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Direct Marketing Services

John Wulfert
John Wulfert

This document describes the services provided by Tribunedirect to help maximize return on investment for direct marketing campaigns. They start by understanding client objectives and target audiences. Then they provide an efficient process and experienced team to ensure materials are delivered on time and tracked through each step. Tribunedirect also offers strategy consultation, database analytics, print and electronic execution, and measurement to analyze results and refine future campaigns.

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What we do We know what it takes to maximize your direct marketing return-on-investment. It all starts with a clear understanding of your objectives and target audience. Add to that an efficient process and experienced team, and you can be confident your offer is received on-time, at the right time. Finally, our proprietary TribTrack system will keep you up-to-date on campaign progress, postal delivery, and customer response rates every step of the way. Strategy Consultation: New and Fresh Ideas | Defining Your Audience Prospecting and CRM Database Analytics: Results Matter Customer Profiling | Trade Area Analysis Database Segmentation Our people, equipment, Printed Execution: process and exclusive, 4-Color Digital Production | Large and Short-Run Environment custom-built technologies are Full-Scale Lettershop Capabilities | Gift Card Match and Affixing all focused on a single goal helping you improve your Electronic Execution: direct marketing. Email Marketing Deployment | Campaign Microsites Social Media Integration Kaleidoscope is the Measure and Refine: underlying, proprietary In-Home Measurement | Responder Analysis infrastructure that allows us to Back-End Reporting offer faster service, more robust analysis, and more successful direct mail promotions. Kaleidoscope handles nearly KALEIDOSCOPE every facet of our business, and ensures that were all speaking the same language. Take your mail to the next level. tribunedirect.com

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Direct Marketing Services

  • 1. What we do We know what it takes to maximize your direct marketing return-on-investment. It all starts with a clear understanding of your objectives and target audience. Add to that an efficient process and experienced team, and you can be confident your offer is received on-time, at the right time. Finally, our proprietary TribTrack system will keep you up-to-date on campaign progress, postal delivery, and customer response rates every step of the way. Strategy Consultation: New and Fresh Ideas | Defining Your Audience Prospecting and CRM Database Analytics: Results Matter Customer Profiling | Trade Area Analysis Database Segmentation Our people, equipment, Printed Execution: process and exclusive, 4-Color Digital Production | Large and Short-Run Environment custom-built technologies are Full-Scale Lettershop Capabilities | Gift Card Match and Affixing all focused on a single goal helping you improve your Electronic Execution: direct marketing. Email Marketing Deployment | Campaign Microsites Social Media Integration Kaleidoscope is the Measure and Refine: underlying, proprietary In-Home Measurement | Responder Analysis infrastructure that allows us to Back-End Reporting offer faster service, more robust analysis, and more successful direct mail promotions. Kaleidoscope handles nearly KALEIDOSCOPE every facet of our business, and ensures that were all speaking the same language. Take your mail to the next level. tribunedirect.com