際際滷

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Ilkka Kettunen
Design as sensemaking
An autoethnography on the early phases of product development
Jussi Timonen
 How do designers make sense of the design process?
 How do designers create opportunities for other
stakeholders to participate in the creative process?
Design process
individual - centered
collaborative
reflectiverational
design hero bricoleur
participatory, situated,dominant tehcno-rational
Design as sensemaking 2020
7 properties of sensemaking (Weick 1995, 17)
1. Grounded in identity construction
2. Retrospective
3. Enactive of sensible environments
4. Social
5. Ongoing
6. Focused on and by extracted cues
7. Driven by plausability rather than accurancy
Analytic autoetnograpy (Anderson 2006)
Researcher is:
1. a full member in the research group.
2. visible as such a member in published texts.
3. committed to developing theoretical
understandings of boarder social
phenomena.
Context
 EDUFIX ltd. (pseudonym)
 Furniture manufacturing (fictious)
 300 empoyees, 400 M sales, 70% exported
 R&D venture: intelligent learning environment
 Informants: designers, managers, researchers,
engineers
Data
 Diary
 Videos of design group + management board
meetings
 1600 + sketches,
Story
 Autoetnography narrative, 60 pages.
 Duration 10 months
 Designing 16 product concepts
 Starting from the first meeting with the
management board
 Ending up handing over the concepts for
detail design
 Plot: enthusiasm, frustration, success
Analysis / Interpretation
1st order analysis: the story  what happened?
2nd order analysis: presenting the story in a
theoretical perspective  what does all this
mean?
Design sensemaking practices
www.aatepaja.fiIlkka Kettunen
How do designers make sense of the design process?

More Related Content

Design as sensemaking 2020

  • 1. Ilkka Kettunen Design as sensemaking An autoethnography on the early phases of product development Jussi Timonen
  • 2. How do designers make sense of the design process? How do designers create opportunities for other stakeholders to participate in the creative process?
  • 3. Design process individual - centered collaborative reflectiverational design hero bricoleur participatory, situated,dominant tehcno-rational
  • 5. 7 properties of sensemaking (Weick 1995, 17) 1. Grounded in identity construction 2. Retrospective 3. Enactive of sensible environments 4. Social 5. Ongoing 6. Focused on and by extracted cues 7. Driven by plausability rather than accurancy
  • 6. Analytic autoetnograpy (Anderson 2006) Researcher is: 1. a full member in the research group. 2. visible as such a member in published texts. 3. committed to developing theoretical understandings of boarder social phenomena.
  • 7. Context EDUFIX ltd. (pseudonym) Furniture manufacturing (fictious) 300 empoyees, 400 M sales, 70% exported R&D venture: intelligent learning environment Informants: designers, managers, researchers, engineers
  • 8. Data Diary Videos of design group + management board meetings 1600 + sketches,
  • 9. Story Autoetnography narrative, 60 pages. Duration 10 months Designing 16 product concepts Starting from the first meeting with the management board Ending up handing over the concepts for detail design Plot: enthusiasm, frustration, success
  • 10. Analysis / Interpretation 1st order analysis: the story what happened? 2nd order analysis: presenting the story in a theoretical perspective what does all this mean?
  • 12. www.aatepaja.fiIlkka Kettunen How do designers make sense of the design process?