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1
Denice Shuty
A/E/C Marketing and
Public Relations Professional
2
 Award-winning Publicist/Marketer
 10+ Years A/E/C Experience
 Agency Trained
 Versed in Multiple Markets and Sustainability
 Published Writer/Interviewer, Art/Photography
Director, Online/Offline Content Manager, Data
Analyst
 Event Manager and Emcee
Summary
3
A bit about me
Im a Chicago-based*
PR/Marketing professional seeking
a mid/senior level position with
an A/E/C firm or brand.
I went to
school here
I live hereI was born
here
* Open to relocating
4 4
LEADERSHIP
U.S. Green Building Council-Illinois  GreenBuilt Home Tour Committee Member 2014
Chicago Gateway Green  Green Tie Ball and Gaming for Green events volunteer 2011-
2014; Associate Board 2015
Hidden Glen Condominium Association  President 2009-2012
Illinois Landscape Contractors Association  Public Relations Committee Chair 2010-2013
Home Builders Association of Greater Chicago  Key Awards judge 2007, 2008
Preparation
EDUCATION
San Diego State University  San Diego, CA: Television and Film
Triton College  River Grove, IL: Journalism
5
Work Experience
My transition from media
production and events to the
A/E/C industry
Conservation Design Forum
Marketing/PR Manager
ArchiBusiness Marketing/Construction Marketing Association
Marketing/PR Consultant, Practitioner
Heynssens + Grassman
Marketing/PR, Design, Sales
Source4Design
Design, Sales, Project Management
6
Current Position
I lead the strategy, planning, and
execution of marketing and public
relations initiatives for a leading
multidisciplinary firm with offices in
Illinois and Michigan.
CONSERVATION
DESIGN FORUM
Marketing/PR Manager
Civil/Water Resources
Engineering
Sustainable Urbanism
Landscape Architecture
Planning
Ecosystem Sciences
7 7
Reports directly to
principals
Seek out speaking
opportunities; pitch stories to
media; co-promote project
partners; train staff on social
media engagement.
Publicity
Align marketing/PR with
B/D; research market
conditions; do competitive
analysis; prioritize
programs.
Strategy & Planning
Develop annual budget;
communicate
needs/expectations to
vendors; make purchasing
decisions.
Budget & Vendors
Produce internal editorial
calendar, email marketing
campaigns; social media posts;
update print/digital collaterals.
Calendar & Projects
Assign and evaluate
projects; provide training
and mentoring.
Manage Marketing
Coordinator
Write/edit copy for print &
digital; develop messaging;
guide use of branding
elements; direct photography.
Creative Lead
Responsibilities
Marketing/PR
Manager
8
Areas of Expertise
Email Marketing Social Media Management Brochures and Project Profiles
Awards Submissions
Project Photography
Press ReleasesMedia RelationsResumes/Bios Blogging
Web Analytics
9
A variety of work samples representing my skills in
writing/content development, art/site photography direction
and PR. Samples include recent projects with Conservation
Design Forum, past marketing/PR agency projects, as well
as others.
Work Samples
10
Blog Articles
Conservation Design
Forum Norix Furniture Crane Composites
11
Case Studies & Profiles
Conservation Design
Forum
Conservation Design
Forum Norix Furniture
12
E-Newsletters
Conservation Design
Forum Auto Truck Group Kramer Tree Specialists
13
Website Content
Conservation Design
Forum Auto Truck Group
Pouls Landscaping &
Nursery
14
Brochures & Signage
Conservation Design
Forum
Illinois Landscape
Contractors Association USGBC-Illinois
15
PR & Publicity
Conservation Design
Forum USGBC-Illinois Knaack
16
Awards Submissions
Conservation Design
Forum
Conservation Design
Forum Wight & Company
17
Recognition
Construction Marketing
Star Award winner
Constant Contact Email
Marketing All-Star
Top 10%
LinkedIn Profile
18
2201 Gladstone Court
Glendale Heights, IL 60139
LOCATION
630-338-6535
PHONE NUMBER
dshuty@prodigy.net
EMAIL
www.linkedin.com/in/deniceshuty
Lets Talk!

