Perubahan adalah isu yang selalu ada bagi komunitas atau organisasi. Perubahan budaya menjadi kebutuhan vital setiap organisasi untuk menghadapi perubahan yang terjadi di luar organsasi. Covid 19 adalah sumber perubahan di era disrupsi ini. Bagaimana organisasi dapat melakukan perubahan kebiasaan / budaya dalam menjalankan aktivitasnya agar tetap bertahan? 7 Langkah Perubahan Budaya bisa jadi alternatif strateginya..
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
油
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
油
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
油
The six step guide to practical project management
If you think managing projects is too difficult, think again.
Weve stripped back project management processes to the
basics to make it quicker and easier, without sacrificing
the vital ingredients for success.
If youre looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
油
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
Learn how to use ChatGPT to add AI power to your testing and test automation
Understand the limitations of the technology and where human expertise is crucial
Gain insight into different AI-based tools
Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
油
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
油
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
油
The six step guide to practical project management
If you think managing projects is too difficult, think again.
Weve stripped back project management processes to the
basics to make it quicker and easier, without sacrificing
the vital ingredients for success.
If youre looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
油
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
Learn how to use ChatGPT to add AI power to your testing and test automation
Understand the limitations of the technology and where human expertise is crucial
Gain insight into different AI-based tools
Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ebook 1 7 Langkah Mengubah Budaya Perusahaan di era covid19.pdf
1. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 Langkah Menjalani
Perubahan Budaya Saat
Pandemi Covid19
*) Disadur dan diadaptasi dari Extreme Leadership Institute
2. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
PENGANTAR
Apakah saat ini sebagai
pemimpin, Kamu sedang
membayangkan sebuah
perubahan dalam perusahaan
karena covid19?
Berarti sebenarnya Kamu
sedang mengharapkan sebuah
PERUBAHAN BUDAYA dalam
perusahaan.
3. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
2 Kondisi
PENGANTAR
Ketika Kamu membayangkan sebuah perubahan budaya,
karena covid19 maka pertanyaannya:
Apakah harapan ini hanya datang
dari Kamu sebagai pemimpin?
Bagaimana dengan kolega
pemimpin lainnya?
Atau sebagian besar dan bahkan
semua orang dalam perusahaan
Kamu (termasuk bawahan)
menginginkannya?
4. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
2 Respon
PENGANTAR
Ketika pada kenyataannya, Kamu sesungguhnya
menghadapi kedua kondisi tersebut maka hanya ada 2
respon :
MELAKUKAN
SESUATU
SECARA
WAJAR SAJA
MELAKUKAN
SEGALANYA
AGAR
TERWUJUD
PERUBAHAN
5. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
Pengertian
BUDAYA PERUSAHAAN
Perusahaan adalah sekumpulan orang-orang.
Oleh karena itu menjadi sangat dinamis karena masing-
masing memiliki sifatnya dan dibentuk dari apa yang
diyakini, nilai-nilai, pengalaman dan berbagai situasi.
Mengembangkan BUDAYA PERUSAHAAN yang
bernilai = mengembangkan RELASI yang
bernilai
6. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
BUDAYA memiliki akar kata
cultivate artinya:
Mengolah,
mengembangkan,
membudidayakan,
membiakkan.
Sebagai pemimpin, Kamu dan
kolega pemimpin lainnya
seumpama sebagai TUKANG
KEBUN yang hanya memiliki 2
pilihan. Yang sedang ingin
menghasilkan kebun bunga yang
cantik dan indah, atau kebun
bunga yang biasa saja
(sewajarnya) atau bahkan tidak
terurus, dimana terdapat banyak
benalu yang membuat tanaman
lama-kelamaan mati?
