likes, and talking about this. People are engaged. Almost 500 braggers since launch. hundreds more than brag boards that have been around. We created a better brag board. And it has legs.
- #35: Lets make this better
- #37: What you need to know to work in interactive? skill sets?
- #41: What you need to know to work in interactive? skill sets?