ºÝºÝߣ

ºÝºÝߣShare a Scribd company logo

Designing a logo

?Download as PPTX, PDF?
?
A
AINOAGIMENEZ

The document provides guidance on designing an effective logo for a children's travel agency. It explains that a logo needs to represent the company's story through visuals and text. When creating the logo, designers should consider appealing visuals related to the brand's aim of children's travel, including symbols of culture, traveling in Europe, Spain, and warm colors. The document then outlines a three-lesson process for students to work collaboratively in groups to design a logo, including brainstorming ideas, drafting designs, and editing the final logo.

1 of 13
Download to read offline
Designing a logo
WHAT IS A LOGO? ? In the business industry one of the most creative and challenging parts is designing a good logo. ? A logo needs to represent and tell the story of a company. It is a symbol, a sign or emblem that can contain visuals and text. But how can we create the best logo?
Designing a logo
1. Identifying the brand?s aim ?A TRAVEL AGENCY FOR CHILDREN
2. APPEALING VISUALS RELATED TO THE BRAND?S AIM. ? SIMPLE DESIGN ? CULTURE-RELATED ? TRAVELLING IN EUROPE ? SPAIN, CAMARMA ? COLOURS (WARM¡­)
3. CREATE MOVEMENT ? TRAVELLING
4. A CATCHY PHRASE ? LET?S COUNTRY HOP TOGETHER
Designing a logo
TASK: Designing a logo in groups for a logo competition. ? 3 lessons to discuss and produce the logo. LESSON 1: What is a logo and brainstorming ideas LESSON 2: Drafting logo and troubleshooting LESSON 3: Editing logo ? IMPORTANT: It is a cooperative task. You should all participate and work hard. Sharing ideas and discussing is vital.
KICKING OFF ? What do you want to show in your design? ? What materials are you going to use? ? Are you going to draw in one piece or make a collage? ? What colours are you going to use? ? What type of font and sizes are you going to use for the text? What about the lay out? ? Where are you going to show the text?
EXAMPLES OF COOL GRAPHICS ? https://www.graphicsprings.com/start-your-logo
EDITING ? LOGO COMPETITION: ETWINNING PROJECT ? PARTICIPANTS: ? CLASS: VIRTUAL EXHIBITION http://www.classtools.net/3D/
MAKING A COLLAGE

More Related Content

Designing a logo

  • 2. WHAT IS A LOGO? ? In the business industry one of the most creative and challenging parts is designing a good logo. ? A logo needs to represent and tell the story of a company. It is a symbol, a sign or emblem that can contain visuals and text. But how can we create the best logo?
  • 4. 1. Identifying the brand?s aim ?A TRAVEL AGENCY FOR CHILDREN
  • 5. 2. APPEALING VISUALS RELATED TO THE BRAND?S AIM. ? SIMPLE DESIGN ? CULTURE-RELATED ? TRAVELLING IN EUROPE ? SPAIN, CAMARMA ? COLOURS (WARM¡­)
  • 6. 3. CREATE MOVEMENT ? TRAVELLING
  • 7. 4. A CATCHY PHRASE ? LET?S COUNTRY HOP TOGETHER
  • 9. TASK: Designing a logo in groups for a logo competition. ? 3 lessons to discuss and produce the logo. LESSON 1: What is a logo and brainstorming ideas LESSON 2: Drafting logo and troubleshooting LESSON 3: Editing logo ? IMPORTANT: It is a cooperative task. You should all participate and work hard. Sharing ideas and discussing is vital.
  • 10. KICKING OFF ? What do you want to show in your design? ? What materials are you going to use? ? Are you going to draw in one piece or make a collage? ? What colours are you going to use? ? What type of font and sizes are you going to use for the text? What about the lay out? ? Where are you going to show the text?
  • 11. EXAMPLES OF COOL GRAPHICS ? https://www.graphicsprings.com/start-your-logo
  • 12. EDITING ? LOGO COMPETITION: ETWINNING PROJECT ? PARTICIPANTS: ? CLASS: VIRTUAL EXHIBITION http://www.classtools.net/3D/