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Comedy Presentation 2010
Do You Believe What We
Believe?
 Banner ads are bullshit
 Engagement is more valuable than impressions
 Distribution scale is still key
 The destination site is dead
Comedy Presentation 2010
Comedy Presentation 2010
We Provide Better Value
YOU ONLY PAY FOR CLICKS: You pay for what matters most: interactions
between comedy fans and your brand on a cost-per-click or cost-per-view
basis.

MORE COST-EFFECTIVE THAN SEARCH ADS: Our campaigns
consistently outperform paid Google search campaigns in terms of
engagement, and at a significantly lower price point.

MORE EFFICIENT THAN BANNER ADS: Our campaigns routinely deliver
10 times as many clicks as display advertising campaigns.
We Provide a Unique Distribution
           Platform
   PLATFORM AGNOSTIC: We distribute your content to the
   comedy audience wherever they live. Unlike other sites who
   only sell you their audience, we deliver your content to comedy
   fans across hundreds of blogs, websites, and social media
   communities.

   EDITORIAL PLACEMENT: The content we promote receives
   editorial placement on Comedy.com and through our network of
   partner comedy sites, as opposed to being limited to banner ad
   placements. This is the most valuable real estate on the web.

   DISTRIBUTION SCALE: We generate millions of quality clicks
   from hundreds of trusted sources.
We Deliver A Higher Quality
            Audience
AUTHENTIC: All traffic is not created equal. We deliver real comedy fans,
as opposed to other sites who generate automated traffic through porn
sites, bots, and from foreign countries.


ENGAGED: Our audience discovers your content through sites and
communities they already trust, framing your content/product in the best
possible light and adding another layer of engagement.


TRUSTED: Comedy fans look to us as a guide to whats funny and value
our recommendations when it comes to content and products.
Comedy Presentation 2010
Comedy Presentation 2010
Comedy Presentation 2010
Comedy Presentation 2010
Comedy Presentation 2010
Comedy Presentation 2010
Comedy Presentation 2010

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Comedy Presentation 2010

  • 2. Do You Believe What We Believe? Banner ads are bullshit Engagement is more valuable than impressions Distribution scale is still key The destination site is dead
  • 5. We Provide Better Value YOU ONLY PAY FOR CLICKS: You pay for what matters most: interactions between comedy fans and your brand on a cost-per-click or cost-per-view basis. MORE COST-EFFECTIVE THAN SEARCH ADS: Our campaigns consistently outperform paid Google search campaigns in terms of engagement, and at a significantly lower price point. MORE EFFICIENT THAN BANNER ADS: Our campaigns routinely deliver 10 times as many clicks as display advertising campaigns.
  • 6. We Provide a Unique Distribution Platform PLATFORM AGNOSTIC: We distribute your content to the comedy audience wherever they live. Unlike other sites who only sell you their audience, we deliver your content to comedy fans across hundreds of blogs, websites, and social media communities. EDITORIAL PLACEMENT: The content we promote receives editorial placement on Comedy.com and through our network of partner comedy sites, as opposed to being limited to banner ad placements. This is the most valuable real estate on the web. DISTRIBUTION SCALE: We generate millions of quality clicks from hundreds of trusted sources.
  • 7. We Deliver A Higher Quality Audience AUTHENTIC: All traffic is not created equal. We deliver real comedy fans, as opposed to other sites who generate automated traffic through porn sites, bots, and from foreign countries. ENGAGED: Our audience discovers your content through sites and communities they already trust, framing your content/product in the best possible light and adding another layer of engagement. TRUSTED: Comedy fans look to us as a guide to whats funny and value our recommendations when it comes to content and products.