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October 12th-14th, 2014 
The Bellagio Hotel, Las Vegas 
Dealership Cultures Effects 
on Profitability 
Andy Guelcher, General Manager 
Megan Barto, Marketing Director 
Ciocca Honda & Ciocca Hyundai Of Lebanon
Who Am I? 
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
IPE GPE 
@andyguelcher @skeetle #DSES
Tweet-Worthy Tip: 
Any employee can have a great idea 
 its when their idea is implemented & 
successful that makes the biggest 
impact #DSES 
@andyguelcher @skeetle #DSES
ESI CSI 
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES 
Tweet-Worthy Tip: 
Its Very Expensive To Be A 
Bad Listener 
#DSES
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
Tweet-Worthy Tip: 
I would never ask someone to do 
something I wouldnt do myself. 
#DSES 
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
Negative Culture 
 High Turnover Rates 
 Management By Fear 
 Work Environment 
@andyguelcher @skeetle #DSES
Tweet-Worthy Tip: 
Its Very Expensive To Be A Jerk 
#DSES 
@andyguelcher @skeetle #DSES
@andyguelcher @skeetle #DSES
Right Now 
 Random Cook-Outs 
 Dealership Improvement Meetings 
 Difference Maker Of The Month 
@andyguelcher @skeetle #DSES 
 Themed Dress Down Days
@andyguelcher @skeetle #DSES
October 12th-14th, 2014 
The Bellagio Hotel, Las Vegas 
Thank You! 
Please take a moment to 
rate my presentation in 
the DSES mobile app! 
Andy Guelcher - @andyguelcher 
Megan Barto - @skeetle 
Ciocca Honda & Ciocca Hyundai of Lebanon 
aguelcher@fcdealerships.com 
mbarto@fcdealerships.com

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Dealership Culture and its Effects on Long-Term Sustained Profitability

Editor's Notes

  1. AG cant be here today because of personal reasons however,I left him in this presentation because this presentation has a lot of him in it.
  2. Employees who have a sense that theyre valued team members are contributing team members start week with General Dealership Improvement Meetings select 3 topics range from any department to anything that needs to be address crack in stairs to improve wait time in F & I case study that came out was salesperson a brought up idea F & I wait time stop watch give to customer heres a stop watch, its going to take 15 minutes to get you into F & I, for every minute over, well take $1 off the price of your car IN Survey: time to complete paperwork in a 60 day period, increased by 1.5 points and F & I PRU increased by $325/car new & used INPUT PER THIS EMPLOYEE INCREASED Gross per employee for total store by $1580 -any employee can have a great idea its when their idea is implemented & successful that makes the biggest impact - - alternative is not continuously seeking input from your employees because you or your management team think you know it all, or you have the best way forward remember to listen next time someone has an idea for you whether theyre the janitor or the president because not listening could prove to be very expensive!
  3. Employee Satisfaction = Customer Satisfaction How many times have you as a General Manager had a random cookout for your employees? How many times have you taken that 12 car a month sales person out to lunch and show a vested interested in their life? Family? Kids? Troubles? Show an interest.
  4. Would you as a General Manager expect your employees to do something you wouldnt do? When is the last time you rolled up your sleeves & washed a car? Thats right 8:30 PM on the last day of the month you have 5 spots in line (what can you say as Ice Cube says today was a good day) and you only have 1 in recon (the other called out.) what do you do? You get back there & help wash cars!!
  5. Its also expensive for your employees to be a jerk.