How dealership culture is directly related to profitability
Simple things you can do TODAY to create a positive culture
What effects a negative culture have on sustained profitability & growth
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Dealership Culture and its Effects on Long-Term Sustained Profitability
1. October 12th-14th, 2014
The Bellagio Hotel, Las Vegas
Dealership Cultures Effects
on Profitability
Andy Guelcher, General Manager
Megan Barto, Marketing Director
Ciocca Honda & Ciocca Hyundai Of Lebanon
5. Tweet-Worthy Tip:
Any employee can have a great idea
its when their idea is implemented &
successful that makes the biggest
impact #DSES
@andyguelcher @skeetle #DSES
19. October 12th-14th, 2014
The Bellagio Hotel, Las Vegas
Thank You!
Please take a moment to
rate my presentation in
the DSES mobile app!
Andy Guelcher - @andyguelcher
Megan Barto - @skeetle
Ciocca Honda & Ciocca Hyundai of Lebanon
aguelcher@fcdealerships.com
mbarto@fcdealerships.com
Editor's Notes
AG cant be here today because of personal reasons however,I left him in this presentation because this presentation has a lot of him in it.
Employees who have a sense that theyre valued team members are contributing team members start week with General Dealership Improvement Meetings select 3 topics range from any department to anything that needs to be address crack in stairs to improve wait time in F & I case study that came out was salesperson a brought up idea F & I wait time stop watch give to customer heres a stop watch, its going to take 15 minutes to get you into F & I, for every minute over, well take $1 off the price of your car IN Survey: time to complete paperwork in a 60 day period, increased by 1.5 points and F & I PRU increased by $325/car new & used INPUT PER THIS EMPLOYEE INCREASED Gross per employee for total store by $1580 -any employee can have a great idea its when their idea is implemented & successful that makes the biggest impact -
- alternative is not continuously seeking input from your employees because you or your management team think you know it all, or you have the best way forward remember to listen next time someone has an idea for you whether theyre the janitor or the president because not listening could prove to be very expensive!
Employee Satisfaction = Customer Satisfaction
How many times have you as a General Manager had a random cookout for your employees? How many times have you taken that 12 car a month sales person out to lunch and show a vested interested in their life? Family? Kids? Troubles? Show an interest.
Would you as a General Manager expect your employees to do something you wouldnt do? When is the last time you rolled up your sleeves & washed a car? Thats right 8:30 PM on the last day of the month you have 5 spots in line (what can you say as Ice Cube says today was a good day) and you only have 1 in recon (the other called out.) what do you do? You get back there & help wash cars!!
Its also expensive for your employees to be a jerk.