This document discusses choosing an image from a contact sheet for a poster or magazine. The image selected is described as iconic and capturing the feel of the film the most. It reinforces the "masked" brand and pays homage to horror movie posters that only show the mask of the killer.
4. I've chosen this image as
my poster/magazine as its
iconic.
I chose this to represent
the film as I feel it captures
the feel of the film the
most and it reinforces the
masked brand.
The iconic imagery also
pays homage to old Slasher
posters such as Halloween
where you only see the
mask of the killer.