Lea Rosiana Sentausa is a marketing professional born in 1988 in Banjarmasin, Indonesia. She has a Bachelor's degree in Marketing Management from the University of Indonesia. During her studies, she held leadership roles in student organizations focused on fundraising, events, and sponsorships.
Since graduating in 2010, she has gained experience in marketing roles at Coca-Cola Amatil Indonesia and currently serves as their Assistant Marketing Execution Manager. Previous positions also include internships at Nestle and Shell. She is proficient in Microsoft Office, statistical and accounting software, as well as design programs. Her personal qualities include being a hard worker, adaptive, and able to work well in teams.
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1. Classified - Public Use
PERSONAL DATA
Name Lea Rosiana Sentausa
Place & Date of Birth Banjarmasin / 09 August 1988
Sex & Marital Status Female/Single
Home Address Jl.Oliander 1 Blok V No.1 Sektor 1.2. Bumi Serpong Damai 15318
Phone 085213495295
Email leamanajemen@yahoo.co.id
GPA 3.36
EDUCATIONAL BACKGROUND
YEAR INSTITUTE
2006-2010 University of Indonesia
Faculty of Economy
Marketing Management
ORGANIZATIONAL EXPERIENCES
ORGANIZATION POSITION RESPONSIBILITIES YEAR
Badan Otonom
Economica FEUI
Editorial and
Advertising
Seeking medium businesses who want to advertise
in Economica Paper
2007 - 2009
Badan Executive
Mahasiswa UI
Fundraising Making events and businesses to support
organizations finances
2008 - 2009
Bedah Kampus UI
2008
Return BEM UI
Consumption and
Sponsorship
Manager
Seeking in-kind sponsorships to support the
consumption of event
2008
Bazaar Welcome
Maba 2008
BEM UI
General Secretary Providing letters for administration stuffs 2008
WORKING EXPERIENCES
ORGANIZATION POSITION RESPONSIBILITIES YEAR
Coca-Cola Amatil
Indonesia
Graduate Trainee
Program
Rotated in all Sales & Marketing aspects in West
Island Region
2011
Accomplished On the Job Training :
Set Up New Route To Market in Medan Area
Re-structuring TFS Partner Availability
NOD Marketing Program for MIC Department
Teluk Betung Activation in Lampung Area
Accomplished Business Impact Project :
Traditional Food Service Growth Activation in
General Trade Banjarbaru-Banjarmasin
2. Classified - Public Use
Coca-Cola Amatil
Indonesia
Assistant Marketing
Execution Manager
Project Manager of Imlek & Cap Go Meh Event in
Pontianak-Singkawang 2012
2012 - present
Making Initiatives Local Marketing Program
Executing National Program in Kalimantan
Operation
Project Leader for Ramadhan Activation 2012
Acting Marketing Execution Manager for one week
Project Manager of Education Excitement Activation
2012
Project Manager of Imlek & Cap Go Meh Event in
Pontianak-Singkawang 2013
PARTNERSHIP EXPERIENCES
COMPANY POSITION RESPONSIBILITIES YEAR
Softex Indonesia Integrated
Marketing
Communication
Project
Making new concept of Softex Super
Deluxe TVC and Print Ads
February 2009 June 2009
INTERNSHIP EXPERIENCES
COMPANY POSITION RESPONSIBILITIES YEAR
Nestle Indonesia Assistant Marketing
Confectionery
Planning and Developing Kit Kat Sales
Promotion and Merchandising Tools
June 2009 August 2009
Shell Indonesia Assistant Retail
Marketing Research
Project
Making Quantitative and Qualitative
Research for Retail Project
January 2010 March 2010
BUSINESS GAME COMPETITION EXPERIENCES
Finish Reveal Loreal Game 2013 (Integrated Business Game about New Product Launch planning & executing
which has been played by all participants around the world which has been compromised from all aspects of
organization (Research & Innovation, Manufacturing, Procurement, Product Management, Marketing,
Category Management, Channel Decision, Finance Controlling and Plant Management) with score 8025 pts
(which is the best score among Indonesian Players)
SOFTWARE ABILITIES
TYPE SOFTWARE
Microsoft Office Word, Excel, Power Point, Visio, Access
Statistical Matlab, SPSS 15, AMOS 7
Accounting Accurate 3.0
3D Design Adobe Illustrator, Adobe Photoshop, Coreldraw
Integrated Database BASIS AS400, SAP
PERSONALITIES
Able to work in team, friendly, hard worker, adaptive, dedicated, motivated, cooperative, dynamic, creative and honest.