22. “ Design thinking is
solving problems
like a designer.
Roger Martin
Martin, R.L. (2009), Design of Business: Why design thinking is the next competitive advantage. Harvard Business Press
23. “
A methodology and a mindset to
routinely innovate in a way that’s
meaningful to the people that
you’re trying to serve.
David Kelley
IDEO (2018), David Kelley on the 8 Design Abilities of Creative Problem Solvers. ideou.com (Podcast)
24. Analysis
Design
Decision making
Focus on choosing
Focus on solutions
Focus on
problems
Stompff, G. (2018), Design thinking. Radicaal veranderen in kleine stappen. Boom
66. What identifies the design thinkers mindset?
een methode
een verzameling tools
maar vooral:
een mindset!
Wat is design
thinking?
67. The Design Thinking Mindset
DO YOU HAVE
THE MINDSET?
1. Creative thinking
2. Curious
3. Empathic
4. Thinking in possibilities
5. Not afraid of taking risks
and more…
Dosi, C., F. Rosati & M. Vignoli (2018). Measuring the design thinking mindset. International Design Conference
68. DT Minset Self-Assessment
Self-Assessment
Design Thinking Mindset
1. I am comfortable with ambiguity.
2. I embrace risk.
3. I approach things in a human centered way.
4. I am empathic.
5. I tend to focus on process instead of results.
6. I try to see problems from a holistic perspective.
Name:
Date:
5 min
Dosi, C., F. Rosati & M. Vignoli (2018). Measuring the design thinking mindset. International Design Conference
71. Week 1: Start exploring
Meeting with stakeholder(s)
Ask a lot of questions
Find out about the context of the challenge
Find out about the scope of the challenge
Find out who is involved
Who are you designing for (target audience)?
72. What to do this week
1. Design brief
2.Stakeholder map
3.Context map