Digital trends: Hvad skal vi m?des om i 2012?
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This document appears to be a slide deck for a meeting or presentation. It discusses various topics related to designing for mobile experiences and websites, including focusing on the essentials, removing unnecessary elements, designing for mobile first, leveraging the capabilities of mobile platforms, and creating simple and clean user experiences. Several quotes are also included that discuss the benefits of limitations and focusing on what matters most.
![MORGENBOOSTER #6 6/22/11 SLIDE 7
OPGAVEORIENTERET OPLEVELSESORIENTERET
DESIGN EN VASE DESIGN EN BEDRE M?DE AT
NYDE BLOMSTER I HJEMMET
P?
DESIGN EN BEDRE DESIGN EN BEDRE M?DE AT
S?GERESULTATSIDE L?RE NOGET OM [EMNE]](https://image.slidesharecdn.com/morgenbooster6hvadskalvimdesomi2012-110622044540-phpapp02/85/Digital-trends-Hvad-skal-vi-modes-om-i-2012-7-320.jpg)
![MORGENBOOSTER #6 6/22/11 SLIDE 51
1 SEKUND
P? 1 SEKUND SKAL BRUGEREN
OPFATTE [VISUELT BUDSKAB]
10 SEKUNDER
INDENFOR 10 SEKUNDER SKAL BRUGEREN
OPFATTE [PRIM?RT BUDSKAB]
2 MINUTTER
INDENFOR 2 MINUTTER SKAL BRUGEREN
OPFATTE [SEKUND?RT BUDSKAB]](https://image.slidesharecdn.com/morgenbooster6hvadskalvimdesomi2012-110622044540-phpapp02/85/Digital-trends-Hvad-skal-vi-modes-om-i-2012-51-320.jpg)
Digital trends: Hvad skal vi m?des om i 2012?
- 1. MORGENBOOSTER #6 6/22/11 SLIDE 1 HVAD SKAL VI M?DES OM I 2012? TEAM LOUISE, DAMEN REN?, MANDEN
- 2. MORGENBOOSTER #6 6/22/11 SLIDE 2 @1508AS #MORGENBOOSTER
- 3. MORGENBOOSTER #6 6/22/11 SLIDE 3 EN HAPPY END
- 4. MORGENBOOSTER #6 6/22/11 SLIDE 4 SMID CROISSANTEN OG FAT PENNEN
- 5. MORGENBOOSTER #6 6/22/11 SLIDE 5 DESIGN EN VASE ?VELSE L?NT FRA MARC RETTIG
- 6. MORGENBOOSTER #6 6/22/11 SLIDE 6 DESIGN EN BEDRE M?DE AT NYDE BLOMSTER I HJEMMET P? ?VELSE L?NT FRA MARC RETTIG
- 7. MORGENBOOSTER #6 6/22/11 SLIDE 7 OPGAVEORIENTERET OPLEVELSESORIENTERET DESIGN EN VASE DESIGN EN BEDRE M?DE AT NYDE BLOMSTER I HJEMMET P? DESIGN EN BEDRE DESIGN EN BEDRE M?DE AT S?GERESULTATSIDE L?RE NOGET OM [EMNE]
- 8. MORGENBOOSTER #6 6/22/11 SLIDE 8 REALITY CHECK
- 9. MORGENBOOSTER #6 6/22/11 SLIDE 9
- 10. MORGENBOOSTER #6 6/22/11 SLIDE 10 MEN HEY, I ER JO FREMME I BUSSEN! B?R I IKKE LAVE NOGET NYT?
- 11. MORGENBOOSTER #6 6/22/11 SLIDE 11 JO!
- 12. MORGENBOOSTER #6 6/22/11 SLIDE 12 CITAT “IF I HAD ASKED PEOPLE WHAT THEY WANTED, THEY WOULD HAVE SAID FASTER HORSES” Henry ?Ford ?
- 13. MORGENBOOSTER #6 6/22/11 SLIDE 13
- 14. MORGENBOOSTER #6 6/22/11 SLIDE 14
- 15. MORGENBOOSTER #6 6/22/11 SLIDE 15 REDEFIN?R PROBLEMET
- 16. MORGENBOOSTER #6 6/22/11 SLIDE 16 “INSTEAD OF DELIVERABLES WE SHOULD THINK OF THE CREATIVE PROCESSES“ Stephen ?Anderson ? CITAT
- 17. MORGENBOOSTER #6 6/22/11 SLIDE 17 T?NK IKKE PRODUKT, T?NK PROCES
- 18. MORGENBOOSTER #6 6/22/11 SLIDE 18 S? HEY, VI ER IKKE JOHN RAMBO
- 19. MORGENBOOSTER #6 6/22/11 SLIDE 19 VI ER MAVERICK … OG I ER GOOSE!!!
