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Cultural and Marketing Landscape

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janetpines

The document discusses the cultural and marketing landscape and the major forces challenging brands and their customers. It contrasts humanity versus machine, and wholeness versus fragmentation. It also references themes of the light side, the hard side, and the dark side in relation to empowering and fulfilling the self through stuff versus feeling incomplete with just pieces.

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The ?Cultural ?& ?Marke.ng ?Landscape ?
Humanity v. Machine
Whole-?\ness ?v. ?Fragmenta.on ?
Major ?Forces ?Challenging ?Brands ?& ?Their ?Customers ? Empowering ? Ful?lled ? Self ? Stu? ? PreGy ? Pieces ? Humanity ?Machine ? Fragmenta.on ? Whole-?\ness ? Vs. ?
? ? ? ? ? ? The ?Light ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? The ?Hard ?Side ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? The ?Dark ?Side ? Empowered ? Ful?lled ? Self ? Stu? ? Incomplete ? Helping ?People, ?Brands ?& ?Organiza.ons ?Find ?the ?Light ? Humanity ?Machine ? Fragmenta.on ? Whole-?\ness ? Vs. ?

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Cultural and Marketing Landscape

  • 1. The ?Cultural ?& ?Marke.ng ?Landscape ?
  • 4. Major ?Forces ?Challenging ?Brands ?& ?Their ?Customers ? Empowering ? Ful?lled ? Self ? Stu? ? PreGy ? Pieces ? Humanity ?Machine ? Fragmenta.on ? Whole-?\ness ? Vs. ?
  • 5. ? ? ? ? ? ? The ?Light ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? The ?Hard ?Side ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? The ?Dark ?Side ? Empowered ? Ful?lled ? Self ? Stu? ? Incomplete ? Helping ?People, ?Brands ?& ?Organiza.ons ?Find ?the ?Light ? Humanity ?Machine ? Fragmenta.on ? Whole-?\ness ? Vs. ?