Where does VR, AR or Mixed Reality fit into the real world? How do you creative immersive experiences in simulated scenarios. Creative Director, Dom Baker or e3, talks us through the premise of TimexPlacexJoy
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Creating non-real connected experiences in the real world
1. TIME X PLACE X JOY
Creating connected experiences for the real and non real world
6. I LOVE COMMUTING
Repetition, frustration and boredom twice a day, 360 days a year
A heaven sent creative opportunity J
7. Happiness, respect, smoother commutes with a little courteous disruption and
running live physical/digital events across 9 tube stations (at rush hour).
DISRUPTION FOR
GOOD
9. How to get folks to discover a new environment,
meet new folks and reward positive behaviour
BREAKS - DISCOVERY
AND FREE COFFEE