- 20. MORGENBOOSTER #6 6/22/11 SLIDE 20 HAR DIT WEBSITE ’THAT SOMETHING SPECIAL’?
- 21. MORGENBOOSTER #6 6/22/11 SLIDE 21 HVOR MANGE AF JER HAR EN KOMPLET LINKEDIN PROFIL?
- 22. MORGENBOOSTER #6 6/22/11 SLIDE 22 HVORFOR VIRKER DET? >? STEPS >? LEVELS >? CHALLENGES >? REWARDS
- 23. MORGENBOOSTER #6 6/22/11 SLIDE 23 LAD OS SIGE VI HAR ET PRODUKT- PROS AND CONS
- 24. MORGENBOOSTER #6 6/22/11 SLIDE 24 HVAD ER PROBLEMET?
- 25. “DIGITAL DESIGN CAN LEARNA A LOT FROM THE ART AND SCIENCE OF SEDUCTION“ Stephen ?Anderson ? CITAT
- 26. MORGENBOOSTER #6 6/22/11 SLIDE 26 SEDUCTION: THE PROCESS OF DELIBERATELY ENTICING A PERSON TO ENGAGE IN SOM SORT OF BEHAVIOR – FREQUENTLY SEXUAL IN NATURE
- 31. MORGENBOOSTER #6 6/22/11 SLIDE 31 VERSUS
- 32. MORGENBOOSTER #6 6/22/11 SLIDE 32 HVORFOR VIRKER DET? >? FEEDBACK LOOP >? NYSGERRIGHED >? VISUELLE BILLEDER >? M?NSTERGENKENDELSE >? GENKENDELSE OVER AT HUSKE
- 33. MORGENBOOSTER #6 6/22/11 SLIDE 33
- 34. MORGENBOOSTER #6 6/22/11 SLIDE 34 USABILITY VS MOTIVATION
- 35. MORGENBOOSTER #6 6/22/11 SLIDE 35 HVAD VED VI OM MENNESKER?
- 36. MORGENBOOSTER #6 6/22/11 SLIDE 36 HVOR OFTE BRUGER I DET I JERES DESIGN?
- 37. MORGENBOOSTER #6 6/22/11 SLIDE 37 REVERSE ENGINEERING
- 38. MORGENBOOSTER #6 6/22/11 SLIDE 38 PEAKS AND VALLEYS
- 39. MORGENBOOSTER #6 6/22/11 SLIDE 39 PEAKS AND VALLEYS
- 40. MORGENBOOSTER #6 6/22/11 SLIDE 40 PEAKS AND VALLEYS
- 41. MORGENBOOSTER #6 6/22/11 SLIDE 41 PEAKS AND VALLEYS
- 45. MORGENBOOSTER #6 6/22/11 SLIDE 45 VI HAR N?ET ET PUNKT, HVOR GOD IA OG BRUGERVENLIGHED ER EN COMMODITY
- 46. MORGENBOOSTER #6 6/22/11 SLIDE 46 DET ER OPLEVELSEN OG DET EMOTIONELLE DER SKAL F? OS TIL AT BRUGE OG ANBEFALE PRODUKTET
- 47. MORGENBOOSTER #6 6/22/11 SLIDE 47 ER DIT INDHOLD ’LIKEABLE’?
- 48. MORGENBOOSTER #6 6/22/11 SLIDE 48 OH YES, IT’S A JUICY PRESENTATION (DID I HEAR A NERDGASM?)
- 49. MORGENBOOSTER #6 6/22/11 SLIDE 49 TAK TIL KRISTINA HALVORSON FOR DENNE METAFOR
- 50. MORGENBOOSTER #6 6/22/11 SLIDE 50 DET ER DET F?RSTE INDTRYK, DER T?LLER
- 51. MORGENBOOSTER #6 6/22/11 SLIDE 51 1 SEKUND P? 1 SEKUND SKAL BRUGEREN OPFATTE [VISUELT BUDSKAB] 10 SEKUNDER INDENFOR 10 SEKUNDER SKAL BRUGEREN OPFATTE [PRIM?RT BUDSKAB] 2 MINUTTER INDENFOR 2 MINUTTER SKAL BRUGEREN OPFATTE [SEKUND?RT BUDSKAB]
- 52. MORGENBOOSTER #6 6/22/11 SLIDE 52
- 53. MORGENBOOSTER #6 6/22/11 SLIDE 53 HVAD S? I?
