Community Is King
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The document discusses how communities are forming online through social media and user-generated content. It provides examples of different types of online communities, such as those focused on music, politics, or financial services. The document advises that successful online communities require listening to members, engaging the community, and gaining executive support within organizations.
Community Is King
- 1. Community is King The Garland Group | SocialStratus
- 2. SocialStratus The Garland Group | SocialStratus
- 4. What is the Web today? The Garland Group | SocialStratus
- 5. News Information Mass Media Advertising Data The Garland Group | SocialStratus
- 6. News Blogs Information Wikis Mass Media Video/Podcasts Advertising Personal Reviews Data Niche Content The Garland Group | SocialStratus
- 9. The Garland Group | SocialStratus
- 10. The Long Tail The Garland Group | SocialStratus
- 12. Todays Rockstar The Garland Group | SocialStratus
- 13. Hi, Im Geoff.
- 18. Geoff s Community is... Small (but not that small) Af鍖nity for music & tech Passionate Willing to spend money
- 23. The new AP
- 25. Old way to watch debates
- 26. The new way
- 27. Their Community is... Worldwide The little guy Information Hungry Small donations add up
- 28. Lets talk about you!
- 29. Your Community is... Financial Services folks want to: Be informed & inform Be educated & help Need legislative support Connect w/ like minded people
- 30. How do we start?
- 31. Getting Started What are your goals? What do your members need? Listen & engage!
- 32. Words of Warning Email is not the answer Its not about you! This is not an IT project Executive buy-in Patience
- 33. Q&A Brad Garland brad@thegarlandgroup.net thegarlandgroup.net banktastic.com The Garland Group | SocialStratus