Crush the Competition With These Digital Marketing Tips
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This document provides recommendations for digital marketing strategies to outperform competitors. It suggests talking to customers, creating buyer personas, researching direct and indirect competitors, defining your brand story and unique selling proposition. It also recommends monitoring competitors through newsletters, Google alerts, reviews and social media. Key tactics include focusing on quality content over quantity, using tools to create and optimize content, being active on social media, prioritizing SEO, and automating marketing like email sequences and analytics reporting. The document stresses continuously testing strategies and adjusting periodically based on analytics.
Crush the Competition With These Digital Marketing Tips
- 1. Digital Marketing Findings & RecommendationsCrush The Competition
- 2. No One Is My Competition... Everyone Is My Competition... 22 1
- 3. Instead, Look At This From Your Audiences Perspective. 33
- 4. Talk to your customers Create buyer personas Google search for both direct and indirect competitors 44
- 5. How Do You Describe Yourself? 55 2
- 6. 66 Everyone knows this brand, without having to see the logo.
- 7. 77 What is your story? USP not bells and whistles How do you become the Uber, Google, Kleenex of your industry?
- 9. 99 Newsletters Google Alerts Google Trends SEM Audits - SpyFu
- 10. Are You Listening? 1010 4 Image source: gadgetgirl
- 11. 1111 Reviews Interviews Asking for Feedback
- 13. 1313 Think about how people search.
- 14. 1414 Use tools to help you create content. AnswerThePublic shows what people are searching for in Google around a speci鍖c topic.
- 16. 1616 Follow Your Competitors on Social Media Platforms Monitor Their Mentions - Social Searcher Automated Tools - Hootsuite & Awario
- 17. Do Or Do Not Do SEO There Is No Try! 1717 7
- 18. 1818 Keywords Competitor Rankings SEO Technical Audit - Moz Build Relationships for Link-Building
- 19. Use Automation To Get & Stay Ahead 1919 8
- 20. 2020 SMS Texting Email Sequences Analytics Alerts / Automate Reporting Marketing Automation
- 21. 2121
- 22. 2222 We conducted a study to see how long it took gyms and health clubs to respond to lead inquiries.
- 23. 2323 CRM Landing pages Forms Anonymous Web Visitors Blogs Email Marketing Social Analytics & Testing Marketing Automation examples
- 24. Keep Tabs On Their Promotions 2424 9
- 25. 2525 Google Alerts Get Retargeted Subscribe to Keep an Eye Out for Promotions Monitor Prices & New Products or Services
- 27. 2727 Test, Test, & Test Review Analytics 1-2 x / Year Adjust
- 28. 2828 If you have questions, feel free to contact us! www.stringcaninteractive.com