Teknoloji Sekt旦r端nde F脹rsatlar - Baran Korkutideaport
油
Teknolojik Giriimlerin 聴 Modeli Gelitirme S端re巽lerinde Stratejik D端端nme
10 y脹l脹 ak脹n s端redir d端nyan脹n 巽eitli yerlerinde, 旦zellikle Telekom ve 端retim sekt旦rlerinde, deneyim sahibi olan Baran Korkut, bir tekno-giriimin doru strateji ve i modeli gelitirme s端re巽lerindeki anahtar noktalar脹 anlatt脹.
-
meet@ideaport | Teknolojik Giriimlerin 聴 Modeli Gelitirme S端re巽lerinde Stratejik D端端nme
Oecd 2014 Bilim, Teknoloji ve Sanayide T端rkiyenin Durumu - 聴novasyonCrow Digital Marketing
油
聴novasyon
Bilim, Teknoloji ve Sanayide T端rkiyenin Durumu
T端rkiye 聴veren Sendikalar脹 Konfederasyonu (T聴SK), OECD taraf脹ndan yap脹lan ve 46 端lkenin Ar- Ge yat脹r脹mlar脹, teknolojik durum ve bunlara dayal脹 yeni sanayileme 巽abalar脹na y旦nelik kar脹lat脹rmal脹 analizini deerlendiren bir rapor yay脹nlad脹.
OECD 巽al脹mas脹nda, 巽eitli kriterlerle 旦l巽端len Ar-Ge, inovasyon, teknoloji seviyesinde ya OECD ortalamas脹n脹n alt脹nda ya da son 5 端lke i巽inde olduu tespit edildi. Arat脹rmada, devletin rol端n端n de s脹n脹rl脹 kald脹脹 kaydedildi.
T聴SK, OECD Bilim Teknoloji ve Sanayinin G旦r端n端m端 2014 raporuna dayal脹 olarak Bilim, Teknoloji ve Sanayide T端rkiyenin durumu bal脹脹n脹 ta脹yan bir rapor yay脹nlad脹. T聴SK 巽al脹mas脹nda, OECDnin 46 端lke 端zerinden yapt脹脹 deerlendirmede, T端rkiyenin teknoloji ve Ar-Ge a巽脹s脹ndan son 5 端lke i巽inde olduu vurguland脹.
T端rkiyenin bilim, teknoloji, sanayi ve beceriler alan脹nda zay脹f kald脹脹 ve devletin de hem finansman hem de y旦nlendirme a巽脹s脹ndan pasif kald脹脹 tespitlerine yer verilen arat脹rmada, Bilim, teknoloji ve Ar-Gede ulusal hedefl erle mevcut durum aras脹nda b端y端k mesafe bulunduu, T端rkiyenin s脹巽rama yapmaya ihtiya巽 duyduu kaydedildi. Rapora y旦nelik yap脹lan T聴SK deerlendirmesinde, bilim, teknoloji ve Ar-Gede mevcut zay脹f konumun yan脹 s脹ra, dier 端lkelerle fark脹n da b端y端k olduuna iaret edildi.
The document provides information about a summer internship proposal at Siemens Corporate Technologies (SCT) India. It discusses SCT's focus areas of renewable energy, medical devices, and healthcare delivery. The proposal outlines a project to analyze the market landscape and emerging technologies for a given Indian industry over the next 10 years. It also describes the applicants' backgrounds and expectations for learning about strategic management, consulting practices, and gaining experience working in a corporate research team environment.
The document discusses the patent litigation between Apple and Samsung, analyzing the patents involved, results of the lawsuits, and the competitive strategies deployed by both companies. It highlights Apple's challenges in defending its patents and Samsung's reliance on standard patents that are vulnerable to counterattacks. The analysis also includes suggestions for improving patent strategies for both parties.
Apple Inc. was founded in 1976 by Steve Jobs and Steve Wozniak. It grew rapidly in the 1980s by selling the Apple II computer but faced decline in the 1990s as Microsoft gained dominance in the PC market with its Windows operating system. Jobs was ousted from Apple in 1985 but returned as an advisor in 1996 and became interim CEO in 1997, helping turn the company around with products like the iMac and iTunes store that established Apple as a leader in personal technology and digital media.
