Crowdfunding analysis rewards
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The document analyzes and compares the rewards offered in four different crowdfunding campaigns. It finds that a campaign offering a signed mud brick and inclusion in a magazine for a $100 donation had the most desirable reward because it provided physical items connecting donors to the project. Another campaign promising building plans before any work was completed was criticized for having an undesirable reward. A third campaign simply offered plans and materials lists for a $10 donation but had done no work, making the reward unclear.
Crowdfunding analysis rewards
- 1. CROWDFUNDING REWARDS : DESIRABLE VS UNDESIRABLE BY ABISH MARTIN CROWDFUNDING ANALYSIS REWARDS
- 2. DESIRABLE REWARDS UNDESIRABLE REWARDS VS NOT CLEAR NOTHING DONE YET SIGNED MUD BRICK SEVERAL REWARDS
- 3. REWARD #1 MATERIAL BUILD PRODUCE GREEN BUILDING MATERIALS
- 4. INFORMATIONS: https://www.indiegogo.com/projects/produce-green-building- materials#/ The project is called Green Building Materials Safeguard the Environment. Its done by a young man from Vietnam who wants produce green building materials. $2,500,000 funding goal $0 achieved Commercial entrepreneurship
- 5. DISLIKE $100 reward but what you get is not clear at all. The reward description is just a description of his company. Theres actually nothing promised in return for donating to the project. NOT CLEAR
- 6. REWARD #2 SIGNED MUD BRICK THREE TWO WORKSHOP IN GHANA
- 7. INFORMATIONS: https://www.kickstarter.com/projects/2012586524/ three-two-workshop-in-ghana?ref=category This project aims to raise money for the building of a home in Ghana using modern materials. The organizers won a design competition and are now fundraising to see their design actually be built. $8,000 funding goal $8,638 achieved Social Entrepreneurship
- 8. LIKE For $100 you get a signed picture of the construction team and a 2 x 2 signed mud brick with your name engraved. I like that you get two physical items. Each allows you to connect more with the project cause and is a longer term reminder of the donation. SIGNED MUD BRICK
- 9. REWARD #3 COPY OF THE PLANS 100% SUSTAINABLE AND AFFORDABLE HOMES
- 10. INFORMATIONS: https://www.kickstarter.com/projects/ 973900645/100-sustainable-and-a鍖ordable-homes- for-the-world This project aims to fund the construction of a sustainable house (produces electricity, food, and water) using alternative building materials. He hopes to disrupt the construction industry by o鍖ering a cheaper alternative to traditional homes. $1,420,000 funding goal $105 achieved Social Entrepreneurship
- 11. NOTHING DONE YET DISLIKE He asks for a donation of $10 or more and the reward is a copy of the plans, photos, and a list of construction materials used to build the house. The reward is bad because its clear he has nothing done yet. He should have plans, a list of building materials done and specify that in the reward.
- 12. REWARD #4 MANY REWARDS I WANT TO BUILD A SCHOOL...USING NEW TECHNOLOGY IN 30 DAYS!
- 13. INFORMATIONS: https://www.kickstarter.com/projects/ 135706438/i-want-to-build-a-schoolusing-new- technology-in-30?ref=category Build a school with new materials invented by the organizer $91,100 funding goal $5,120 achieved Social Entrepreneurship
- 14. LIKE Liked the $100 reward which was to have a brick with your name on it, t- shirt, and name published in their magazine. Gives something to hold onto for the funder and something that will stay at the school. SIGNED MUD BRICK + MAGAZINE + TEE- SHIRT