Cognition in Space
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The document discusses cognition and how the environment can affect it. It explains that cognition is distributed across individuals, artifacts, and the environment. People rely on external objects and space to process information. Environmental cues and artifacts provide instruction that dictates behavior and allows people to understand spaces. The document emphasizes that designers should create spaces that guide cognition in a situated way by providing context and stories that affect how people perceive and experience a space.
Cognition in Space
- 1. Cognition In Space Rakhi Rajani
- 2. A Chartered Psychologist Working In Design & Innovation Rakhi Rajani :: Cognition in Space
- 3. Rakhi Rajani :: Cognition in Space
- 4. Cognitive Psychology External Behaviour senses reaction ... ... Input Process Output Rakhi Rajani :: Cognition in Space image adapted from Future Perfect Publishing
- 5. Framing Narrative Background State upbringing rational values emotional principles Physical education Perspective affects processing image adapted from Future Perfect Publishing Rakhi Rajani :: Cognition in Space http://kushsrivastava.files.wordpress.com/2012/06/suburban-upbringing.jpg
- 6. Contextualised Narrative Social Groups Material/Environment Peers Space Organisations Objects Crowds Atmosphere Environment & Other People Affect Processing image adapted from Future Perfect Publishing Rakhi Rajani :: Cognition in Space http://upload.wikimedia.org/wikipedia/commons/1/15/Place-stanislaus-nord-nancy.jpg
- 7. Models put the brain at the centre Rakhi Rajani :: Cognition in Space
- 8. Distributed Cognition Rakhi Rajani :: Cognition in Space
- 9. Our World making sense of various Inputs Rakhi Rajani :: Cognition in Space image adapted from sykotikscarecrow.deviantart.com
- 10. We Can’t Keep Everything In Our Heads Rakhi Rajani :: Cognition in Space
- 11. Distribute & Coordinate Cognition individuals + artefacts + environment Rakhi Rajani :: Cognition in Space
- 12. Parallel Distributed Processing Rakhi Rajani :: Cognition in Space
- 13. Individuals Collective Memory & Processing Rakhi Rajani :: Cognition in Space http://accessnursing.files.wordpress.com/2011/06/ks85232.jpg
- 14. Artefacts Information Processing via tools Rakhi Rajani :: Cognition in Space http://www.zoemedical.com/images/M8Large2.jpg
- 15. Environment Memory held within the space Rakhi Rajani :: Cognition in Space http://www.georgiahealth.edu/resident/fm/images/nursestation.jpg
- 16. We have to externalise the internal Rakhi Rajani :: Cognition in Space
- 17. Short Term Memory: 7 +/- 2 Rakhi Rajani :: Cognition in Space http://www.weirdwarp.com/wp-content/uploads/2009/05/brainexplosion.gif
- 18. Or commit to long term memory Rakhi Rajani :: Cognition in Space
- 19. Associations & Connections Chunking, Pattern Recognition, Symbols, Metaphors... Rakhi Rajani :: Cognition in Space
- 20. Chunking/Clustering Rakhi Rajani :: Cognition in Space http://gregstewartsite.org/images/chunking-2006.jpg
- 21. Find Patterns Rakhi Rajani :: Cognition in Space http://www.nce.co.uk/pictures/586xAny/3/5/7/1200357_Oxford_Street_diagonals_shibuya1.jpg
- 22. Different Strings of associations Rakhi Rajani :: Cognition in Space
- 23. Mental Models + Muscle Memory Rakhi Rajani :: Cognition in Space
- 24. Mental Models Rakhi Rajani :: Cognition in Space http://guide.cred.columbia.edu/images/illo_mental_model.gif
- 25. Confirmation Bias Rakhi Rajani :: Cognition in Space
- 26. Muscle Memory Rakhi Rajani :: Cognition in Space http://www.guitarplayerscenter.com/wordpress/wp-content/uploads/2007/10/Do-guitar-players-have-muscle-memory.jpg
- 27. Example The Toilets @ CSM Rakhi Rajani :: Cognition in Space http://guide.cred.columbia.edu/images/illo_mental_model.gif
- 28. Rakhi Rajani :: Cognition in Space http://blogs.csm.arts.ac.uk/snapshot/category/kings-cross/
- 29. Rakhi Rajani :: Cognition in Space http://blogs.csm.arts.ac.uk/snapshot/category/kings-cross/
- 30. The answer is NOT more instruction Rakhi Rajani :: Cognition in Space
- 31. Cognitive Load Rakhi Rajani :: Cognition in Space Image adapted from harvard extension Blog
- 32. Cognitive Tools lead to Common Ground Rakhi Rajani :: Cognition in Space
- 33. Much Less Cognitive Load in Well Designed Spaces because the space carries the load Rakhi Rajani :: Cognition in Space