A detailed analysis of Apple Inc with the help of Porter's 5 Force, BCG, SWOT...Hridja Tripathi
油
Apple Inc.'s mission focuses on providing top-tier personal computing experiences through innovative products like Macs, iPhones, and iPads. It employs strategic analyses such as the BCG matrix and Porter's Five Forces to evaluate its market position, facing high competitive rivalry but benefiting from strong brand loyalty and design. Key threats include competition from rivals like Samsung and economic challenges impacting pricing attractiveness.
The document provides an analysis of Siemens' product portfolio using the BCG matrix and GE matrix models. It summarizes Siemens' history and branding strategy. For the BCG analysis, it evaluates each of Siemens' strategic business units (SBUs) in terms of market growth rate and market share. For the GE matrix, it assesses the SBUs based on market attractiveness and competitive strength by scoring them on various drivers. The resulting GE matrix shows most SBUs in the high market attractiveness/medium competitive strength quadrant.
Samsung Electronics, the second largest mobile phone manufacturer globally, focuses on innovative technology and aims to achieve $400 billion in revenue by 2020 while expanding into new markets such as health and biotechnology. The company's strengths include a strong brand presence and a commitment to research and development, but it faces challenges including competition and low profit margins. Samsung's mission is to lead in digital convergence through creativity, partnerships, and talent.
Siemens AG is a German multinational engineering and electronics conglomerate, recognized as Europe's largest engineering company, generating approximately 78.3 billion in revenue in 2012. The company, founded by Werner Siemens in 1847, operates in various sectors including industry, energy, transportation, and healthcare, and faces both opportunities such as market expansion and threats like regulatory challenges. Siemens has a history marked by innovation and controversy, including a significant bribery case that led to a record fine in 2008.
This document contains information about Class 1 Group 8 and their project on Samsung Electronics. It includes Samsung's mission, vision, objectives and strategies. It also provides an analysis of Samsung's products, competitors, strengths, weaknesses, opportunities, threats and various strategic models like SWOT, CPM, EFE and IFE matrices. The document aims to understand and evaluate Samsung's business strategies.
This document discusses the history and strategies of Samsung Electronics. It summarizes that Samsung started in semiconductors and wafer production, growing significantly through acquisitions and developing 8-inch wafer technology. Though it faced industry crises, Samsung survived through competency and branding. Its low-cost strategy achieved large market share in DRAM. Going forward, Samsung aims to strengthen its brand and focus on differentiated flash memory while preparing for Chinese competition through global expansion and continued R&D investment.
Apple and Samsung both focus on quality products with competitive pricing, extensive distribution networks, and promotional incentives. Their marketing strategies are similar, relying on websites, campaigns, free gifts and services to advertise new devices and raise brand awareness. Both companies advertise directly through TV, internet and events and indirectly by encouraging trials of new products.
This document presents information on Sony Corporation to Prof. Raj Mahari. It provides background on Sony's founding in 1946, current CEO, headquarters, and the meaning of the company name. Sony's vision and mission focus on inspiring curiosity, unique experiences, and moving people emotionally. The document lists many of Sony's popular products over time and analyzes some current products using the BCG growth-share matrix, identifying Playstations, LED TVs, and Vaio laptops as stars and Walkmans, CD players, and robots as dogs.
Samsung - International Marketing StrategyMKTGatHPU
油
This document discusses Samsung's marketing strategy that has led it to become a global leader in electronics. It describes how Samsung originally manufactured low-cost electronics but transformed its brand image through innovative, high-quality products. Samsung sponsored the 1988 Olympics and other global events to increase brand awareness. It also partnered with top retailers like Best Buy and luxury brands like Giorgio Armani. Today Samsung leads in key product categories like smartphones, TVs and home appliances through continuous innovation, including being first to market with new technologies like 3D TVs.
