David Nour, growth strategist, international speaker, and best selling author of Relationship Economics on the intentional, quantifiable, and strategic value of business relationships to fuel personal and professional growth. Learn more at www.NourGroup.com
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David Nour on Relationship Economics 11.12
1. Rela%onship
Economics速
The
art
&
science
of
rela0onships
David
Nour
CEO
The
Nour
Group
Inc.
@davidnour
#ssLIVE
2. David
Nour
≒
IRAN
≒
MGMT
UNDERGRAD,
EMORY
MBA
≒
ATLANTA
≒
SALES
&
MARKETING
≒
CONSULTING
/
M&A
≒
FAMILY
@davidnour #ssLIVE
3. Agenda
≒
Intro
to
Rela0onship
Economics速
≒
Rela%onship
Currency速
Roadmap
≒
Age
of
Connected
Rela%onships
@davidnour #ssLIVE
10. Three
Rela%onship
Types
≒
Personal
-
Enhance
Personal
&
Professional
Development
-
Externally
Faced;
Discre%onary;
Relevant?
≒
Func%onal
-
E鍖ciency;
most
relevant
to
immediate
tasks
-
Internally
Focused;
Non-足discre%onary
≒
Strategic
-
Uncovering
Future
Challenges
&
Opportuni%es
-
Internal
/
External;
Context
of
Future
Horizon
@davidnour #ssLIVE
11. The
Path
to
Strategic
Rela%onships
Unsolicited
Vested
Interest
Personal
Return on Impact
Passion
Custodial
Pride
Unques'onable
Integrity
Repeat
Con鍖dence
Performance,
Trust-足Centric
Execu%on,
Introduc'ons
Results
Time
@davidnour #ssLIVE
12. You
Must
Become
an
Expert
in
All
Things
YOUR
Rela0onships
&
Their
Rela0onships!
≒
Their
Likes,
Dislikes
≒
Preferences,
Tastes,
Prejudices
≒
Business
and
Revenue
Models,
Growth
Oppts
≒
What
They
Do
vs.
What
They
Say
They
Do!
@davidnour #ssLIVE
13. A:
They
Need?
C:
You
Bring?
(vs.
Want)
1. Unique?
2. Well
Posi%oned?
1. Exis%ng
-足
$
3. Clearly
2. Impending
-足
$$
Understood?
3. Created
-足
$$$
B:
They
Cant
Get
Elsewhere!
1. Knowledge
/
Talent
2. Experience
3. In鍖uen%al
Rela%onships
@davidnour #ssLIVE
14. The
New
Norm
1. Become
an
Object
of
Interest
/
Create
Market
Pull
2. Develop
Diverse,
Quality,
Value-足Based
Market
Rela%onships
3. Ensure
Economic
Buyer
(EB)
4. Provide
Value,
Provoke,
Contrarian
Perspec%ve
5. Develop
a
Trus%ng
Rela%onship
6. Conceptual
Agreement
on
Objec%ves,
Measures,
Value
7. Propose
Win/Win
vs.
We
Win
8. Business
Rela%onship,
i.e.
Rinse
&
Repeat
@davidnour #ssLIVE
15. Agenda
≒
Intro
to
Rela0onship
Economics速
≒
Rela%onship
Currency速
Roadmap
≒
Age
of
Connected
Rela%onships
@davidnour #ssLIVE
16. Your
Biggest
Asset
Civic
Brand
Centers
Industry
Called
of
In鍖uence
YOU!
Professional
@davidnour #ssLIVE
17. Rela%onship
Currency速
Roadmap
RELATIONSHIP
CURRENT
PIVOTAL
RELATIONSHIP
CURRENCY
RELATIONSHIP
CONTACTS
CENTRIC
DEPOSITS
BANK
GOALS
STRATEGIC
RELATIONSHIP
PLAN
(SRP)
@davidnour #ssLIVE
24. From
Doing
Social
to
Becoming
One
≒ Impact
of
Social
on
Teams
/
Orgs?
≒ How
do
visionary
leaders,
lead
di鍖erently
b/c
of
social?
≒ What
about
the
talent
gap?
≒ EVA
of
Internal
&
External
Networks?
≒ Value
of
Failure?
≒ Socially-足Enabled
Innova%on?
@davidnour #ssLIVE
25. Age
of
Connected
Rela0onships
100
75%
$93
billion
Of
people
who
dont
Revenues
missed
due
to
million
believe
your
marke%ng
/
misaligned
value
Tweets
each
day
adver%sing
needed
/
o鍖ered
@davidnour #ssLIVE
26. Ripple
E鍖ect
of
Disrup%ve
Forces
Individuals
則р The
connected
consumer
則р The
networked
workforce
則р The
empowered
ci%zen
Organiza6ons
則р Evolved
business
models
則р Op%mized
digital
opera%ons
Industries
則р Connected
enterprise
則р Value
migra%on
則р Value
chain
rede鍖ni%on
則р Fragmenta%on
@davidnour #ssLIVE