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Don't miss a beat this Autumn by Spotify

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Bart Spiessens

This document discusses how music can help with focus, concentration, productivity, and memory during studying and learning. It provides several key points: - Music improves focus and concentration, making repetitive tasks more enjoyable. Studies show listening to music while working can increase efficiency. - Tasks completed with music are often finished faster and more creatively than without music. Music acts as a motivator. - On average, people take 20 minutes longer to focus without music compared to with music. Studies also show listening to Mozart can boost comprehension. - Music creates an atmosphere that heightens cognitive capacity, aiding memorization and information retention.

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Dont miss a beat this on
Music moves the brain to pay attention which helps the learning process.
Music improves concentration + productivity Tasks Music makes repetitive tasks more enjoyable. Research has found that sounds of the environment, like ocean waves, increases focus and efficiency related to productivity. Concentration Studies has found that tasks that are completed with music are completed faster and more creatively than those tasks without any motivator like music. Rhythm On average, people who dont listen to music while studying take 20 minutes longer in focusing compared with while listening to music. According to various studies, listening to Mozart while studying helps elevate comprehension. Memory Music creates an atmosphere that heightens cognitive capacity increasing memorisation and information association.
Reach different audiences during Back to School moments The Back to School Audiences on Spotify Students ParentsFamilies
Focus on studying +200% streams Monday - Wednesday Monday Tuesday Wednesday Thursday Friday Saturday Sunday Source: Spotify Global Data
Reach different audiences during Back to School moments Use our targeting options Girls Night Out Holidays Kids Party Chill Commute Dinner Focus/Study Road Trip Romance Sleep Summer Playlist Targeting Reach users currently listening to music aligned with back to school moments. Commuters Travelers Moms Dads Festival Goers Concert Goers Partiers Parents Gamers Tech Early Adopters Smartphone Users And more Audience Segment Targeting Reach demographic-based and interest-based audience segments aligned with back to school moments. Back to School Relevant Playlists Back to School Relevant Segments
7 Reach Gamers on Xbox + PlayStation速 Deliver audio ads while your audience listens on a Xbox or PlayStation速 Retarget Gamers across devices Reach first-party verified Xbox + PlayStation速 gamers as they use Spotify. Use Our Gamer Targeting to reach Students!
Students love our focus playlists +575K followers +244K followers +962K followers +5.4M followers +679K followers +647K followers 1.2M followers +3.1M followers +3M followers +2M followers +141K followers 1.8M followers *We cannot target single playlist, but we can target users listening to focus playlists You can reach users listening to the following playlists by using our Focus targeting*
Why not target our top streaming moments this spring?
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Don't miss a beat this Autumn by Spotify

  • 1. Dont miss a beat this on
  • 2. Music moves the brain to pay attention which helps the learning process.
  • 3. Music improves concentration + productivity Tasks Music makes repetitive tasks more enjoyable. Research has found that sounds of the environment, like ocean waves, increases focus and efficiency related to productivity. Concentration Studies has found that tasks that are completed with music are completed faster and more creatively than those tasks without any motivator like music. Rhythm On average, people who dont listen to music while studying take 20 minutes longer in focusing compared with while listening to music. According to various studies, listening to Mozart while studying helps elevate comprehension. Memory Music creates an atmosphere that heightens cognitive capacity increasing memorisation and information association.
  • 4. Reach different audiences during Back to School moments The Back to School Audiences on Spotify Students ParentsFamilies
  • 5. Focus on studying +200% streams Monday - Wednesday Monday Tuesday Wednesday Thursday Friday Saturday Sunday Source: Spotify Global Data
  • 6. Reach different audiences during Back to School moments Use our targeting options Girls Night Out Holidays Kids Party Chill Commute Dinner Focus/Study Road Trip Romance Sleep Summer Playlist Targeting Reach users currently listening to music aligned with back to school moments. Commuters Travelers Moms Dads Festival Goers Concert Goers Partiers Parents Gamers Tech Early Adopters Smartphone Users And more Audience Segment Targeting Reach demographic-based and interest-based audience segments aligned with back to school moments. Back to School Relevant Playlists Back to School Relevant Segments
  • 7. 7 Reach Gamers on Xbox + PlayStation速 Deliver audio ads while your audience listens on a Xbox or PlayStation速 Retarget Gamers across devices Reach first-party verified Xbox + PlayStation速 gamers as they use Spotify. Use Our Gamer Targeting to reach Students!
  • 8. Students love our focus playlists +575K followers +244K followers +962K followers +5.4M followers +679K followers +647K followers 1.2M followers +3.1M followers +3M followers +2M followers +141K followers 1.8M followers *We cannot target single playlist, but we can target users listening to focus playlists You can reach users listening to the following playlists by using our Focus targeting*
  • 9. Why not target our top streaming moments this spring?