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Denice Shuty A/E/C Marketing/PR pro - visual resume 2016

  • 1. 1 Denice Shuty A/E/C Marketing and Public Relations Professional
  • 2. 2 Award-winning Publicist/Marketer 10+ Years A/E/C Experience Agency Trained Versed in Multiple Markets and Sustainability Published Writer/Interviewer, Art/Photography Director, Online/Offline Content Manager, Data Analyst Event Manager and Emcee Summary
  • 3. 3 A bit about me Im a Chicago-based* PR/Marketing professional seeking a mid/senior level position with an A/E/C firm or brand. I went to school here I live hereI was born here * Open to relocating
  • 4. 4 4 LEADERSHIP U.S. Green Building Council-Illinois GreenBuilt Home Tour Committee Member 2014 Chicago Gateway Green Green Tie Ball and Gaming for Green events volunteer 2011- 2014; Associate Board 2015 Hidden Glen Condominium Association President 2009-2012 Illinois Landscape Contractors Association Public Relations Committee Chair 2010-2013 Home Builders Association of Greater Chicago Key Awards judge 2007, 2008 Preparation EDUCATION San Diego State University San Diego, CA: Television and Film Triton College River Grove, IL: Journalism
  • 5. 5 Work Experience My transition from media production and events to the A/E/C industry Conservation Design Forum Marketing/PR Manager ArchiBusiness Marketing/Construction Marketing Association Marketing/PR Consultant, Practitioner Heynssens + Grassman Marketing/PR, Design, Sales Source4Design Design, Sales, Project Management
  • 6. 6 Current Position I lead the strategy, planning, and execution of marketing and public relations initiatives for a leading multidisciplinary firm with offices in Illinois and Michigan. CONSERVATION DESIGN FORUM Marketing/PR Manager Civil/Water Resources Engineering Sustainable Urbanism Landscape Architecture Planning Ecosystem Sciences
  • 7. 7 7 Reports directly to principals Seek out speaking opportunities; pitch stories to media; co-promote project partners; train staff on social media engagement. Publicity Align marketing/PR with B/D; research market conditions; do competitive analysis; prioritize programs. Strategy & Planning Develop annual budget; communicate needs/expectations to vendors; make purchasing decisions. Budget & Vendors Produce internal editorial calendar, email marketing campaigns; social media posts; update print/digital collaterals. Calendar & Projects Assign and evaluate projects; provide training and mentoring. Manage Marketing Coordinator Write/edit copy for print & digital; develop messaging; guide use of branding elements; direct photography. Creative Lead Responsibilities Marketing/PR Manager
  • 8. 8 Areas of Expertise Email Marketing Social Media Management Brochures and Project Profiles Awards Submissions Project Photography Press ReleasesMedia RelationsResumes/Bios Blogging Web Analytics
  • 9. 9 A variety of work samples representing my skills in writing/content development, art/site photography direction and PR. Samples include recent projects with Conservation Design Forum, past marketing/PR agency projects, as well as others. Work Samples
  • 10. 10 Blog Articles Conservation Design Forum Norix Furniture Crane Composites
  • 11. 11 Case Studies & Profiles Conservation Design Forum Conservation Design Forum Norix Furniture
  • 12. 12 E-Newsletters Conservation Design Forum Auto Truck Group Kramer Tree Specialists
  • 13. 13 Website Content Conservation Design Forum Auto Truck Group Pouls Landscaping & Nursery
  • 14. 14 Brochures & Signage Conservation Design Forum Illinois Landscape Contractors Association USGBC-Illinois
  • 15. 15 PR & Publicity Conservation Design Forum USGBC-Illinois Knaack
  • 17. 17 Recognition Construction Marketing Star Award winner Constant Contact Email Marketing All-Star Top 10% LinkedIn Profile
  • 18. 18 2201 Gladstone Court Glendale Heights, IL 60139 LOCATION 630-338-6535 PHONE NUMBER dshuty@prodigy.net EMAIL www.linkedin.com/in/deniceshuty Lets Talk!