2. 1.Issue
1.1 Raised by Client
1.2 Raised by Media or others
2. Brief
2.1 Client brief to FTPR contact point
2.2 Issue Discussion Session
2.3 Strategy formulation & presentation
3. Client Approval on execution plan
4. Execution timeline & rollout
5. Update & feedback
4. Issue: Indian supreme court stay order on limestone mining at Meghalaya, India
Hare issue -License Issue
Relation with
Prime Ministers office (PMO)
Ministry of Environment and Forest (MoEF)
Meeting with Finance Minister Abul Mal Muhit
Meeting with (PM)
Meeting with indian high commission
5. Decision making bodies and Influencers should be mentioned separately
Prime Ministers office (PMO)
Ministry of Power, Energy and Mineral Resources (MoPEMR)
Energy and Mineral Resources Division (EMRD)
Bureau of Mineral Development (BMD)
Ministry of Environment and Forest (MoEF)
Department of Environment (DoE)
Bangladesh Atomic Energy Commission (BAEC)
Advisors of and Consultants to the Government in related to Power & Energy
AREA wise Coal issue
Engage with local people & local leaders
6. Issue: Black Ash, Jeti (port) in Port Area
Company invests over Tk 150 million in fly- ash unloading system and new port !!!
Foreign Minister
The Mayor of Port Area , local leader are being counteracted for this isse
8. 1. 24/7
1.1 Brief receive from client
1.2 immediate team setup & info dissemination
2. Formulate the strategy
2.1 Share with client
2.2 get approval from client
5. Get info from report
4 Execute
3. Action & Plan
3.1 timeline/roadmap
3.2 Spoke person Action/Speech
3.1 Content Development
4.1 Issue Management
4.2 Position Paper
9. A standard guideline to address the issue in a consistent manner
For each issue there will be Position Paper
Developed
Updated
Company Name
LOGO
11. Journalist community
Columnists/Commentators
Experts
Media owners
Roundtable Discussion
An extensive and exhaustive tactic of media PR has deployed through a series of:
Articles
Features
Columns
Sub-editorials
Press releases
12. Issue:
Right share
Factory Area issue
Task:
Relevant stakeholder engagement,
strategic media planning,
media communication planning
internal communication material development
Engage wilt local media, leaders
Tone down the media
13. A BURNING ISSUE
One of the priority project of last year (2013) has been the Counterfeit issue. And from the PR managed to involve the journalists in this issue which brought a good number of reports on many newspapers , Along with government officers (Police with Magistrate) support.
Global BRAND Logo
14. BANK:
Case filed by a famous singer under
audio piracy
Responsibility:
Control bad press
neutral reporting knowing both side of the coin
X Paint:
Arrest warrant against Chairperson
Responsibility:
Control bad press
neutral reporting knowing both side of the coin
15. Get Report Information
Instant Media Engagement
Negate NEWS
Drop the report (if needed)
Neutralize the report
Rejoinder Draft & Distribution
Follow up
Through News Editor, reporters, commercial
Client
PR Agency
PR Agency
PR Agency
Client
PR Agency
PR Agency
Through holding statement, quotes
With the News Editor
PR Activation
PR Activation
Through Owners, Editors, News Editors
Responsibility
Task
16. ~For any Communication Strategic Plan : Kindly Contact ~
The Editors PR
Email : theeditorspr@gmial.com
Hello : +880 184 222 14 14