A talk given at UKPA UK's 'World Usability Day' event - 10 November 2016.
In September Giant Pandas were reclassified from endangered to vulnerable. The news was less favourable for the Eastern Gorilla. At the same time they were reclassified as critically endangered. Their population has declined by 70% over the last 20 years. Globally, there has been a 52% average decline in the populations of mammals, birds, reptiles, amphibians and fish around the globe between 1970 and 2010. How do we know the global outlook for the conservation of threatened species? How do conservation organisations decide on the actions to protect those species? And, how is human-centred design being used to help secure funding for conservation research, to gather data about endangered species, to report on the fate of those sepcies and inform conservation decisions?
Paul-Jervis Heath talks about design research with Zoologists, Conservationists, with Park Rangers in Africa and fieldwork at London Zoo. He also talk about how Modern Human are using human-centred design to support conservation from the scientist gathering data about endangered species through to the conservationist planning conservation actions on the ground.
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Conservation & The Knowledge Chain - Paul-Jervis Heath, Modern Human
1. MODERN HUMAN
CONSERVATION & THE
KNOWLEDGE CHAIN
Paul-Jervis Heath Founding Principal and Chief Designer, Modern Human
For World Usability Day 2016, London MODERN HUMAN
2. MODERN HUMAN
MODERN HUMAN
Imagine whats next.
Modern Human is a boutique design practice and
innovation consultancy that specialises in
imagining disruptive new products, services and
experiences and then making them a reality.
http://modernhuman.design @modhuman #knowledgechain
6. MODERN HUMANhttp://modernhuman.design @modhuman #knowledgechain
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The changing IUCN Red List status of the Giant Panda:
SOURCE:
R. Swaisgood, D. Wang & F. Wei. Ailuropoda melanoleuca. The IUCN Red List of Threatened Species 2016: e.T712A45033386.
http://dx.doi.org/10.2305/IUCN.UK.2016-2.RLTS.T712A45033386.en.