Content strategy 101
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Content strategy 101
- 2. 1. Content Marketings Objective Objective 犢犖÷顕犖犖÷顕犖∇犖犖犖犖迦牽犖犢犖迦犖犖犢犖犖犖 WHY? 犢犖犖犖伍犖ム犖朽犖犖犖犖÷元犢犖÷顕犖犖÷顕犖∇犖朽
- 4. 3. Contents Insights WHO? 犖犖ム幻項検犢犖÷顕犖犖÷顕犖∇肩犢犖迦犖園 Insight 犖犖犖犖迦肩犢犖迦犖園犖犖犖犖犖ム幻項検犢犖÷顕犖犖÷顕犖∇犖朽 Key Content 犖犖犖犢犖犖犖蹩犖朽犖犢犖迦犖園犖犖犖犖犖ム幻項検犖犖朽
- 5. 4. Content Plan Content Topic 犢犖犖劇犖犖犖迦犖犖犢犖犖犖 Format 犖犖項犢犖犖犖犖犖犖犖犖犢犖犖犖 Channel 犖項賢犖犖犖迦犖犖迦牽犢犖犖∇犖犖ｂ Schedule 犖犖迦牽犖迦犢犖犖犖迦牽犢犖犖∇犖犖ｂ