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Traditionally stands at an exhibition are sold with a flat price per square meter, and this is still the method most commonly used today. However, organizers are increasingly becoming aware that certain stands within the venue floorplan have a higher value than others, which is leading to an emerging trend of dynamic pricing, where stands are priced according to their value to exhibitors. This guide gives an overview of dynamic stand pricing for exhibition organizers. For more useful information, see http://www.showplans.com/introduction-to-dynamic-stand-pricing-a-guide-for-exhibition-organizers/Read less