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Delivering GreatCustomer ServiceExperiencesin a Secure Government Cloud*Kevin Paschuck, Vice President, Public Sector, RightNow Technologies*JohnnaStrahle, Manager, Correspondence, Navy Federal Credit Union*Gilbert Guillen, Communications Team Lead, Office of Electronic      Services, Social Security Administration
DeliveringCustomerExperiencein the CloudKevin PaschuckVice President, Public Sector
Meet Sam
A.K.A.
Mr. Directorof Customer Service
Sam lives in
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He takes the
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and enjoys
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Sam cheers for
Dgi 6 29 webcast draft slides final_v2
Sam is Great at
Leading People
but lousy at
Customer Service
Sams contact centerlooks like
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His websitelooks like
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when itShould look like
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to makeMatters worse
Infrastructure costs are high
Samdoesnt knowany better.
Sam, meet Diane.
Ms.  Managerof Customer Experience
Diane also lives in
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commutes on
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and cheers for
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Diane is alsogood at
LEADERSHIP
but is great at
CustomerExperience
why?
she understands
3 EXPERIENCES THAT MATTER
Benefits of Cloud Computing
TheRULESofbusiness have CHANGED
Lets take a look
WEB EXPERIENCE
Establish a Knowledge Foundation
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SOCIAL EXPERIENCE
What is Social Media?
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Listen and Participate
ConnectandEngage
Support CommunityInnovation CommunitySocial Experience Designer
CONTACT CENTER EXPERIENCE
Empower Frontline Employees
OfferMulti-ChannelChoice
Listen to your Customers
Design Seamless Experiences
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Measure and Continuously Improve
Cloud Computing
The cloud will do for government what the Internet did in the '90sRather than owning the infrastructure, we can save millions.		- VivekKundra, CIO
5 Pillars of IT Transformation Citizen Engagement Cost Reduction Secure Computing Innovation Transparency
CharacteristicsBenefitsOn Demand ServiceShared IT ResourcesDynamic ScalabilityDevice IndependenceSubscription ServiceInnovationLower Cost / GreenerRunning InstantlyDeploy on any ClientPay for Actual Usage
HybridPrivate(Community)PublicThe Cloud
Software-as-a-Service (SaaS)Platform-as-a-Service (PaaS)Infrastructure-as-a-Service (IaaS)
Cloud solution must address security challenges  starting point is NIST-853 Moderate
Multi-Tenant / Multi-Version Upgrade on your schedule not the vendors!
TheRULESofbusiness have CHANGED
SOFTWAREas a Service
Softwareas a SERVICE
CX CommitmentResultsExpertiseEasy to Buy
Cloud Contract Approach No Shelfware
Pilots Encouraged
5-Year Pricing Certainty
No Long-Term Lock Ins
Flex Up / Down
Roll-Over Usage
Cash Service Credits
Fixed Price DeploymentsServing Those Who Serve the Nation
About Navy FederalNot for Profit Financial InstitutionOver 3 million members$40 Billion in Assets200 Offices around the world
Challenge: 24/7 Global Support24/7/365 service since 1970sAdded secure e-mail in 1998Social media in 2009mBanking in 2010
ResultsIn 2009:97,484 found answers using Search feature355,088 secure e-mails33%, or 83,701, auto-answered42%, or 73,184, auto routed56% completed in 24 hrsReviewing ~ 2,000 social media posts per month
Next StepsAdding internal work requestsmore complete picture of a members interactions and work in progressCombined reporting on WHAT members are concerned with across channelsCombine with Chat to offer more options to members
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Social Security Administration | Office of Electronic ServicesSSAs Online Answers Knowledgebase
World Class customer service is the primary goal Meeting public expectationOptimize web self-service channelAccurate information

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Dgi 6 29 webcast draft slides final_v2

Editor's Notes

  • #62: .
  • #83: Using SaaS (i.e. Software as a Service)揃 Benefits:則 Access anywhere internet available則 Flexibility for team to update則 Flexibility to reconfigure keywords, searches, aliases, etc