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indro1977

The document outlines a vision to own Bollywood content in the digital space through innovative ideas. It discusses acquiring celebrity clients by presenting the company profile and revenue-sharing or upfront payment models. It describes the workflow after signing a celebrity which includes coordinating schedules, creating personal webpages and fan pages, obtaining exclusive images and approvals for designs and applications. An organizational structure of celebrity managers, business heads, content and creative heads, and designers is presented.

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Digital Analysis
Vision The main VISION is to OWN BOLLYWOOD CONTENT IN DIGITAL SPACE Giving 360 degree solution to the client on digital space Break Even within 3 years of function Coming out with Innovative Ideas which nobody has been explored in Digital Space Experimential Activites with Bollywood Content
Acquisition Steps to be followed : Identify a particular Bollywood Celebrity Presenting Company Profile and its Vision Talking about Business and Showing Revenue Earning Business based on Revenue Sharing ( pref 70 : 30 ) or else on Upfront Money paid to the celebrity for Digital Activity Rights. Identify some Opportunities and Utilising their Talent
Methods of Work The Work Flow post signing of Celeb : Co Ordinating with the celeb for their date availability and block the date. Creating Personal Webpage / Fan Pages – Post getting all personal datas / information from them Get the Exclusives Images for several Digital Platform ( from personal albums and various catalog ) The Approval for the Webpage Design and inputs in the personal information Getting Approval for other applications ( such as Vlog, Gaming etc )
Organisational Structure Celebrity Managers / Company – Getting Dates and Fixing up the meeting Business Heads for Company Presentation and Signing Off Content Head / Creative Head – Mainly for the briefing Session and understanding the celebrity requirements also for bouncing off ideas to the celeb ( from clients perspective ) Designer / Programmer – Designing the webpage / Blogging Page etc post getting the brief Getting Approval – Creative Head and Celebrity Manager present it to the celeb for their final approval Distribution of the content – Respective Digital Platforms

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Digi analysis

  • 2. Vision The main VISION is to OWN BOLLYWOOD CONTENT IN DIGITAL SPACE Giving 360 degree solution to the client on digital space Break Even within 3 years of function Coming out with Innovative Ideas which nobody has been explored in Digital Space Experimential Activites with Bollywood Content
  • 3. Acquisition Steps to be followed : Identify a particular Bollywood Celebrity Presenting Company Profile and its Vision Talking about Business and Showing Revenue Earning Business based on Revenue Sharing ( pref 70 : 30 ) or else on Upfront Money paid to the celebrity for Digital Activity Rights. Identify some Opportunities and Utilising their Talent
  • 4. Methods of Work The Work Flow post signing of Celeb : Co Ordinating with the celeb for their date availability and block the date. Creating Personal Webpage / Fan Pages – Post getting all personal datas / information from them Get the Exclusives Images for several Digital Platform ( from personal albums and various catalog ) The Approval for the Webpage Design and inputs in the personal information Getting Approval for other applications ( such as Vlog, Gaming etc )
  • 5. Organisational Structure Celebrity Managers / Company – Getting Dates and Fixing up the meeting Business Heads for Company Presentation and Signing Off Content Head / Creative Head – Mainly for the briefing Session and understanding the celebrity requirements also for bouncing off ideas to the celeb ( from clients perspective ) Designer / Programmer – Designing the webpage / Blogging Page etc post getting the brief Getting Approval – Creative Head and Celebrity Manager present it to the celeb for their final approval Distribution of the content – Respective Digital Platforms