The document is a strategic management report on Apple Inc. prepared by students from Balochistan University of Information Technology, Engineering, and Management Sciences. It includes sections such as executive summary, company analysis, vision and mission statements, external audits, and SWOT analysis, detailing Apple's innovative products and market positioning. Throughout the report, contributions from various individuals are acknowledged, reflecting on the learning experience gained from the project.
The case study on Apple Inc. analyzes the company's evolution in the personal computing and music industries, highlighting its initial market leadership and subsequent competition challenges from rivals such as Microsoft. Despite its strong focus on innovation, superior design, and customer service, Apple faces significant hurdles, including a declining market share and increased competitive pressure. The document outlines strategic recommendations for Apple's future growth, emphasizing the need for adaptation and diversification to maintain its market position.
Samsung is a South Korean multinational electronics company founded in 1938. It has grown to be a global leader in electronics, with over 285 offices in 67 countries. Samsung has a vision of inspiring the world and creating the future through new technologies, innovative products, and creative solutions. It aims to achieve $400 billion in revenue and become a top five global brand by 2020. Samsung has been successful due to its focus on innovation, quality products, and strong leadership.
The document discusses the ongoing legal battles between Apple and Samsung over allegations of design patent infringement. It provides details of lawsuits filed in California where Apple was awarded $1.05 billion over Samsung infringing on various patents. However, the disputes are still ongoing with both companies filing additional lawsuits against each other's newer products in multiple countries. Most experts believe this conflict will continue for years through appeals and additional cases without a clear victor emerging.
Samsung is the second largest mobile phone producer in the world. It aims to develop innovative technologies, become a top five global brand by 2020, and lead the digital convergence movement. Samsung's strategies include developing new products, understanding customer behavior, and maintaining dominance in the 3D TV market as the technology advances.
The document discusses hierarchical communication within organizations, including internal and external communication. It addresses different types of communication like personal, task-based, and social communication. It also mentions concepts like roles, rules, policies, communication networks, and codes of conduct that shape organizational culture and specify how communication should occur.
1) The document discusses investing in Germany, including an overview of the country and culture. It notes that Germany has the 6th largest economy in the world and is attractive for sectors like IT and financial services.
2) When working with German partners, it is important to schedule meetings 1-2 weeks in advance through formal letters, dress conservatively, exchange business cards, and avoid high-pressure negotiation tactics.
3) German culture is described using Hofstede's dimensions as having low power distance and uncertainty avoidance but high scores for individualism, masculinity, and long-term orientation. Maintaining relationships is important.
Samsung Electronics, the second largest mobile phone manufacturer globally, focuses on innovative technology and aims to achieve $400 billion in revenue by 2020 while expanding into new markets such as health and biotechnology. The company's strengths include a strong brand presence and a commitment to research and development, but it faces challenges including competition and low profit margins. Samsung's mission is to lead in digital convergence through creativity, partnerships, and talent.
Siemens AG is a German multinational engineering and electronics conglomerate, recognized as Europe's largest engineering company, generating approximately 78.3 billion in revenue in 2012. The company, founded by Werner Siemens in 1847, operates in various sectors including industry, energy, transportation, and healthcare, and faces both opportunities such as market expansion and threats like regulatory challenges. Siemens has a history marked by innovation and controversy, including a significant bribery case that led to a record fine in 2008.
This document contains information about Class 1 Group 8 and their project on Samsung Electronics. It includes Samsung's mission, vision, objectives and strategies. It also provides an analysis of Samsung's products, competitors, strengths, weaknesses, opportunities, threats and various strategic models like SWOT, CPM, EFE and IFE matrices. The document aims to understand and evaluate Samsung's business strategies.
This document discusses the history and strategies of Samsung Electronics. It summarizes that Samsung started in semiconductors and wafer production, growing significantly through acquisitions and developing 8-inch wafer technology. Though it faced industry crises, Samsung survived through competency and branding. Its low-cost strategy achieved large market share in DRAM. Going forward, Samsung aims to strengthen its brand and focus on differentiated flash memory while preparing for Chinese competition through global expansion and continued R&D investment.