- 54. MORGENBOOSTER #6 6/22/11 SLIDE 54
- 55. MORGENBOOSTER #6 6/22/11 SLIDE 55 HVAD S? I?
- 56. MORGENBOOSTER #6 6/22/11 SLIDE 56 LOREM IPSUM
- 57. MORGENBOOSTER #6 6/22/11 SLIDE 57 MORGENBOOSTER
- 58. MORGENBOOSTER #6 6/22/11 SLIDE 58
- 59. MORGENBOOSTER #6 6/22/11 SLIDE 59
- 60. MORGENBOOSTER #6 6/22/11 SLIDE 60
- 61. MORGENBOOSTER #6 6/22/11 SLIDE 61
- 62. MORGENBOOSTER #6 6/22/11 SLIDE 62
- 63. MORGENBOOSTER #6 6/22/11 SLIDE 63
- 64. MORGENBOOSTER #6 6/22/11 SLIDE 64
- 65. MORGENBOOSTER #6 6/22/11 SLIDE 65 HOV, HVOR BLEV PERSONLIGHEDEN AF?
- 66. MORGENBOOSTER #6 6/22/11 SLIDE 66 ”VI SKAL HAVE EN LIKE-KNAP!”
- 67. MORGENBOOSTER #6 6/22/11 SLIDE 67 ”MEN ER JERES INDHOLD LIKEABLE?”
- 68. MORGENBOOSTER #6 6/22/11 SLIDE 68 ”MAN SKAL KUNNE TILMELDE SIG VORES NYHEDSBREV!”
- 69. MORGENBOOSTER #6 6/22/11 SLIDE 69 ”HVAD ER NYHEDSV?RDIEN AF JERES NYHEDSBREV?”
- 70. MORGENBOOSTER #6 6/22/11 SLIDE 70 FORRETNINGSM?L FUNKTIONALITET
- 71. MORGENBOOSTER #6 6/22/11 SLIDE 71 HOV, HVOR BLEV OPLEVELSEN AF?
- 72. MORGENBOOSTER #6 6/22/11 SLIDE 72 ”KAN VORES COPY WRITER IKKE LIGE ERSTATTE AL DET D?R LOREM IPSUM MED RIGTIG TEKST?”
- 73. MORGENBOOSTER #6 6/22/11 SLIDE 73 WTF!
- 74. MORGENBOOSTER #6 6/22/11 SLIDE 74 HOV, HVOR BLEV STRATEGIEN AF?
- 75. MORGENBOOSTER #6 6/22/11 SLIDE 75 S? HVORDAN G?R DET MED WALL-E’s DATE?
- 76. MORGENBOOSTER #6 6/22/11 SLIDE 76 “IF CONTENT IS THE POINT OF COMING ONLINE - HOW COME WE'VE MARGINALIZED CONTENT SO MUCH?” Kristina ?Halvorson, ?CEO ?Braintraf;ic ? CITAT
- 77. MORGENBOOSTER #6 6/22/11 SLIDE 77 FLOWS CALL-TO-ACTION USABILITY
- 78. MORGENBOOSTER #6 6/22/11 SLIDE 78 BUDSKABER OPLEVELSE PERSONLIGHED
- 79. MORGENBOOSTER #6 6/22/11 SLIDE 79
- 80. MORGENBOOSTER #6 6/22/11 SLIDE 80 S? HVORDAN HJ?LPER VI WALL-E MED AT SCORE?
