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Bajaj Allianz Life Insurance Company Ltd. is a joint venture between Bajaj Auto (India) and Allianz AG (Germany). It offers various insurance products like child plans, health plans, pension plans, term plans, traditional endowment plans, and unit linked plans. It has a wide network of bank partners that aid its distribution. Some of its strengths include being one of the leading and profitable insurance companies in India. However, it faces weaknesses like employees not being satisfied with training. Opportunities for growth include expanding into new markets and products. Threats include increasing competition and high attrition rates.

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1 VISION -. OWNERS: BAJAJ AUTO (INDIA) AND ALLIAZ AG (GERMANY) HEAD OFFICE: PUNE
2 CEO: MR. KAMESH GOYAL FORMATION OF BAJAJ ALLIANZ LIFE INSURANCE COMPANY LTD. BAJAJ ALLIANZ LIFE INSURANCE COMPANY LTD.(12TH MARCH 2001)
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4 Management style
5 Products & market Child Plan Health Plan Pension Annuity Term Plans TraditionalEndowment Unit Linked Women Insurance
6 Financials of company and tie-ups with banks (channel partners) FINANCI ALS BAJAJ AUTO LTD TATA AIG MOTOR INSURANCE
7 Competitors Competition is an contest between individuals, groups in which the fitness of one is lowered by the presence of other . its economic in nature that encompasses the notion of individuals & firms striving for greater share in market . As BALIC is in insurance sector so all other insurance organizations act as competitors for it.
8 BAL IC
9 Swot analysis SWOT Analysis is a tool that identifies the strengths , weaknesses ,opportunities and threats of an organization , where strengths and weaknesses are the internal aspects of an organization whereas opportunities and threats are the external aspects of an organization . It is a strategic task done by the top management which includes four dimensions, these are as follows STRENGTHS- The strengths within your organization that adds a value to your product or to your marketing efforts .It decreases negative tangible and intangible attributes Strength captures aspects internal to your business that adds value or offer you a competitive advantage. So as such strengths of BALIC are as follows
10 One of leading company as per profit of Rs 414 crore in 2009 and third largest company as per premium collection on capital base of Rs 7234 lakhs in 2009. As following its management style is based participation and management by objective . Financials of organization ie; BAJAJ AUTO Ltd. & FINSERV SE are brands in themselves , they are one of leading companies. Certification provided by IRDA raises its quality and productivity . Its merger with Banc assurance increases its opportunities more and also increases market value. Its plans and organizational strategies provides strengths as its based on contracts and there are no commission plans . Wide range of products for customers in various areas like life insurance and non-life insurance add wide energy generation. WEAKNESSES
11 Weaknesses are factors that detract your ability to have competitive edge , it also includes negative aspects internal to your business that detracts customers from seeing values you offer or place you to competitive disadvantage . as such weakness of BALIC could be ,as fpolows As its private insurance organization where Indians still believe in government organizations. Front sales forces competition is not sufficient as per market outlook . Employees are not satisfied by the training provided to them , they are unable to access anything g from there. Feedback procedure is unable to fetch anything effective for organization. Sales executives feel very high burden of work on them. OPPORTUNITIES-
12 these are external to your business , if you identify opportunities that are internal to your business and within your control , you will want to classify them as strengths .the opportunities in BALIC are as follows May be future dominating in market value. Flexibility keeps it with good position in market among customers . Management style encourages more commitment of personal and organizational goals. There are growth opportunities to join in sales department . Presence of wide range of products and PAN India . THREATS- Threat is a challenge created by unfavorable trend of development that may
13 Lead to deteriorating revenues or profit , for example competition is always threat , intolerable price hike by suppliers , government regulations , economic downturns , shift in consumer behavior that may reduce your sale leading to reduction in turnover So there are few threats of BALIC , these are as follows Higher attrition rate . Increasing number of competitors Number of products in market, which find it difficult to differentiate it from others .
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Company profile

  • 1. 1 VISION -. OWNERS: BAJAJ AUTO (INDIA) AND ALLIAZ AG (GERMANY) HEAD OFFICE: PUNE
  • 2. 2 CEO: MR. KAMESH GOYAL FORMATION OF BAJAJ ALLIANZ LIFE INSURANCE COMPANY LTD. BAJAJ ALLIANZ LIFE INSURANCE COMPANY LTD.(12TH MARCH 2001)
  • 3. 3
  • 5. 5 Products & market Child Plan Health Plan Pension Annuity Term Plans TraditionalEndowment Unit Linked Women Insurance
  • 6. 6 Financials of company and tie-ups with banks (channel partners) FINANCI ALS BAJAJ AUTO LTD TATA AIG MOTOR INSURANCE
  • 7. 7 Competitors Competition is an contest between individuals, groups in which the fitness of one is lowered by the presence of other . its economic in nature that encompasses the notion of individuals & firms striving for greater share in market . As BALIC is in insurance sector so all other insurance organizations act as competitors for it.
  • 9. 9 Swot analysis SWOT Analysis is a tool that identifies the strengths , weaknesses ,opportunities and threats of an organization , where strengths and weaknesses are the internal aspects of an organization whereas opportunities and threats are the external aspects of an organization . It is a strategic task done by the top management which includes four dimensions, these are as follows STRENGTHS- The strengths within your organization that adds a value to your product or to your marketing efforts .It decreases negative tangible and intangible attributes Strength captures aspects internal to your business that adds value or offer you a competitive advantage. So as such strengths of BALIC are as follows
  • 10. 10 One of leading company as per profit of Rs 414 crore in 2009 and third largest company as per premium collection on capital base of Rs 7234 lakhs in 2009. As following its management style is based participation and management by objective . Financials of organization ie; BAJAJ AUTO Ltd. & FINSERV SE are brands in themselves , they are one of leading companies. Certification provided by IRDA raises its quality and productivity . Its merger with Banc assurance increases its opportunities more and also increases market value. Its plans and organizational strategies provides strengths as its based on contracts and there are no commission plans . Wide range of products for customers in various areas like life insurance and non-life insurance add wide energy generation. WEAKNESSES
  • 11. 11 Weaknesses are factors that detract your ability to have competitive edge , it also includes negative aspects internal to your business that detracts customers from seeing values you offer or place you to competitive disadvantage . as such weakness of BALIC could be ,as fpolows As its private insurance organization where Indians still believe in government organizations. Front sales forces competition is not sufficient as per market outlook . Employees are not satisfied by the training provided to them , they are unable to access anything g from there. Feedback procedure is unable to fetch anything effective for organization. Sales executives feel very high burden of work on them. OPPORTUNITIES-
  • 12. 12 these are external to your business , if you identify opportunities that are internal to your business and within your control , you will want to classify them as strengths .the opportunities in BALIC are as follows May be future dominating in market value. Flexibility keeps it with good position in market among customers . Management style encourages more commitment of personal and organizational goals. There are growth opportunities to join in sales department . Presence of wide range of products and PAN India . THREATS- Threat is a challenge created by unfavorable trend of development that may
  • 13. 13 Lead to deteriorating revenues or profit , for example competition is always threat , intolerable price hike by suppliers , government regulations , economic downturns , shift in consumer behavior that may reduce your sale leading to reduction in turnover So there are few threats of BALIC , these are as follows Higher attrition rate . Increasing number of competitors Number of products in market, which find it difficult to differentiate it from others .
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