Apple and Samsung both focus on quality products with competitive pricing, extensive distribution networks, and promotional incentives. Their marketing strategies are similar, relying on websites, campaigns, free gifts and services to advertise new devices and raise brand awareness. Both companies advertise directly through TV, internet and events and indirectly by encouraging trials of new products.
This document presents information on Sony Corporation to Prof. Raj Mahari. It provides background on Sony's founding in 1946, current CEO, headquarters, and the meaning of the company name. Sony's vision and mission focus on inspiring curiosity, unique experiences, and moving people emotionally. The document lists many of Sony's popular products over time and analyzes some current products using the BCG growth-share matrix, identifying Playstations, LED TVs, and Vaio laptops as stars and Walkmans, CD players, and robots as dogs.
Samsung - International Marketing StrategyMKTGatHPU
油
This document discusses Samsung's marketing strategy that has led it to become a global leader in electronics. It describes how Samsung originally manufactured low-cost electronics but transformed its brand image through innovative, high-quality products. Samsung sponsored the 1988 Olympics and other global events to increase brand awareness. It also partnered with top retailers like Best Buy and luxury brands like Giorgio Armani. Today Samsung leads in key product categories like smartphones, TVs and home appliances through continuous innovation, including being first to market with new technologies like 3D TVs.
The document is a strategic management report on Apple Inc. prepared by students from Balochistan University of Information Technology, Engineering, and Management Sciences. It includes sections such as executive summary, company analysis, vision and mission statements, external audits, and SWOT analysis, detailing Apple's innovative products and market positioning. Throughout the report, contributions from various individuals are acknowledged, reflecting on the learning experience gained from the project.
The case study on Apple Inc. analyzes the company's evolution in the personal computing and music industries, highlighting its initial market leadership and subsequent competition challenges from rivals such as Microsoft. Despite its strong focus on innovation, superior design, and customer service, Apple faces significant hurdles, including a declining market share and increased competitive pressure. The document outlines strategic recommendations for Apple's future growth, emphasizing the need for adaptation and diversification to maintain its market position.
Samsung is a South Korean multinational electronics company founded in 1938. It has grown to be a global leader in electronics, with over 285 offices in 67 countries. Samsung has a vision of inspiring the world and creating the future through new technologies, innovative products, and creative solutions. It aims to achieve $400 billion in revenue and become a top five global brand by 2020. Samsung has been successful due to its focus on innovation, quality products, and strong leadership.
The document discusses the ongoing legal battles between Apple and Samsung over allegations of design patent infringement. It provides details of lawsuits filed in California where Apple was awarded $1.05 billion over Samsung infringing on various patents. However, the disputes are still ongoing with both companies filing additional lawsuits against each other's newer products in multiple countries. Most experts believe this conflict will continue for years through appeals and additional cases without a clear victor emerging.
Samsung is the second largest mobile phone producer in the world. It aims to develop innovative technologies, become a top five global brand by 2020, and lead the digital convergence movement. Samsung's strategies include developing new products, understanding customer behavior, and maintaining dominance in the 3D TV market as the technology advances.
The document discusses hierarchical communication within organizations, including internal and external communication. It addresses different types of communication like personal, task-based, and social communication. It also mentions concepts like roles, rules, policies, communication networks, and codes of conduct that shape organizational culture and specify how communication should occur.
1) The document discusses investing in Germany, including an overview of the country and culture. It notes that Germany has the 6th largest economy in the world and is attractive for sectors like IT and financial services.
2) When working with German partners, it is important to schedule meetings 1-2 weeks in advance through formal letters, dress conservatively, exchange business cards, and avoid high-pressure negotiation tactics.
3) German culture is described using Hofstede's dimensions as having low power distance and uncertainty avoidance but high scores for individualism, masculinity, and long-term orientation. Maintaining relationships is important.
This document provides an overview of Coca-Cola including its history, products, success, and one failure. Coca-Cola was invented in 1886 and has since expanded globally. It has had much success due to strong branding and marketing that builds loyalty. However, one failure was the introduction of New Coke in 1985 which received backlash and was replaced by Coke Classic after just 79 days.