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Media - House Style

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Danielle K
Danielle K

Danielle Kelly discusses the design choices for the logo, magazine advertisement, and digipak for Eclipse Media. She selects font 3, "Dinski casual condensed", for the logo as it looks better beside the eclipse image and is bold. For the magazine ad and digipak, she chooses the font "Mr. Mogollon" as it is bold but simple and stands out over images of their artist. A consistent color scheme of natural greens, blues, and yellows will be used for both the digipak and ad to represent their artist.

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+ House Style By Danielle Kelly
+ Logo For my logo I wanted a simple design. The name we chose was Eclipse Media and because of this, I wanted an eclipse type image for the logo. I tried out various fonts for the text of this which are listed below; 1. Carte Postale 2. KILL THE LIGHTS 3. Dinski casual condensed 4. DJB Blueprint I decided to use font 3 for my logo. It looks much better beside the font image than some of the other fonts I chose as it doesnt look as childish. It is also bold which helps make it stand out over the image.
+ Magazine advertisement and digipak For my magazine advert and digipak design I want to use similar, but different fonts from the one I had used for the logo. 1. Dolce Vita 2. DJB Blueprint 3. Moon Flower 4. Jasonsharpie 5. Mr. Mogollon The font I have decided to use for my digipak and magazine advert is the Mr. Mogollon font as it is quite bold but simple at the same time. It also stands out really well over an image of our artist.
+ Colour scheme The colour scheme for the digipak and magazine advert will use the same colours for both so it is consistent. The colours used will be natural colours such as greens, blues, yellows, etc. This will show the representation of our artist much more than if a mix of different types of colours were used together. Some of the colours I will use are shown below;

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Media - House Style

  • 2. + Logo For my logo I wanted a simple design. The name we chose was Eclipse Media and because of this, I wanted an eclipse type image for the logo. I tried out various fonts for the text of this which are listed below; 1. Carte Postale 2. KILL THE LIGHTS 3. Dinski casual condensed 4. DJB Blueprint I decided to use font 3 for my logo. It looks much better beside the font image than some of the other fonts I chose as it doesnt look as childish. It is also bold which helps make it stand out over the image.
  • 3. + Magazine advertisement and digipak For my magazine advert and digipak design I want to use similar, but different fonts from the one I had used for the logo. 1. Dolce Vita 2. DJB Blueprint 3. Moon Flower 4. Jasonsharpie 5. Mr. Mogollon The font I have decided to use for my digipak and magazine advert is the Mr. Mogollon font as it is quite bold but simple at the same time. It also stands out really well over an image of our artist.
  • 4. + Colour scheme The colour scheme for the digipak and magazine advert will use the same colours for both so it is consistent. The colours used will be natural colours such as greens, blues, yellows, etc. This will show the representation of our artist much more than if a mix of different types of colours were used together. Some of the colours I will use are shown below;