際際滷

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MEDIA KIT
MFootball brings Victorian Football
News to Victorian Fans! A desire for
more high quality reporting on all
major football tiers in Victoria has seen
MFootball build a strong presence in
the local football community.
Our news content focuses on Melbourne A-League sides,
Melbourne Victory and Melbourne City, along with both
the Socceroos and the Matildas. Together with exclusive
content on the National Premier League, MFootball prides
itself on high quality sports journalism, bringing all levels
of football to Victorian Fans!
Promotion through sport has been proven to help
brands build loyalty and increase sales. MFootball offers
unrivaled opportunities for advertisers looking to target
directly with an engaged demographic across all our
digital platforms.
Whether its through direct marketing, advertising or
sponsored posts, our dedicated commercial team will
work with you to kick your advertising goals!
KICK
MARKETING
GOALS
with MFootball
MFOOTBALL
INDEPENDENT MEDIA GROUP
MATCH REPORTING, LIVE BLOGGING & VIDEO HIGHLIGHTS
60,000
Page Views Per Month
15,000
Unique Users
42 sec
Session Duration
37,000
Sessions
Google
ANALYTICS
SOCIAL
Demographics
from
Australia
92%
from
Melbourne
79%
92%
Male
Users
65%
users aged
18  34
4200 Likes
25,000 Weekly Reach
3500 Weekly Engaged
3000 Followers
5000 Visits Per Month
500,000 impressions Per Month
298 Followers Newsletter Distribution
5,000
549 Subscribers
MFootball offers a range of ways to promote your brand based
on your advertising needs
Website Advertising (Including Mobile & Tablet)
Top Banner $15.00 (ex GST) per CPM
Above Scroll $10.00 (ex GST) per CPM
Below Scroll $7.00 (ex GST) per CPM
Newsletter Ad
Top Banner $20.00 (ex GST) per CPM
Above Scroll $15.00 (ex GST) per CPM
Below Scroll $12.00 (ex GST per CPM
Social Media (Facebook, Twitter, Instagram, YouTube)
$5.00 (ex GST) per CPM
*CPM = 1000 screen views
CREATIVE OPTIONS
Packages (Min 3 Month Contract)
Complete Packages (Min 6 Month Contract)
Website & Social Media  Premium
$10.00 (ex GST) per CPM
Website & Social Media  Standard
$6.00 (ex GST) per CPM
Website & Newsletter Premium
$12.00 (ex GST) per CPM
Website & Newsletter  Standard
$10.00 (ex GST) per CPM
Complete  Premium
$9.00 (ex GST) per CPM
Complete  Standard
$7.00 (ex GST) per CPM
HOW TO CREATE A
CAMPAIGN WITH MFOOTBALL
Step 1
CREATE
Provide MFootball with
an engaging Ad to be placed on
our website  Or let our Design
Team create one for you.
Step 2
TARGET
Choose which online platform
you wish to advertise on,
specify position and timing
of campaign.
Step 3
CAMPAIGN
Specify your spend by
agreeing to a casual rate or a
cost effective minimum 3
month contract.
Step 4
REVIEW
The MFootball Team will work with you
to review and analyse your campaign
to ensure you are targeting the right
demographics.
Step 5
CONVERT
Build your brand and convert impressions
into sales through successful ad
campaigns with MFootball.
For more details on how to advertise with
MFootball go to mfootball.com.au
Email: advertising@mfootball.com.au
Tel: 1300 781 057
Developed in
Partnership with

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CSD150001_MFootball Media Kit_LR

  • 2. MFootball brings Victorian Football News to Victorian Fans! A desire for more high quality reporting on all major football tiers in Victoria has seen MFootball build a strong presence in the local football community. Our news content focuses on Melbourne A-League sides, Melbourne Victory and Melbourne City, along with both the Socceroos and the Matildas. Together with exclusive content on the National Premier League, MFootball prides itself on high quality sports journalism, bringing all levels of football to Victorian Fans! Promotion through sport has been proven to help brands build loyalty and increase sales. MFootball offers unrivaled opportunities for advertisers looking to target directly with an engaged demographic across all our digital platforms. Whether its through direct marketing, advertising or sponsored posts, our dedicated commercial team will work with you to kick your advertising goals! KICK MARKETING GOALS with MFootball
  • 3. MFOOTBALL INDEPENDENT MEDIA GROUP MATCH REPORTING, LIVE BLOGGING & VIDEO HIGHLIGHTS 60,000 Page Views Per Month 15,000 Unique Users 42 sec Session Duration 37,000 Sessions Google ANALYTICS SOCIAL Demographics from Australia 92% from Melbourne 79% 92% Male Users 65% users aged 18 34 4200 Likes 25,000 Weekly Reach 3500 Weekly Engaged 3000 Followers 5000 Visits Per Month 500,000 impressions Per Month 298 Followers Newsletter Distribution 5,000 549 Subscribers
  • 4. MFootball offers a range of ways to promote your brand based on your advertising needs Website Advertising (Including Mobile & Tablet) Top Banner $15.00 (ex GST) per CPM Above Scroll $10.00 (ex GST) per CPM Below Scroll $7.00 (ex GST) per CPM Newsletter Ad Top Banner $20.00 (ex GST) per CPM Above Scroll $15.00 (ex GST) per CPM Below Scroll $12.00 (ex GST per CPM Social Media (Facebook, Twitter, Instagram, YouTube) $5.00 (ex GST) per CPM *CPM = 1000 screen views CREATIVE OPTIONS Packages (Min 3 Month Contract) Complete Packages (Min 6 Month Contract) Website & Social Media Premium $10.00 (ex GST) per CPM Website & Social Media Standard $6.00 (ex GST) per CPM Website & Newsletter Premium $12.00 (ex GST) per CPM Website & Newsletter Standard $10.00 (ex GST) per CPM Complete Premium $9.00 (ex GST) per CPM Complete Standard $7.00 (ex GST) per CPM
  • 5. HOW TO CREATE A CAMPAIGN WITH MFOOTBALL Step 1 CREATE Provide MFootball with an engaging Ad to be placed on our website Or let our Design Team create one for you. Step 2 TARGET Choose which online platform you wish to advertise on, specify position and timing of campaign. Step 3 CAMPAIGN Specify your spend by agreeing to a casual rate or a cost effective minimum 3 month contract. Step 4 REVIEW The MFootball Team will work with you to review and analyse your campaign to ensure you are targeting the right demographics. Step 5 CONVERT Build your brand and convert impressions into sales through successful ad campaigns with MFootball.
  • 6. For more details on how to advertise with MFootball go to mfootball.com.au Email: advertising@mfootball.com.au Tel: 1300 781 057 Developed in Partnership with