Utah Has A Problem With Clean Air
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Air pollution significantly impacts health, particularly for children in the Wasatch Front, leading to long-term issues like reduced lung capacity, premature births, and increased hospitalizations for asthma. During inversion periods, pollution can be trapped, exacerbating respiratory problems, with 'red air' days causing effects similar to smoking. Community actions such as using public transit, conserving energy, and holding polluters accountable are crucial to improving air quality.
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Air And Air PollutionSomeone To Write My Paper For Me Seattle
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This document discusses various topics related to air and air pollution. It defines air pollution as a mixture of solid particles and gases in the air that can be caused by vehicle emissions, chemicals, dust, airplanes, and pollen. It notes that factories, machines, and energy usage can make the air bad through the gases they release. The gases from vehicles, planes, chemicals, and factories can make the air unhealthy for humans, animals, and plants by making it difficult to breathe or even poisonous in high amounts. Factories in particular release large amounts of pollutants that can harm air quality.Essay newest-new
Essay newest-newKaizer Ooi
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The document discusses air quality related issues and the causes and effects of air pollution. It provides background on key topics like what is air pollution, common air pollutants, and air quality indices. It then examines global issues like the haze problems in Southeast Asia countries. Local issues in Malaysia are also discussed such as the 2013 haze episode and its health and economic impacts. Studies on the health risks of air pollution in Klang Valley and CO2 emissions in Malaysia are summarized. The document concludes that both global and local factors contribute to air pollution, which affects health, education, and economies.Ad
More from Matt Siltala (20)
How to create the best content in the world
How to create the best content in the worldMatt Siltala
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The document discusses the importance of effective digital content creation and marketing strategies, exemplified through Avalaunch Media's work with Blendtec to launch a new product. It emphasizes the need for brands to harness visual content, including infographics and motion graphics, to better connect with audiences and drive engagement. A case study highlights Avalaunch's successful marketing tactics resulting in significant sales growth and brand visibility.EngagePDX Leverage your visual content to the MAX
EngagePDX Leverage your visual content to the MAXMatt Siltala
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The document discusses the challenges of effectively utilizing visual content in marketing, emphasizing the importance of connecting with audiences through meaningful storytelling. It highlights a successful case study involving Blendtec's innovative remarketing strategy that resulted in selling 800 units of a new product within 48 hours, achieving a remarkable return on ad spend. The overall message encourages brands to think creatively and strategically about their content to maximize engagement and sales.Getting the most milage out of your content marketing
Getting the most milage out of your content marketingMatt Siltala
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This document discusses the importance of visual content marketing and leveraging different types of visual content across marketing campaigns. It provides an example of a successful campaign run by Avalaunch Media for Blendtec that exceeded its goals of selling 800 blender units within 48 hours through remarketing strategies like video assets and carousel ads. The case study highlights how visual content can engage audiences and drive sales when integrated into the right multi-channel strategy.Being Influenced - Influencer Marketing 101
Being Influenced - Influencer Marketing 101 Matt Siltala
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Presentation on Influencer Marketing given during Pubcon 2017 in Las Vegas where I break it down and give a Beginners Guide to Influencer marketing and what it means to be an influencer. Are you a content creator, or a content documenter?
