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The noble art of chatting  Roland Legrand
Some context: - Print newspaper - Site - Blogs
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?
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How we use our chat platform  - It's not only chat, it's also liveblogging - It's live interviews - It's live discussions? - It's live brainstorming? - It's a weekly or a daily show format
But why?  - It's another relationship with the community - It's direct personal contact (less confrontational, more civilized)  - It's very fast - It's immersive? ? - It learns us a lot about our coverage?
The challenge - in general  SWITCHING TO CONTINUOUS, STREAMING MEDIA PRODUCTION, DELIVERING MORE FORMATS THAN EVER BEFORE,? WITHOUT COLLAPSING UNDER THE COST, KEEPING STRESS LEVELS TOLERABLE...
Flow through social media  - Publish everywhere, and (almost) everything using long form blogging? fast blogging (bookmarklets, email, mobile)? micro-blogging (using hashtags, curated lists, embeds) live blogging chats vlogging? videostreaming forums comments social bookmarks wikis
The stage...
Backstage  ?
Streaming video and chat  ?
TO DO - Have a plan? - Explain your plan in the blog post and in the chat box - For big events: have a community manager? ? - Use the possibility to talk directly to one participant  - Integrate Twitter, think twice about streaming video - Have some media ready (pics, texts)
Apr¨¨s chat - Refer back to your chat - Develop topics in follow-up posts? - Remind people of the follow-up at the next chat? - Create more of an event: separate video interview with the guest, another blog post...
What really would be great  ?
Contact [email_address] @rolandlegrand (Twitter)  http://www.pbs.org/mediashift/roland-legrand/ www.mixedrealities.com  slideshare: rolandlegrand ? ? ? ?

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Chatting In The Newsroom

  • 1. The noble art of chatting Roland Legrand
  • 2. Some context: - Print newspaper - Site - Blogs
  • 3. ?
  • 4. ?
  • 5. ?
  • 6. How we use our chat platform - It's not only chat, it's also liveblogging - It's live interviews - It's live discussions? - It's live brainstorming? - It's a weekly or a daily show format
  • 7. But why? - It's another relationship with the community - It's direct personal contact (less confrontational, more civilized) - It's very fast - It's immersive? ? - It learns us a lot about our coverage?
  • 8. The challenge - in general SWITCHING TO CONTINUOUS, STREAMING MEDIA PRODUCTION, DELIVERING MORE FORMATS THAN EVER BEFORE,? WITHOUT COLLAPSING UNDER THE COST, KEEPING STRESS LEVELS TOLERABLE...
  • 9. Flow through social media - Publish everywhere, and (almost) everything using long form blogging? fast blogging (bookmarklets, email, mobile)? micro-blogging (using hashtags, curated lists, embeds) live blogging chats vlogging? videostreaming forums comments social bookmarks wikis
  • 13. TO DO - Have a plan? - Explain your plan in the blog post and in the chat box - For big events: have a community manager? ? - Use the possibility to talk directly to one participant - Integrate Twitter, think twice about streaming video - Have some media ready (pics, texts)
  • 14. Apr¨¨s chat - Refer back to your chat - Develop topics in follow-up posts? - Remind people of the follow-up at the next chat? - Create more of an event: separate video interview with the guest, another blog post...
  • 15. What really would be great ?
  • 16. Contact [email_address] @rolandlegrand (Twitter) http://www.pbs.org/mediashift/roland-legrand/ www.mixedrealities.com slideshare: rolandlegrand ? ? ? ?