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Marketing techniques for films include trailers on TV, posters on public transportation and buildings, official trailers and viral campaigns on digital platforms like YouTube and social media, promotions in cinemas and on the radio, advertisements in print media, and tie-ins with merchandise, fast food, music videos and film festivals. What makes people want to see a film can be trailers, actors, posters, the storyline, genre, whether it's a sequel, the director, special effects, word-of-mouth recommendations, and reviews.
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- 1. Marketing techniques for films A trailer on TV adverts. Posters on buses/big street sigs etc. Official trailers on YouTube Twitter and Facebook In cinema foyers Friends talking about them Websites In the cinema, trailers before watching a film News and magazines The Underground Books Synergy DVDs Chat shows Red carpet Publicity stunts Merchandise Fast food chains Music videos Viral campaigns Film festivals Radio What makes you want to see a film? Trailers Actors Posters Storyline Genre Sequel Director Special effects Word of mouth Reviews