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jag/jeff aguila
323-253-3979
jag.design@earthlink.net


graphic design is communication

week 1
-----------
word: FAST

week2
------------
word: LOUD
look up meaining, own experiences, keep it simple
bleeding ears, large notes, yelling, din, bullhorn

super hero logo: initial of my name or my power
research, thumbnails, roughs
6 thumbs can be for different powers
think black and white, negative space

power to woo any woman
power to rock out
power to start a party instantly
erase peoples minds
power to bend light
lightning from hands
teleportation
power to traverse through dimensions
power to create any ice cream i want
PANDA MAN

week 3
--------------
WORD: live (adj - not as alive, or living)
do 4 variations of my strongest logo idea
positive and negative space
line thickness variation
line illusion


week 5
-------------
WORD: vacation - no straight photos of hawaii, beaches/water/ocean, sand, palm trees
         no tourists

design process:

vertical thinking - the obvious
incubation: step away from it for a sec
notation: sketches
ocular reconnaissance - look at other stuff for inspiration

what makes a good symbol -
-positive association with the product/service
-easy ID


logo ->logotype-> logo=word, type/typos = impressions, in greek

logo can be piece of typography, symbol, picture, or all of these

sums up connected task of conceiving a distinctive graphic for that has commercial
value

effective logo must be"
        familiar enough to be recognizable
        unusual " " memorable
        simple enough to read instantly
        enough detail or meaning to be interesting
        memorable and appropriate to the ideas and activities it represents

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Design class

  • 1. jag/jeff aguila 323-253-3979 jag.design@earthlink.net graphic design is communication week 1 ----------- word: FAST week2 ------------ word: LOUD look up meaining, own experiences, keep it simple bleeding ears, large notes, yelling, din, bullhorn super hero logo: initial of my name or my power research, thumbnails, roughs 6 thumbs can be for different powers think black and white, negative space power to woo any woman power to rock out power to start a party instantly erase peoples minds power to bend light lightning from hands teleportation power to traverse through dimensions power to create any ice cream i want PANDA MAN week 3 -------------- WORD: live (adj - not as alive, or living) do 4 variations of my strongest logo idea positive and negative space line thickness variation line illusion week 5 ------------- WORD: vacation - no straight photos of hawaii, beaches/water/ocean, sand, palm trees no tourists design process: vertical thinking - the obvious incubation: step away from it for a sec notation: sketches
  • 2. ocular reconnaissance - look at other stuff for inspiration what makes a good symbol - -positive association with the product/service -easy ID logo ->logotype-> logo=word, type/typos = impressions, in greek logo can be piece of typography, symbol, picture, or all of these sums up connected task of conceiving a distinctive graphic for that has commercial value effective logo must be" familiar enough to be recognizable unusual " " memorable simple enough to read instantly enough detail or meaning to be interesting memorable and appropriate to the ideas and activities it represents