Churnbar offer
0 likes149 views
Churnbar Services provides social media monitoring and analysis capabilities including social media searches, text classification, topic models, and named entity recognition. Their services include regular reports on topics like supermarkets in the UK. They offer consultancy assistance in defining searches and interpreting results.
Churnbar offer
- 1. Churnbar Services. 息 Churnbar 2012 19/07/2012
- 2. Capabilities. Social Media Monitoring & Analysis: Social media searches Text Classification Topic Models Named Entities & product searches Reports or Data Languages: Currently only English; We hope to offer Dutch, German, and Asian Languages soon. 息 Churnbar 2012 19/07/2012
- 3. SMM Reports Social Media Searches: Cover all main sites; list is being extended. Search will return full text for analysis. Can add geolocation for more specificity. Search by word or phrase. Possibility of offering this for clients to use directly. 息 Churnbar 2012 19/07/2012
- 4. Classification: Uses a human-trained classifier. Training sets manually created for each project. Classifications around 80% accurate. Can be sentiment or any other meaningful classification (eg segmentation of data) 息 Churnbar 2012 19/07/2012
- 5. Topic Models: Statistical models of probability of words being found in the same document create hidden topics of conversation. Allow for greater insight and understanding into content of search results. Primarily use Latent Semantic Analysis. 息 Churnbar 2012 19/07/2012
- 6. Named Entity Recognition: Used to find other brands / people mentioned alongside client company / brand Mentions are ranked according to frequency. Provides a means by which data can be segmented, and results can be basis for product search library. 息 Churnbar 2012 19/07/2012
- 7. Product Search: Searches for individual words; Used to differentiate and further segment data in a highly specific way. (eg there are many ways people can talk about consumer banking, finding this is a classification task, but only one way to talk about bread, this is a product search task). 息 Churnbar 2012 19/07/2012
- 8. Searches and Analyses can be provided on their own, in any combination, or as part of a regular series of reports. Standard rate card available on request. 息 Churnbar 2012 19/07/2012
- 9. Reporting Service: Simple, clear, graphically rich reports with commentary. Actionable recommendations. 5 10 pages. Affordable, and sold primarily through resellers. 息 Churnbar 2012 19/07/2012
- 10. Tracker Reports. Supermarket tracker: Bimonthly, covers mentions of top 5 UK supermarket chains. Full analytics. 1st report released on 6th July 2012. Launch seminar 6th July. Download full report for 贈200 (+VAT) Other trackers planned. 息 Churnbar 2012 19/07/2012
- 11. Consultancy Assistance offered in defining searches and interpreting results. Could be pre or post paid. Training can be offered, both online and in person. 息 Churnbar 2012 19/07/2012
- 12. Nigel Legg Director, Churnbar Ltd 07722 652 866 enquiries@churnbar.com 息 Churnbar 2012 19/07/2012