Are you a content creator, or a content documenter?Matt Siltala
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Presentation given during SwivelNow Conference in Bend Oregon 2017. Are you a content creator, or a content documenter, and why does it matter?Being Influenced - EngagePDX
Being Influenced - EngagePDXMatt Siltala
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How to find influencers in marketing, and being influenced. My presentation given during EngagePDX 2017 where I talk everything from micro influencers to executing a influencer campaign.Pubcon SFIMA - Integrating Content
Pubcon SFIMA - Integrating Content Matt Siltala
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This document discusses the importance of integrating different types of content, including social media posts, images, videos and other digital assets, into a cohesive marketing plan. It emphasizes the need for brands to be consistent in their messaging across all channels and to leverage trends on social media to improve search engine optimization efforts and find new opportunities. The document also stresses analyzing analytics to understand what content is performing best and learning from that to streamline messaging and focus digital strategies comprehensively rather than just tactically.King of the Brand - State of Search 2016
King of the Brand - State of Search 2016Matt Siltala
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The document discusses the significance of visual content in branding and community building, emphasizing that colored visuals boost engagement and sharing on social media. It highlights the need for brands to establish a strong identity across platforms, leverage user-generated content, and create visually appealing and emotionally resonant material. Strategies for effective visual content include understanding audience needs, generating leads, and building a community that engages and supports the brand.Content Marketing Trends 2016-2017 Pubcon Vegas 2016
Content Marketing Trends 2016-2017 Pubcon Vegas 2016Matt Siltala
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The content marketing trends session at Pubcon Vegas 2016 - everything there is to know about creating content, and promoting with social and brand building and community building.The 2016 - 2017 Guide to Visual Content Marketing
The 2016 - 2017 Guide to Visual Content MarketingMatt Siltala
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Presentation given during Pubcon Vegas 2016 on all things visual content marketing. This guide is a complete reference to working with visual content. Guide to dominate on Pinterest Organically
Guide to dominate on Pinterest Organically Matt Siltala
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The document provides insights on optimizing Pinterest pins for better engagement, emphasizing the importance of creating visually appealing content and using relevant descriptions. It mentions that 80% of pins are repins and offers tips for creating evergreen content and effective pin boards. The document also highlights a case study of Sephora's successful use of Pinterest, showcasing how they increased traffic and engagement through strategic changes.Advanced Content for SEO - SMX Advanced
Advanced Content for SEO - SMX AdvancedMatt Siltala
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The document discusses the impact of influencers in social media, highlighting that they have a loyal following that views them as friends and role models, making their content engaging and impactful. It emphasizes that a significant percentage of consumers rely on social media for purchasing decisions, with data showing that trust in peer recommendations and influencer-driven offers leads to higher conversion rates. Overall, it suggests the substantial influence of word-of-mouth and social media on consumer behavior.Guide to Local Search Marketing for Contractors
Guide to Local Search Marketing for ContractorsMatt Siltala
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Avalaunch Media is a leading digital marketing agency focused on visual content, aiming to launch top brands globally. The document covers various strategies for local search optimization, emphasizing the importance of reviews and local content in boosting online visibility. It also discusses key factors that influence search rankings and encourages businesses to engage with their communities.How to be dope online - A guide to visual marketing
How to be dope online - A guide to visual marketingMatt Siltala
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The document emphasizes the importance of branding, community building, social proof, outreach, and link earning in the context of social media. It highlights the need for businesses to actively engage with their audience and utilize visual content effectively to enhance brand presence and interaction. The text provides strategies for overcoming common struggles faced by businesses in establishing a strong online identity and community.Use visuals and win at social media
Use visuals and win at social mediaMatt Siltala
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The document discusses the importance of visual content on platforms like YouTube, Instagram, and Pinterest, highlighting usage statistics and strategies for effective engagement. It emphasizes that visuals are crucial for brand building and provides practical tips for creating engaging content and leveraging influencer marketing. Key recommendations include optimizing pin descriptions, creating evergreen content, and utilizing tools to enhance visibility and user interaction.Brand Building with Social Media
Brand Building with Social Media Matt Siltala
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The document discusses the importance of visual content in brand engagement and community building, emphasizing that brands must leverage social media to succeed. It provides statistics demonstrating the effectiveness of visual content and outlines strategies for creating and sharing impactful content. Additionally, it highlights the role of influencers in shaping consumer decisions and the necessity of building relationships with journalists for effective outreach.Link Building Fundamentals SMX West 2016
Link Building Fundamentals SMX West 2016Matt Siltala
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The document details the fundamentals of link building as presented by Matt Siltala at SMX West 2016, outlining key components such as link popularity, quality, and relevance. It highlights the importance of acquiring both high-quality and diverse links while avoiding unnatural linking practices that can incur penalties from search engines like Google. Various tactics for effective link building, including content marketing strategies and using social media, are also discussed to enhance website rankings and visibility.SFIMA Pubcon Super Content vs Bad Content
SFIMA Pubcon Super Content vs Bad ContentMatt Siltala
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The document discusses social media marketing strategies, highlighting that video and image posts yield the highest engagement. It also shares statistics from various surveys about user engagement on different platforms, emphasizing the significance of infographics, motion graphics, and other visual content for virality. Additionally, it provides tips for monetizing Instagram and optimizing social media presence.Pinterest Marketing Survival Guide
Pinterest Marketing Survival Guide Matt Siltala
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The document discusses Pinterest's significant growth, highlighting over 130 million home decor boards and more than 300 million fashion boards, while Facebook and Twitter's growth remains stagnant. It provides strategies for creating engaging content on Pinterest, emphasizing the importance of quality images, keyword-rich descriptions, and creating evergreen content. Additionally, it mentions the introduction of 'buyable' pins and how Pinterest serves as an effective marketing strategy.Brand Building with Creative Visual Content
Brand Building with Creative Visual ContentMatt Siltala
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This document contains a series of tweets from @Matt_Siltala discussing various topics related to social media marketing and content. Some of the key points discussed include:
- Types of content that perform best on Facebook, including photos, videos, and links.
