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Controling your brand online:




        The Avatar
Filip Bunkens
Filip Bunkens


? @bunker
Filip Bunkens


? @bunker

? @pitslamp
Filip Bunkens


? @bunker

? @pitslamp

? professional portrait and event photographer
  (PitsLamp)
Filip Bunkens


? @bunker

? @pitslamp

? professional portrait and event photographer
  (PitsLamp)

? check www.pitslamp.be for more
Headshots
   vs
 Avatars
Headshots


? potential Clients
Headshots


? potential Clients

? business partners
Headshots


? potential Clients

? business partners

? build trust
Headshots


? potential Clients

? business partners

? build trust

? only reached a small
  audience
But then came:
But then came:
But then came:

? everybody
  googles
  everybody
But then came:

? everybody
  googles
  everybody

? mix personal and
  professional
But then came:

? everybody
  googles
  everybody

? mix personal and
  professional

? personal branding
Branding means Logo
Controlling your brand online: The Avatar
A social media avatar is
an online representation
 of who you are online.
It may be a logo,
   text, image or
picture, it may even
  be nothing at all
What is the use of an avatar
What is the use of an avatar
  ? embody self-image
What is the use of an avatar
  ? embody self-image

  ? representation to friends and
    strangers
What is the use of an avatar
  ? embody self-image

  ? representation to friends and
    strangers

  ? quick way of id
What is the use of an avatar
  ? embody self-image

  ? representation to friends and
    strangers

  ? quick way of id

  ? easy to track users across platforms
Does your Avatar do
       that?
Yes!
for
Yes!
  od u
Go yo
No?
No?
Cool, I¨ll give you some tips
1. Use a photo




              ? Bert Stephani




Because nothing says more who you are than you
2. Fill the frame




  Nobody likes squinting
3. Be a square




Most avatars are square, keep that in mind
4.Be natural




Relaxed is just a better picture
5. Use clean




   ?Frederik Herregods




 You are interesting
6. Play with angles




    No facebook angle
7. Keep it pro




    No nudity
8. Change




but only once every six months
9. One color




colors make it easier to identify
10. Hire a pro




    like me!
[PitsLamp-Profiel]
[PitsLamp-Profiel]
? 1 Hour shoot
[PitsLamp-Profiel]
? 1 Hour shoot

? Crowd sourced selection through
  Social Media
[PitsLamp-Profiel]
? 1 Hour shoot

? Crowd sourced selection through
  Social Media

? 15-20 pics to choose from
[PitsLamp-Profiel]
? 1 Hour shoot

? Crowd sourced selection through
  Social Media

? 15-20 pics to choose from

? 1 picture rights-free
[PitsLamp-Profiel]
? 1 Hour shoot

? Crowd sourced selection through
  Social Media

? 15-20 pics to choose from

? 1 picture rights-free

? 150 euro (excl. VAT)
Thx, any questions?
Thx, any questions?


? @bunker or @pitslamp
Thx, any questions?


? @bunker or @pitslamp

? info@pitslamp.be
Thx, any questions?


? @bunker or @pitslamp

? info@pitslamp.be

? http://www.pitslamp.be
Thx, any questions?


? @bunker or @pitslamp

? info@pitslamp.be

? http://www.pitslamp.be

? Just ask me now or later...

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Controlling your brand online: The Avatar