Shining Stars De-Vio Pitch Presentation Zimbabwe
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The Shining Stars team created the De-Vio app to help address the problem of gender-based violence in Zimbabwe. 68% of women in Zimbabwe experience abuse but many are afraid to report it due to stigma or a lengthy reporting process. De-Vio allows easier and immediate reporting of abuse cases through a mobile app and connects users to support organizations. It includes an emergency button and provides information to help women recognize abusive behaviors. The app aims to make the reporting process shorter and more accessible than traditional methods.
Shining Stars De-Vio Pitch Presentation Zimbabwe
- 1. App Name:De-vio Team Name:Shining Stars DE-VIO
- 2. Vimbai Mushangwe aged 12 Our team Tatenda Hove aged 13 Tariro Hove aged 13
- 3. What is the problem? 68% of women in Zimbabwe have experienced Gender Based Violence. Most of the abused women are afraid to report cases of Gender Based Violence because they worry about the negative outcome of reporting such as the stigma associated with abuse. The process of reporting abuse of any kind is very long and tiresome, it normally drags out very long and other victims end up giving up. Sometimes women do not know that they are being abused because some abusive behaviour is condoned by society and so it is seen as normal. There is not much information about Gender Based Violence available to the public and so most women are abused without even knowing it.
- 4. Our Solution Our solution is to create an application called De-Vio which will help women who are being abused to report the abuse in an easier way than the traditional ways which are usually slow and not effective. We will also have an emergency button to help those who need immediate help. De-Vio will also give women more information on Gender Based Violence so that they can identify when they are being abused.
- 5. De-Vio is the first application that helps people to report abuse immediately and easier than the traditional methods of reporting such as going to the police station. De-Vio will work with Womens Organisations and give them help that goes beyond reporting. Therefore we will be able to get them counselling and rehabilitation. Our advantages
- 6. The Market In 2013 an average of 650 rape cases were reported over a ten month period in Harare alone, there are even more cases which go unreported. There is need for an easier way for people to report abuse either for themselves or on behalf of others. De-Vio is a way for abuse to be reported immediately and by using a shorter process. Target Market Primary - Women and girls aged 12 and above who are experiencing Gender Based Violence Secondary - Other people who witness Gender Based Violence and are aged 12 and above
- 8. 1. Sell data or statistics to the Government and NGOs on reported abuse cases 2. Hosting workshops about Gender Based Violence and giving people more information about it 3. Partner with support groups for Women including the UN, UNICEF, WHO and other local groups 4. Sell branded items such as t-shirts, caps, aprons and bags How we will make money
- 9. Competitors analysis 1. Customised for different countries or locations. 2. Emergency alert button and numbers such as those for police and for those in danger. 3. De-Vio is free for people to use therefore they save money that they would have used for transport to go and report 4. People can report to more than one organisation and having more options will mean that the cases will always be attended to 5. Unlike reporting to the police in person or on the phone, De-Vio will allow the reporting to be done 24 hours a day 6. The reporting is immediate and can be done by a third party, this means that the perpetrator can be caught in action
- 10. Training Business model Market size Zimbabwe is a country where at least 68% of the women are victims of Gender Based VIolence. Msasa Project which is one of the first women's organisation gets 300 rape reports almost every month. In 2013 an estimated 39.8% of the population of Zimbabwe have access to the internet, this was an increase from 33.4% in 2012. Most of the people use internet on their phones and this means that there is a large number of the population which (5.16m of 5.2m) can have access to De-Vio when need be. Product description De-Vio is an android app with virtual world theme that allows women to report and learn more about gender based violence. Revenue Streams Competitive Advantage This is a new app in Zimbabwe, and it will help people to report abuse to various organisations including the police immediately and at very little cost as they donot have to travel to police stations and womens organisations.
- 11. Investing Production 40% Salaries 25% 25% Advertising & PR 10% Reserve 5 million
- 12. Contacts DE-VIO Tatenda Hove - tatendah@mango.zw Vimbai Mushangwe - vimbai@mango.zw Tariro Hove - tariro@mango.zw
- 13. Vimbai Mushangwe Tariro HoveTatenda Hove Meet the team
- 14. 際際滷 3 image #1 http://www.flickr. com/photos/chantelbeam/3325112816/ 際際滷 3 image #2 http://www.flickr.com/photos/cubmundo/6184306158/ 際際滷 3 image #3 http://www.flickr.com/photos/kryziz/4316961646/ 際際滷 5 http://www.flickr.com/photos/thomaschung/9407289467/ 際際滷 8 http://unsplash.com/post/55904523633/ Image credits Icons
- 16. More colours more possibilities! http://pitchdeck.improvepresentation.com