Comealong: Empowering Experience-Sharing through Social Networks
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This document summarizes research into improving experience sharing through social networks. A survey found that people primarily learn about events from friends but want better tools to discover new activities. An experiment compared restaurant recommendations from friends on Facebook to ratings from the general public. Creating recommendation networks based on friendship and similarity improved precision and recall over general ratings. The researchers plan to conduct a user study and expand experiments internationally to further develop their experience sharing tools.
Comealong: Empowering Experience-Sharing through Social Networks
- 1. Empowering Experience-Sharing through Social Networks Beatrice Valeri, Marcos Baez, Fabio Casati University of Trento, Italy {valeri, baez, casati}@disi.unitn.it Tuesday, October 16, 12
- 5. Experience-sharing Do current systems really empower our experiences? Tuesday, October 16, 12
- 6. Experience-sharing 鍖nding activities you really like Do current systems really empower our experiences? Tuesday, October 16, 12
- 7. Experience-sharing 鍖nding activities you really like with the right people Do current systems really empower our experiences? Tuesday, October 16, 12
- 8. Experience-sharing 鍖nding activities you really like with the right people without that 鍖lling that your missing out things Do current systems really empower our experiences? Tuesday, October 16, 12
- 9. Survey ? ?? Sources of event info Aspects considered when deciding Ability to 鍖nd interesting events Tuesday, October 16, 12
- 10. Survey ? ?? Sources of event info Aspects considered when deciding Ability to 鍖nd interesting events ~150 participants Tuesday, October 16, 12
- 11. RESULTS Survey Sources of event info Invitation / Information from Friends Aspects considered when deciding 44% often look at who goes to decide Tuesday, October 16, 12
- 12. RESULTS Survey Ability to 鍖nd interesting events Id like to have some way to 鍖nd interesting things to do Sources vs ability to 鍖nd events People using the web feel the need for better tools Tuesday, October 16, 12
- 13. Experiment 75 restaurants around Trentino - top TA rating 1-5 from local people friends from Facebook Tuesday, October 16, 12
- 16. Dataset 195 users 1118 ratings 214 comments Tuesday, October 16, 12
- 17. Comparing to TA Tuesday, October 16, 12
- 18. Comparing to TA The population has a signi鍖cant impact Tuesday, October 16, 12
- 19. A deeper look De鍖ned 4 different networks - overall - friends - similar - similar friends Evaluated how effective they are to recommend Tuesday, October 16, 12
- 20. Metrics A/B testing (70-30) per user Precision: + 鍖nding out something interesting to do Recall: + reduce feeling of missing out things Tuesday, October 16, 12
- 21. Results Similarity and friendship show promising results features for similarity should be explored Tuesday, October 16, 12
- 27. Whats next Run a user-study with initial subjects Run experiments in other countries (Paraguay, Russia) Pilot involving local businesses Tuesday, October 16, 12
- 28. thanks, any questions? http://lifeparticipation.org Tuesday, October 16, 12