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Dogs

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Danielle Romano

Facebook has over 1.35 billion monthly active users. Several companies have found success using Facebook for marketing. BarkBox receives 5,000 new subscribers per month through its Facebook page, where 50% of customer conversations take place. PetFlow's Facebook ads brought in over 1 million customers, with ads resulting in a three times return on investment and 45% of new customers originating on Facebook. Building an engaged audience on Facebook can help companies attract customers, partners, and increase website traffic and sales.

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Facebook Social Media Success Stories By Danielle Romano Intro to Communication to Technology
Facebook is the #1 online social networking site Facebook has 1.35 billion monthly users, thats equivalent to Chinas population! 71% of internet users are Facebook users
4.5 billion likes are generated daily 16 million local business pages are on social media Facebook has more monthly users than WhatsApp, Twitter, and Instagram combined
BarkBox BarkBox makes it easier for owners to surprise their dogs each month with goodies without having to leave the house Each box is packed and delivered with homemade all natural dog treats and high quality toys
BarkBox Facebook Page BarkBox receives 5k new subscribers each month through Facebook 50% of their daily conversations are through Facebook and 1/3 of their daily traffic is also from Facebook
Building Families It draws attention to animal shelters in need Helped achieve their goals by attracting a wide range of people such as the press, vendors, and potential partnerships
Shelter Freedom Rides BarkBox features on their site pictures of dogs that waited at Chicargo Animal Care and Control who found their forever home.
Provides discounts and other promotions to their products Provides their audience with entertainment such as articles about dogs, pictures and funny videos
PetFlow PetFlow is a home delivery service for high quality food, treats, and accessories for your pets This company offers great things, such as top brands, great prices, and free shipping
PetFlow Facebook Page Their Facebook page and Facebook ads brought in over 1 million customers The ads published already resulted in a three time return on the money spent on them 45% of new customers and sales originate on their site
Building an audience They also have produced a 50% increase in website conversation Their site helped them build a relationship with an audience genuinely interested in their business
Resources http://www.cnbc.com/id/101611586# http://www.cnn.com/2014/02/11/world/face book-fast-facts/ https://www.facebook.com/business/success/ petflow#u_0_5 https://www.facebook.com/business/success/ barkbox

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Dogs

  • 1. Facebook Social Media Success Stories By Danielle Romano Intro to Communication to Technology
  • 2. Facebook is the #1 online social networking site Facebook has 1.35 billion monthly users, thats equivalent to Chinas population! 71% of internet users are Facebook users
  • 3. 4.5 billion likes are generated daily 16 million local business pages are on social media Facebook has more monthly users than WhatsApp, Twitter, and Instagram combined
  • 4. BarkBox BarkBox makes it easier for owners to surprise their dogs each month with goodies without having to leave the house Each box is packed and delivered with homemade all natural dog treats and high quality toys
  • 5. BarkBox Facebook Page BarkBox receives 5k new subscribers each month through Facebook 50% of their daily conversations are through Facebook and 1/3 of their daily traffic is also from Facebook
  • 6. Building Families It draws attention to animal shelters in need Helped achieve their goals by attracting a wide range of people such as the press, vendors, and potential partnerships
  • 7. Shelter Freedom Rides BarkBox features on their site pictures of dogs that waited at Chicargo Animal Care and Control who found their forever home.
  • 8. Provides discounts and other promotions to their products Provides their audience with entertainment such as articles about dogs, pictures and funny videos
  • 9. PetFlow PetFlow is a home delivery service for high quality food, treats, and accessories for your pets This company offers great things, such as top brands, great prices, and free shipping
  • 10. PetFlow Facebook Page Their Facebook page and Facebook ads brought in over 1 million customers The ads published already resulted in a three time return on the money spent on them 45% of new customers and sales originate on their site
  • 11. Building an audience They also have produced a 50% increase in website conversation Their site helped them build a relationship with an audience genuinely interested in their business
  • 12. Resources http://www.cnbc.com/id/101611586# http://www.cnn.com/2014/02/11/world/face book-fast-facts/ https://www.facebook.com/business/success/ petflow#u_0_5 https://www.facebook.com/business/success/ barkbox