Clarisse Riou-Choubrac has over 20 years of experience in luxury brand communication and public relations. She runs her own agency, CRC Communication, which provides tailored communication services to luxury brands. CRC Communication's clients include skincare, makeup, perfume and jewelry brands. Clarisse utilizes her extensive network of magazine editors and journalists to effectively promote her clients' new products and collections.
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CRC Communication Presentation
1. COMMUNICATION
La communication sur mesure
Communicate: a passion from 20 years of experience
For over than 20 years Clarisse Riou-Choubrac has dedicated her work to the
promotion of luxury brands and their designers. She passionately researches their
backgrounds and watches and understands their habits in order to communicate to
journalists the true spirit behind the brands. Her career has included managing the
International Communication Department for Narciso Rodriguez Perfumes, running
the press and public Relations for YSL Perfumes, Coty-Lancaster and Mumm
Champagne and steering numerous projects within the fashion and jewellery
business. She now runs her own agency: CRC Communication.
CRC Communication: luxury with a human dimension
While building CRC Communication in spring 2006 Clarisse Riou-Choubrac was
determined to give back her letters de noblesse to PR. Her love of the fine details and
her innovative ideas lend her an innate capacity to link luxury and simplicity.
Clarisse Riou-Choubrac gives her clients a comprehensive, accessible and
unforgettable identity. She regulates everything in order to reach an evident
perfection: Invitations, locations sites, receptions, catering, Press files and greetings.
Strivectin Launch at CRC
office
A rich and expansive network
Throughout her twenty years working in the luxury
products industry, Clarisse Riou-Choubrac frequently met
top magazine editors. Her sharp knowledge of their wishes,
tastes and preferences guarantee their absolute confidence
in her. Her address book is full of useful contacts. Her
knowledge and experience permits her to propose a
Perfume to a Beauty business journalist and to a jewelry
Sephora Open Day for Zelens business manager who will undoubtedly appreciate the
beauty of the bottle. By knowing their desires and
constraints, Clarisse is a creative workforce.
2. Co Branding
Pasquale Bruni & By Terry at CRC office
Press Launch Juliette Has A Gun at Castille Hotel
Press Day at Meurice
Hotel Pasquale Bruni
collection
Press Launch Strivectin at CRC office
3. CRC Communications clients
Clarisses first conquest was Italian Jeweller Pasquale Bruni, located
Place Vend担me, who put her in charge of its communication and
press relations. After launching the boutique, Clarisse takes now
care of each new collections presentation: success with the press is
undeniable!
American Cosmeceutical Laboratories distributing innovative
formulations that address the specific needs of consumers such as
specific skin treatments. 4 brands are dedicated to target disorders
of the skin : AMATOKIN (antiageing), STRIVECTIN (anti-wrinkles),
HYLEXIN (eye area protection), LUMEDIA (anti-hyper
pigmentation).
Success calling for success, other lovely brands have joined CRC
Communication. Brands born out of the imagination, passion and
expertise of their creators.
English Skin care Brand, involved in
Sustainable Development, pioneer in the
concept of Clean Bio Active Skincare.
.
Exclusive concept developed for Sephora by
two young beauty creators. Their goal is to
present for 3 months world travelling brands
and new trends in order to find and identify
new brands with a strong potential.
4. Make up and skincare brand created by the
talented Terry de Gunzburg. More than just a
brand, By Terry is the signature and style of a
woman.
Innovative & luxurious anti-ageing skincare
products formulated by Dr Marko Lens, a
research scientist and an international authority
in skin ageing and skin cancer.
French natural slimness products launched by
Reginald Allouche, diabetes specialist and MD.
The Brand will celebrate its 10 years at the end
of 2008. KOT guarantees 束 to be on a diet with
pleasure !損
Impudent & Poetic Perfumes brand, fancied
by the prestigious names creator, Romano
Ricci.
As one of the leading brands in professional
haircare, shaving and grooming, Remington
products are inspired by the latest styles and
fashion trends.
French leading laboratory specialized in
cosmetic and anti-ageing supplements.
Formulated with exclusive and innovative
natural ingredients, Biocyte products make
beauty rhyme with health.
5. Exceptional organic skincare products
formulated with South American Sacred
plants. Ainy combines ancestral botanical
knowledge with the latest technology of
Western green chemistry to develop products
that enchant the senses.
A fashion, ethical and organic collection of long
tee-shirts for pregnant women at the same time
feminine, soft and glam rock.
Resolutely Contemporary, Hotel Square, opened
in 1997 and was conceived by Patrick Derderian
and architect Roger Taillibert. Located on the
right bank, near the Eiffel Tower, on the Seine
embankment, Hotel Square which is affiliated to
the 束 Small Luxury Hotels of The World 損 is
amongst the leading Parisian hotels and the
unique Hotel Boutique currently in Paris to have
obtained 5 Stars. A space of Relaxation, Beauty
Treatments and well-being, welcomes the SPA
NUXE. At the helm of the 束 ZEBRA SQUARE 損
Restaurant, the talented Chef Thierry Burlot
offers an innovative gourmet menu filled with
savors.