The document discusses designing connected experiences by delivering digital content and services across different contexts, devices, and environments to provide a continuous experience for users. This is done to maximize convenience by allowing people to easily access content and services regardless of their context, device, location, activity, or other factors through a seamless experience. Ensuring continuity is the goal so users feel connected regardless of changes in these variables.
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Designing the Connected Experience: Part 3 from Delivering the Connected Experience