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DEMAND AND SUPPLY OF
FOOD INDUSTRY
PRESENTED BY :
HIMANSHU JAIN
INTRODUCTION
 It contributes about : 14% to manufacturing GDP, 13% to India's
export and 6% to total industrial investment.
 The food industry is the complex, global collective of diverse
businesses that supplies most of the food consumed by the world
population .
 It ranked 5th in term of
production, consumption
and export.
 Indian food industry accounts
for 32% of countries total food market.
Production Processing Distribution Sales
Primary Producer Food Producer Wholesaler Retailer Consumer
Segments Of Food Industry
Overview
 The food industry covers a wide range of areas, including those listed
below.
 Agriculture : Crop farming, livestock raising, and fishing (or fish
farming)
 Manufacturing: Agrochemicals, seed , farm machinery and supplies,
and agricultural construction
 Food processing : Preparation of fresh products for market,
manufacture of prepared food products
 Marketing: Promotion of generic products, new products, public
opinion, advertising , packaging, and public relations .
CONT..
 Wholesale and distribution: Warehousing, transportation , logistics
 Retail : Supermarket chains and independent food stores, direct-to-
consumer, restaurant, food services
 Regulation: Local, regional, national, and international rules and
regulations for food production and sale, including food quality and
food safety, and industry lobbying activities
 Education : Academic , vocational, consultancy
 Research and development: Food technology
 Financial services: Insurance, credit
WHAT IS DEMAND ?
Demand in economics is
the consumer desire and
ability to purchase goods
and services .
Price of
Education
Demand of
Education
Factors affecting Demand :
 PRICE
TASTE & PREFRENCE
 ADVERTISING EXPENDITURE
CHANGE IN PRICE OF REALTED GOODS
NUMBER OF CONSUMER IN MARKET
CONSUMER EXPECTATIONS
WHAT IS SUPPLY ?
Supply in economics
means total amount of
goods and services
available to customer .
The Supply Curve
Higher price leads to expansion
of quantity supplied
Lower price leads to
contraction of quantity
supplied
Factors affecting supply :
PRICE
COST OF PRODUCTION
NATURAL CONDITIONS
TECHNOLOGY
TRANSPORT
GOVERNMENT POLICY
PRICE OF RELATED GOODS
THANKYOU

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Demand and supply of food industry

  • 1. DEMAND AND SUPPLY OF FOOD INDUSTRY PRESENTED BY : HIMANSHU JAIN
  • 2. INTRODUCTION It contributes about : 14% to manufacturing GDP, 13% to India's export and 6% to total industrial investment. The food industry is the complex, global collective of diverse businesses that supplies most of the food consumed by the world population . It ranked 5th in term of production, consumption and export. Indian food industry accounts for 32% of countries total food market. Production Processing Distribution Sales Primary Producer Food Producer Wholesaler Retailer Consumer Segments Of Food Industry
  • 3. Overview The food industry covers a wide range of areas, including those listed below. Agriculture : Crop farming, livestock raising, and fishing (or fish farming) Manufacturing: Agrochemicals, seed , farm machinery and supplies, and agricultural construction Food processing : Preparation of fresh products for market, manufacture of prepared food products Marketing: Promotion of generic products, new products, public opinion, advertising , packaging, and public relations .
  • 4. CONT.. Wholesale and distribution: Warehousing, transportation , logistics Retail : Supermarket chains and independent food stores, direct-to- consumer, restaurant, food services Regulation: Local, regional, national, and international rules and regulations for food production and sale, including food quality and food safety, and industry lobbying activities Education : Academic , vocational, consultancy Research and development: Food technology Financial services: Insurance, credit
  • 5. WHAT IS DEMAND ? Demand in economics is the consumer desire and ability to purchase goods and services . Price of Education Demand of Education
  • 6. Factors affecting Demand : PRICE TASTE & PREFRENCE ADVERTISING EXPENDITURE CHANGE IN PRICE OF REALTED GOODS NUMBER OF CONSUMER IN MARKET CONSUMER EXPECTATIONS
  • 7. WHAT IS SUPPLY ? Supply in economics means total amount of goods and services available to customer . The Supply Curve Higher price leads to expansion of quantity supplied Lower price leads to contraction of quantity supplied
  • 8. Factors affecting supply : PRICE COST OF PRODUCTION NATURAL CONDITIONS TECHNOLOGY TRANSPORT GOVERNMENT POLICY PRICE OF RELATED GOODS