- 34. Rakhi Rajani :: Cognition in Space image adapted from clear marker board
- 35. Rakhi Rajani :: Cognition in Space http://www.thegraphicdesignschool.com/blog/wp-content/uploads/2010/02/WAYFINDING-COMBINED.jpg image adapted from clear marker board
- 36. If well spoken (!) The space and objects in it direct our thoughts and movement - we ‘listen’ & then Do Rakhi Rajani :: Cognition in Space
- 37. An Invitation To Interact Rakhi Rajani :: Cognition in Space
- 38. appropriate invitation = predictable behaviour Rakhi Rajani :: Cognition in Space
- 39. First image from Thoughtless Acts by Jane Fulton Suri Rakhi Rajani :: Cognition in Space Second Image from: www.visualphotos.com. Man walking on yellow line. Image no. FAN2045230. Photo by Whisson/Jordan
- 40. Rakhi Rajani :: Cognition in Space http://artartrevolution.files.wordpress.com/2010/10/p1040821.jpg
- 41. Rakhi Rajani :: Cognition in Space Image by: Rakhi Rajani
- 42. Rakhi Rajani :: Cognition in Space Images from Google Images
- 43. Rakhi Rajani :: Cognition in Space Image adapted from arrested motion
- 44. Rakhi Rajani :: Cognition in Space Image adapted from the willow pattern project
- 45. Behaviour Change Rakhi Rajani :: Cognition in Space
- 46. Artefacts Provide Instruction Rakhi Rajani :: Cognition in Space
- 47. Else, People Make Their Own Rules http://humaneditions.com/2012/shared-streets-friend-or-foe/ Rakhi Rajani :: Cognition in Space http://www.dailymail.co.uk/news/article-2094939/Britains-longest-clutter-free-street-unveiled-make-things-SAFER.html
- 48. Or We Need to Explicitly Guide Rakhi Rajani :: Cognition in Space http://www.flickr.com/photos/jeremai/6674077201/
- 49. Situated Seeing Tangible External Artefacts Affect Internal Processing http://symbology101.webs.com/photos/The-All-Seeing-eye/all-seeing_eye.gif Rakhi Rajani :: Cognition in Space http://upload.wikimedia.org/wikipedia/commons/1/15/Place-stanislaus-nord-nancy.jpg
- 50. Personal Stories Rakhi Rajani :: Cognition in Space
- 51. As designers we design products, spaces, etc but we also affect/change/nudge behaviour Rakhi Rajani :: Cognition in Space
- 52. An environment dictates behaviour & people assume a role Rakhi Rajani :: Cognition in Space
- 53. Objects dictate interaction & people find a way to understand & interact Rakhi Rajani :: Cognition in Space
- 54. Stories the means by which we make sense of the world Rakhi Rajani :: Cognition in Space
- 55. We don’t create whole experiences, we affect OR become a part of the experiences that people are already having Rakhi Rajani :: Cognition in Space
- 56. We enter a space, cross the threshold, with a story already playing in our heads. This story affects how we relate to and process the space we are now in. Rakhi Rajani :: Cognition in Space
- 57. Story A already late irritated Disorientated Need to Pee Rakhi Rajani :: Cognition in Space http://worldteacheraid.org/wp-content/uploads/2010/09/OpenBlankBook.jpg
- 58. Story B On Time irritated Well Known Need to Pee Rakhi Rajani :: Cognition in Space http://worldteacheraid.org/wp-content/uploads/2010/09/OpenBlankBook.jpg
- 59. Story C Early Excited Disorientated Meeting Someone Rakhi Rajani :: Cognition in Space http://worldteacheraid.org/wp-content/uploads/2010/09/OpenBlankBook.jpg
- 60. With each of these, your focus is different Rakhi Rajani :: Cognition in Space
- 61. Intended Experience vs Perceived Experience Rakhi Rajani :: Cognition in Space
- 62. Intended: The light provides a magical... Rakhi Rajani :: Cognition in Space http://upload.wikimedia.org/wikipedia/commons/7/7b/VandA_Rotunda.jpg
- 63. Perceived: I need to pee where are the Toilets? (The light isn’t even noticed) Rakhi Rajani :: Cognition in Space http://jeanraffa.files.wordpress.com/2012/04/have_to_pee_signs_funny_signs-s600x561-62050-5801.jpg
- 64. What is successful Spatial communication? Rakhi Rajani :: Cognition in Space
- 65. Neural Coupling Speaker Listener Designer User Study by Silbert, Stephens & Hasson Rakhi Rajani :: Cognition in Space image adapted from New Science Magazine
- 66. Invitation Guidance/Cues/ Clues Ability to Create Working Models Rakhi Rajani :: Cognition in Space
- 67. Mental, Physical, Spatial Journey Journey Rakhi Rajani :: Cognition in Space
- 68. Thank you www.humaneditions.com rakhi@humaneditions.com @rakhi Rakhi Rajani :: Cognition in Space