- Video and image posts tend to generate the most user engagement on social media.
- Popular social media platforms among U.S. teens and internet users aged 18+, such as Instagram, Facebook, and Twitter.
- Most commonly used types of content in B2B marketing, including videos, infographics, blog posts, and more.
- Examples of content that can go viral or be used to build links and reputation, likeAd
Utah Has A Problem With Clean Air
- 1. HOW DOES DIRTY AIR AFFECT ME? HOW CAN YOU MAKE A DIFFERENCE? Most children along the Wasatch Front will never develop their full lung capacity due to childhood exposure to chronic air pollution. Air pollution exposure can lead to a higher incidence of SIDS, low birth weight syndrome, premature birth, and infant mortality. Between 1000-2000 premature deaths along the Wasatch Front are attributable to air pollution. Air pollutions effects are like tobaccos: a systemic inflammatory response in the arterial system that affects all organs. Carpool or use public transit, rather than build more freeways. Conserve energy by properly weatherizing your home to reduce heating. Dont burn wood or trash, even on green burn days. Tell others & spread clean air quality information. Hold industrial plants accountable for the amount of pollution they cause. Keep your vehicle maintained and in check with emissions laws. TOGETHER, WE CAN CLEAN UP OUR AIR Inversion is very dangerous for people with asthma or chronic lung disease. It exacerbates respitory infections, triggers asthma attacks, and temporarily reduces lung capacity. Data gathered in Utah from 1995-2009 show that the average number of people hospitalized with severe asthma doubles as smog rates shoot up in the winter. CLEAN AIR SOURCES: http://www.ksl.com/?nid=148&sid=23668036 http://www.airquality.utah.gov/clean_air/archive/inversion.htm http://fox13now.com/2013/02/04/red-air-quality-in-northern-utah/ http://www.exploreutah.com/GettingAround/Utahs_Weather_The_Inversion.shtml http://www.sltrib.com/sltrib/news/55825755-78/pollution-utah-birth-studies.html.csp http://www.deseretnews.com/article/865560535/Clearing-the-air-That-air-youre-breathing-may-be-slowly-killing-you.html?pg=all http://www.heraldextra.com/news/local/no-solutions-in-sight-for-smog-sickness/article_da91c9f5-9123-5f52-a83c-79af428a398b.html Doctors encourage women seeking to get pregnant to conceive after the inversion season. The Wasatch Mountains and the Great Salt Lake make pollution in Utah an even bigger risk. The mountains can trap pollution over the lake - which then pushes it back into the city. This polluted air is denser than the warmer layer of air above it, and cannot escape. This is called INVERSION. Inversion in the Winter months is especially dangerous. It takes over one month for the body to recover from just one red air day. Heating our homes and buildings (wood is very toxic) Industrial Polluters Emissions from of our cars and trucks on Utah roads THE U.S. GOVERNMENT GIVES AIR QUALITY THESE RATINGS: GOOD MODERATE UNHEALTHY for sensitive populations UNHEALTHY VERY UNHEALTHY HAZARDOUS In the beginning of February - 2013, Utah had 22 red air days for the 2012-2013 winter. At the same time in 2012, there was only 5 for the 2011-2012 winter. Air pollution shortens the life span of a Wasatch Front resident about TWO YEARS. Being exposed to a red air day is virtually equivalent to smoking a half pack of cigarettes. This is especially dangerous and unacceptable for pregnant mothers, newborns and children. WHERE IS DIRTY AIR COMING FROM?