A presentation that I prepared for some internal training at fst, in November of 2014. If features some crazy social media statistics on both the key social networks and some of the lesser-known ones.
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Crazy Social Media Statistics: November 2014
1. fst // Crazy Social Media Statistics // 2014
prepared by //
Dane Cobain & Hannah Parkinson
content team training
crazy social media statistics
fst // www.fstthegroup.com
2. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
3. fst // Crazy Social Media Statistics // 2014
829 million
people log in
every day
fst // www.fstthegroup.com
4. fst // Crazy Social Media Statistics // 2014
1.32 billion
people log in
once a month
fst // www.fstthegroup.com
5. fst // Crazy Social Media Statistics // 2014
1 billion more
video views per
month than
fst // www.fstthegroup.com
YouTube
6. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
7. fst // Crazy Social Media Statistics // 2014
271 million
people log in
once a month
fst // www.fstthegroup.com
8. fst // Crazy Social Media Statistics // 2014
500 million
tweets sent per
fst // www.fstthegroup.com
day
9. fst // Crazy Social Media Statistics // 2014
Head office
consumes 1,440
eggs per week
fst // www.fstthegroup.com
10. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
11. fst // Crazy Social Media Statistics // 2014
Second largest
search engine in
fst // www.fstthegroup.com
the world
12. fst // Crazy Social Media Statistics // 2014
More than 1
billion visitors per
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month
13. fst // Crazy Social Media Statistics // 2014
6 billion hours of
video watched
each month
fst // www.fstthegroup.com
14. fst // Crazy Social Media Statistics // 2014
100 hours of
video uploaded
every minute
fst // www.fstthegroup.com
15. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
16. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
They lie.
A lot.
17. fst // Crazy Social Media Statistics // 2014
Screw Google+.
But we have to
use it anyway.
fst // www.fstthegroup.com
18. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
19. fst // Crazy Social Media Statistics // 2014
Two new
members per
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second
20. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
Over three
million company
pages
21. fst // Crazy Social Media Statistics // 2014
Over two million
fst // www.fstthegroup.com
groups
22. fst // Crazy Social Media Statistics // 2014
Used by over 97%
of recruiters
fst // www.fstthegroup.com
23. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
24. fst // Crazy Social Media Statistics // 2014
Average user
spends 4x more
time on Pinterest
than on Twitter
fst // www.fstthegroup.com
25. fst // Crazy Social Media Statistics // 2014
Loadsa women
fst // www.fstthegroup.com
26. fst // Crazy Social Media Statistics // 2014
Food is the top
fst // www.fstthegroup.com
category
27. fst // Crazy Social Media Statistics // 2014
70 million users
fst // www.fstthegroup.com
28. fst // Crazy RealEx Social Business Media Bootcamp Statistics // // 2014
2014
presented by //
fst // www.fstthegroup.com
29. fst // Crazy Social Media Statistics // 2014
200 million
people log in
once a month
fst // www.fstthegroup.com
30. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
20 billion
photos shared
31. fst // Crazy Social Media Statistics // 2014
1.6 billion likes
fst // www.fstthegroup.com
per day
32. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
33. fst // Crazy Social Media Statistics // 2014
Over 4.6 million
English-language
fst // www.fstthegroup.com
articles
34. fst // Crazy Social Media Statistics // 2014
Over 740 million
fst // www.fstthegroup.com
edits
35. fst // Crazy Social Media Statistics // 2014
2,714 million
(almost 3 billion)
fst // www.fstthegroup.com
words
36. fst // Crazy Social Media Statistics // 2014
If Wikipedia was
printed out…
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37. fst // Crazy Social Media Statistics // 2014
How many users
do other sites
fst // www.fstthegroup.com
have?
38. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
11 million guests
209 million users
180 million users
4.9 million users
39. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
3 million users
300 million users
500 million players
32 million users
40. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
300 million users
145 million users
60 million visits/month
100 million users
41. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
92 million users
45 million users
425 million users
12 million customers
42. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
750 million users
43 million users
4 million users
190 million users
43. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
800 million users
70 million users
6.6 million backers
40 million users
44. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
6 million users
65 million users
36 million users
44 million users
45. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
148 million users
45 million users
2.9 million users
112 million users
46. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
1.7 billion downloads
450 million users
300 million users
60 million users
47. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
100 million users
350 million users
40 million users
30 million users
48. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
75m visits/month
1 billion matches
260 million users
194.6 million blogs
49. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
55 million visits/month
100 million visits/month
40 million users
18 million users
50. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
600 million users
138 million visits/month
51. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
52. fst // Crazy Social Media Statistics // 2014
Every two days we create
as much information as
we did from the dawn of
civilisation up until 2003.
fst // www.fstthegroup.com
53. fst // Crazy Social Media Statistics // 2014
fst // www.fstthegroup.com
Check this out.
Almost 20% of the world’s population, 44% of all internet users
Which is, quite frankly, ridiculous
Might sound like lots, but that’s only just over 20% of the user base that Facebook has
If each of these tweets used the full 140 character limit, that’s enough to tweet the complete works of Shakespeare 13,191 times
And they drink 585 gallons of coffee. This doesn’t count their other 25 offices
Behind Google, who owns it
Makes it the second largest social network in the world, if you count it as one
That’s enough to watch all 555 episodes of The Simpsons 25 million times
Nearly two hours of video uploaded every second
No Google+ statistics can really be trusted
Only provided by google, not by third-parties
Try sneaky tricks to make it sound busier than it is
For example, forcing YouTube users to create a Google+ account, then claiming they’re active users of Google+ when they visit YouTube
It’s like saying you’re actively using Twitter every time you open your web browser because you’re still logged in to Twitter
So in conclusion…
Over 170,000 new members per day
That said, it’s not just an online CV
Stats vary – most common reports are 69%, 80% and 97% female. Although in the UK, apparently it’s actually used by more men than women, just.
Used by 57% of users. The most repinned pin is of Garlic Cheesy Bread.
Not specified if active or not and statistic is from a year ago. Roughly speaking, it’s about a third as popular as Twitter and 5% as popular as Facebook, but still hugely popular
Equivalent to nearly three photos per person on the planet
60 million photos per day
That’s 8 likes per day per active user
From almost 23 million users
At the average typing speed, it would take 129 years of non-stop typing to create that
That figure doesn’t include time spent on edits or formatting
Equivalent to 2,045 volumes of the Encyclopaedia Britannica