- 81. MORGENBOOSTER #6 6/22/11 SLIDE 81 INDHOLD ER IKKE ET ADD ON
- 82. MORGENBOOSTER #6 6/22/11 SLIDE 82
- 83. MORGENBOOSTER #6 6/22/11 SLIDE 83 MENU BRAND AREA S?GNING KARRUSEL
- 84. MORGENBOOSTER #6 6/22/11 SLIDE 84 PERSUADE REPRESENT EDUCATE ACTIVATE
- 85. MORGENBOOSTER #6 6/22/11 SLIDE 85 V?R AUTENTISK
- 86. MORGENBOOSTER #6 6/22/11 SLIDE 86
- 87. MORGENBOOSTER #6 6/22/11 SLIDE 87 SKAB ET NARRATIV
- 88. MORGENBOOSTER #6 6/22/11 SLIDE 88 FEATURES DOWNLOAD PURCHASE SUPPORT CONTACT
- 89. MORGENBOOSTER #6 6/22/11 SLIDE 89 WHAT’S NEW WHAT IS OS X? OS X APPS HOW TO BUY NOTIFY ME
- 90. MORGENBOOSTER #6 6/22/11 SLIDE 90 V?R ANALOG ONLINE
- 91. MORGENBOOSTER #6 6/22/11 SLIDE 91
- 92. MORGENBOOSTER #6 6/22/11 SLIDE 92 SK?R IND TIL BENET
- 93. MORGENBOOSTER #6 6/22/11 SLIDE 93 “MAN BUILT MOST NOBLY WHEN LIMITATIONS WERE AT THEIR GREATEST“ Frank ?Lloyd ?Wright ? CITAT
- 94. MORGENBOOSTER #6 6/22/11 SLIDE 94 HVAD VILLE DER SKE HVIS DU SKAR 80% AF DIT WEBSITE V?K?
- 95. MORGENBOOSTER #6 6/22/11 SLIDE 95
- 100. MORGENBOOSTER #6 6/22/11 SLIDE 100 HVORDAN SIKRER VI EN ENKEL OG REN USER EXPERIENCE?
- 101. MORGENBOOSTER #6 6/22/11 SLIDE 101 MOBILE FIRST
- 102. MORGENBOOSTER #6 6/22/11 SLIDE 102 MOBILT INTERNETBRUG VOKSER EKSPLOSIVT
- 103. MORGENBOOSTER #6 6/22/11 SLIDE 103 BRUGEN AF MOBILT INTERNET VOKSER EKSPLOSIVT DET ER EN K?MPE MULIGHED FOR AT LAVE EN BEDRE OG ENKLERE USER EXPERIENCE
- 104. MORGENBOOSTER #6 6/22/11 SLIDE 104 DEN MOBILE PLATFORM TVINGER OS TIL AT FOKUSERE
- 105. MORGENBOOSTER #6 6/22/11 SLIDE 105 POSITIVE BEGR?NSNINGER
- 106. MORGENBOOSTER #6 6/22/11 SLIDE 106 SK?R 80% V?K – INDHOLD, NAVIGATION, KAMPAGNEFELTER…
- 109. MORGENBOOSTER #6 6/22/11 SLIDE 109 ”FORDI VI KAN” ER IKKE GODT NOK
- 110. MORGENBOOSTER #6 6/22/11 SLIDE 110 FOKUS OG PRIORITERING P? DET DER BETYDER MEST
- 111. MORGENBOOSTER #6 6/22/11 SLIDE 111 HVORFOR KAN WEBSITET IKKE G?RE DET SAMME?
- 112. MORGENBOOSTER #6 6/22/11 SLIDE 112 DEN MOBILE PLATFORM KAN MERE
- 113. MORGENBOOSTER #6 6/22/11 SLIDE 113 POSITIVE BEGR?NSNINGER OG NY MOBIL KAPABILITET
- 115. MORGENBOOSTER #6 6/22/11 SLIDE 115 MOBILE FIRST THEN SCALE BACK
- 116. MORGENBOOSTER #6 6/22/11 SLIDE 116 L?R AF ENTREPERNEURENE I START-UP KULTUREN
- 117. MORGENBOOSTER #6 6/22/11 SLIDE 117
- 118. MORGENBOOSTER #6 6/22/11 SLIDE 118 THE MVP IS THAT PRODUCT WHICH HAS JUST THOSE FEATURES (AND NO MORE) THAT ALLOWS YOU TO SHIP A PRODUCT THAT RESONATES WITH EARLY ADOPTERS; SOME OF WHOM WILL PAY YOU MONEY OR GIVE YOU FEEDBACK.
- 119. MORGENBOOSTER #6 6/22/11 SLIDE 119 BETA
- 120. MORGENBOOSTER #6 6/22/11 SLIDE 120 SK?R IND TIL BENET
- 121. CITAT “COMPLEXITY IS NECESSARY: IT IS CONFUSION AND UNNECESSARY COMPLICATION THAT SHOULD BE ELIMINATED” Don ?Norman ?
- 122. MORGENBOOSTER #6 6/22/11 SLIDE 122 TAK FOR JERES TID