This presentation will detail how you can add value and see gains at your resort by using Head Rush Technologies adventure devices. If youre a ski area, now is the time of year where youve begun concentrating on your summer operations. More and more summer has been important to the annual revenue of ski resorts, as the summer is a great time to boost revenue to help combat potential negative impacts on your business in the case of a short, warm winter.
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Do Summer Right: Increase ROI, Attract Visitors, & Add Fun!
2. WELCOME!
Thank you for joining us today!
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3. OVERVIEW
Summer Operations: Goals
Creating a Unique Customer Experience
Risk Mitigation and Head Rush
Technologies
5. SUMMER OPERATIONS: GOALS
How do you create new revenue streams in the
summer season?
Winter operating
season seems to be
getting shorter and
more unpredictable
Almost all the climate models
are unanimous in projecting
more year-to-year variability,
which hasnt gone unnoticed
by resort operators The
Colorado Independent
Summer Operations are
the best opportunity to
offset the potential
winter declines.
6. SUMMER OPERATIONS: GOALS
How do you set yourself apart from your competitors?
Most mountains have neighbors nearby
What makes your mountain unique?
Are activities available for a wide range of ages and abilities?
Do you have a wide range of activities
Not everyone is going to go mountain biking
Not everyone wants to go shopping
Not everyone wants to golf
7. SUMMER OPERATIONS: GOALS
You want to provide a memorable customer
experience to create return clientele
Create exciting opportunities for individuals and
groups, and people of varying ages.
Create an experience that is exciting and has the
potential to build confidence.
8. SUMMER OPERATIONS: GOALS
Ideally, you need to have options for a wide range
of participants.
Just kid oriented activities?
Means mom and dad are on the sideline
May eliminate participants who dont have kids
Just adult oriented activities?
Kids are on the sideline
May eliminate participants with kids
9. SUMMER OPERATIONS: GOALS
Ultimately, you need to
maximize your ROI
From a business
perspective, it is about
making money off the
experience.
The more exciting the
opportunity, the more
value you can offer.
11. CREATING A UNIQUE CUSTOMER EXPERIENCE
Adventure Tourism is becoming more
popular
12. CREATING A UNIQUE CUSTOMER EXPERIENCE
Head Rush Technologies has a wide range of
product to create a complete adventure.
13. An existing tower or
platform can be
transformed into an
Adventure Tower
Charge per activity or per
entry for a period of time
many pricing models for
customers
CREATING A UNIQUE CUSTOMER EXPERIENCE
14. Use your existing structures to your
advantage add elements without having to
build new structures.
Incorporate these products to keep your park
fresh and exciting
Add free fall elements
Beginner, intermediate, and advanced
Steep angle zip line
Auto belays for adventure elements as well as
climbing
Climbing elements
See more in Head Rush white paper: You
have the platform already now use it to
increase thrills and drive more revenue
www.headrushtech.com/whitepapers
CREATING A UNIQUE CUSTOMER EXPERIENCE
15. CREATING A UNIQUE CUSTOMER EXPERIENCE
Have Head Rush Technologies design and build an
Adventure Tower
16. CREATING A UNIQUE CUSTOMER EXPERIENCE
Only auto belay designed specifically for
climbers, but can also function in many other
capacities in climbing gyms, ropes courses, zip
line tours, and
Descend from platforms,
Introduce participants to free fall rides
Teach your clients to rappel
Easy to install, move and maintain
Accommodates the widest range of user
weights making it ideal for use by both children
and adults.
Smooth descent with minimal variation in
descent rate of a child or an adult
Accommodates a wide range of participant
weights from 22 330 lbs (10 to 150 kg)
17. Gives the rider the feeling of a free fall, while
comfortably controlling their descent
High throughput and low operational costs
Modular and compact, allowing it to be
installed in almost any high location.
26-75ft (8m-23m) jump heights
Minimal variation in the descent rate of a child
(at 35 lb/16 kg min.) and an adult (at 285
lb/130 kg max).
Offer with or without RipCord accessory for
different levels of thrill
RipCord accessories allow you to increase
the length of free fall
CREATING A UNIQUE CUSTOMER EXPERIENCE
18. FlightLine
The next level of extreme: 80-100ft (20-30m) jump
The largest and longest free fall sensation of any mechanical descent system.
Fully redundant system designed in compliance with EN341, ASTM F24 Amusement Ride
Standards, and TUV* (Certification pending Beta trial completion).
A game-changing experience with higher throughput compared with competing bungee-
type systems.
Lower maintenance and upkeep than competing systems.
A soft engaging staged universal braking system for a variety of rider weights (75 lbs to 285
lbs).
CREATING A UNIQUE CUSTOMER EXPERIENCE
19. Instantly add a new element
Install on trees, posts, poles
Climbing system for beginners to
advanced
Use as a stand-alone attraction or as
a means to access a platform
Use in tandem with other products to
create a forest of fun
Set a climb up to a platform, jump
from a QUICKjump or zip to another
platform!
Add value to existing elements
CREATING A UNIQUE CUSTOMER EXPERIENCE
20. The best brake for your
zip line.
Uses a self-regulating
magnetic braking
system to brake zip line
participants smoothly
and comfortably.
Brakes participants
consistently, even at
high velocities.
Results is a better
customer experience
and higher throughput
and profitability for your
zip line or canopy tour.
CREATING A UNIQUE CUSTOMER EXPERIENCE
22. Risk Mitigation and Head Rush Technologies
What are the benefits of eddy current braking in these
devices?
There are many benefits of incorporating eddy current braking
into our devices. Our devices are:
Low maintenance Because the braking is magnetic, there
are not any contacting parts in the braking system. There are
no components, such as brake pads, to wear out or fail. As a
result, there is less maintenance and a low ownership cost for
our devices.
Self-regulating Because the braking system is self
regulating, our devices can accommodate a wide range of
weights. Children and adults alike have a consistent
experience.
Smooth and comfortable Whether jumping, descending or
approaching a platform, the experience is smooth and
comfortable
23. PROFITABILITY
ROI potential is high for all products
Example - How long does it take to pay off a
QUICKjump at $10 USD per jump?
24. SAFETY AND PROFITABILITY
The keys to success:
High throughput
Encouraging repeat and referral business
Offering innovative, versatile elements
Use compatible accessories to improve functionality and
operations
Add activities that expand your offerings and increase
excitement, fun, and thrill
Leverage existing structures to your advantage
25. CONCLUSION
There are great ROI opportunities in expanding Summer
operations
Plus, some or most of these activities can be done in the winter
time as well for an additional revenue stream.
By incorporating Head Rush product you can offer a
unique, exciting, thrilling, activities for the widest range of
participants
26. QUESTIONS
Questions?
Submit via chat or email:
Bill Carlson
Director of Channel Sales
Head Rush Technologies
Bill.Carlson@headrushtech.com
Visit us on the web at www.headrushtech.com,
and find a distributor at www.headrushtech.com/distributors
Connect on social media @headrushtech, or search Head Rush Technologies