Pengertian
BUDAYA PERUSAHAAN
7. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
Pengertian
BUDAYA PERUSAHAAN
Sebagai TUKANG KEBUN
pastilah yang dibutuhkan:
- Menabur benih yang baik
- Pemeliharaan yang
konsisten
- Menghasilkan panen
yang baik
Sebagai PEMIMPIN yang
diperlukan bagi perusahaan:
-Menabur benih yang baik
dan sehat
-Membudidayakan (baca:
budaya) benih supaya
tumbuh subur
-Sehingga setiap orang
dapat menuai kinerja
personal yang berdampak
bagi organisasi
8. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
Pengertian
BUDAYA PERUSAHAAN DI MASA COVID19
Sebagai TUKANG KEBUN
pastilah yang dibutuhkan:
- Menabur benih yang baik
selama kondisi covid 19
- Pemeliharaan yang
konsisten karena tidak
tahu kapan covid 19 ini
berakhir
- Menghasilkan panen
yang baik karena percaya
ada antisipasi proses
kerja dan bisnis selama
masa covid 19
Sebagai PEMIMPIN yang
diperlukan bagi perusahaan:
-Menabur benih yang baik
dan sehat untuk tetap
produktif di masa covid19
-Membudidayakan (baca:
budaya) benih supaya
tumbuh subur dimasa
pandemi ini
-Sehingga setiap orang
dapat menuai kinerja
personal yang berdampak
bagi organisasi meskipun
ada PSBB dan dalam situasi
WFH
9. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
Bagaimana
Caranya ?
10. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
1. Tentukan BUDAYA bersama
2. Pertemuan shared mission
3. Ciptakan lingkungan yang
mendukung VISI
4. Menemukan nilai personal yang cocok
dengan budaya perusahaan
5. Saling memegang tanggung jawab
6. Akui dan hargai perilaku yang
diinginkan
7. Lakukan Re-evaluasi
7 LANGKAH MENGUBAH BUDAYA
11. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 1 : Tentukan Budaya Bersama
1. Tentukan
BUDAYA
bersama
Geoff Colvin senior editor majalah Fortune
mengatakan: budaya adalah cara berperilaku
dari situasi ke situasi tanpa diminta.
Jadi bagaimana pertanyaan tersebut bisa Kamu
jawab dan apa yang Kamu inginkan bisa terjadi?
12. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 1 : Tentukan Budaya Bersama
1. Tentukan
BUDAYA
bersama
Pertanyaan Kuncinya adalah:
Apa kesenjangan
diantara keduanya?
Budaya Apa yang
sebenarnya sedang
terjadi sebelum terjadi
covid19?
Budaya yang seperti apa
yang Kamu kehendaki
selama masa covid19 dan
selanjutnya?
Ketiga pertanyaan ini merupakan proses kolaborasi
dengan semua orang di dalam perusahaan ANDA
13. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 1 : Tentukan Budaya Bersama
1. Tentukan
BUDAYA
bersama
Lakukan survey cepat untuk pertanyaan kunci tersebut
kepada semua orang :
Apa 5 nilai yang diharapkan
konsisten hidup dan terasa
dalam perusahaan khususnya
di masa covid 19?
Sebutkan 5 nilai
personal yang paling
penting bagi kamu
pribadi khususnya
dalam masa pandemi
ini
Apa 5 nilai yang ada dalam
budaya perusahaan kita
yang hidup dan terasa
dalam perusahaan?
Inilah proses kolaborasi penentuan budaya perusahaan
14. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 2 : Pertemuan shared mission
2. Pertemuan
shared
mission
Periset di Deloitte menemukan perusahaan yang
digerakkan oleh misi (mission-driven) adalah mereka
yang menjadi market leader dimana 30% lebih tinggi
melakukan inovasi dan 40% lebih mampu bertahan.
Kuncinya adalah membuat misi perusahaan nyata/
terwujud dalam budaya perusahaan.
Apalagi di tengah adanya kondisi yang tidak diinginkan
seperti pandemic covid 19..
Ketika di masa sulit, perusahaan tetap mampu
melewatinya bersama semua komponen organisasi yang
ada..maka Kamu akan dapat melihat dampaknya
Bagaimana caranya?
15. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 2 : Pertemuan shared mission
2. Pertemuan
shared
mission
Libatkan semua stakeholder yang ada di dalam
perusahaan
Contoh:
Neil Gill, 30 th dalam industri retail dan franchising seperti Pizza Hut dan
Glorias Jeans Coffe menciptakan identitas personal dalam budaya
perusahaan melalui visi-misi dan nilai-nilai perusahaan melalui keterlibatan
semua stakeholder. Apa yang dilakukanya?
Membagikan tujuan perusahaan
pada pemilik toko, karyawan
toko dan tim pendukung untuk
mendapatkan pandangan dan
komitmen mereka
Meluangkan waktu untuk berelasi
secara sungguh-sungguh kepada
mereka yang menjalankan toko
Dia belajar, membangun
kepercayaan, mencari input,
dan akhirnya menciptakan
pesan-pesan budaya/perilaku
yang cocok dengan brand dan
pekerjaan mereka
16. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 2 : Pertemuan shared mission
2. Pertemuan
shared
mission
Libatkan semua stakeholder yang ada di dalam
perusahaan untuk menghadapi dan mengatasi covid19
Contoh:
Pertamina melayani delivery produk ke rumah
Gaji Pejabat Air Asia di berikan pada karyawan agar tidak PHK massal
Bluebird melayani pengantaran barang (Chat-On-Delivery/COD)
Tokopedia memberikan fasilitas gratis ongkir dan menutup toko yang
menjual barang kebutuhan pokok dengan harga yang melonjak tinggi
Membagikan tujuan perusahaan
pada seluruh karyawan untuk
mendapatkan pandangan dan
komitmen mereka
Meluangkan waktu untuk berelasi
secara sungguh-sungguh kepada
mereka yang menjalankan usaha
secara langsung di lapangan
Sebagai leader belajar, membangun
kepercayaan, mencari input, dan
akhirnya menciptakan pesan-pesan
budaya/perilaku yang cocok dengan
brand dan pekerjaan mereka
17. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
We dont give ourselves nearly
enough time to reflect.
We dont think we have time
- Steve Farber -
18. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 3 : Ciptakan lingkungan yang
mendukung VISI
Bagaimana Kamu sebagai pemimpin menunjukkan sedang
membangun budaya?
1 Memperagakan
perilaku/budaya
2 Mendukung
perilaku/budaya
BUDAYA
2 HAL
3. Ciptakan
lingkungan yang
mendukung VISI
19. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 3 : Ciptakan lingkungan yang
mendukung VISI
Bagaimana Kamu sebagai pemimpin menunjukkan sedang
membangun budaya selama masa pendemi ini?
1 Memperagakan
perilaku/budaya
2 Mendukung
perilaku/budaya
BUDAYA
2 HAL
3. Ciptakan
lingkungan yang
mendukung VISI
Menunjukkan konsisten
menjalankan kebijakan wfh yang
telah di tentukan dan protocol
Kesehatan di kantor
Memiliki jadwal yang tetap untuk
menjalin relasi dan komunikasi
dengan tim/unit kerja
Tidak pernah menolak atau menunda
memberikan respon ketika diminta
Memberikan feedback
Memeriksa hasil wfh yang dikirimkan
Menolong memfasilitasi proses kerja
bila diperlukan dimasa wfh
20. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 3 : Ciptakan lingkungan yang
mendukung VISI-MISI
3. Ciptakan
lingkungan yang
mendukung VISI
Allen James, kepala administrasi di Gateway Care & Retirement
Center, Oregon.
Staff mengeluh karena pada
supervisor dirasakan berjarak, dan
cenderung selalu meminta para staff
melakukan banyak pekerjaan yang
sebenarnya bukan menjadi bagian
yang harus dilakukan
Before
memimpin dengan lebih transparan,
mengajak komunikasi semua staff,
mengakui ketakukatan dan tantangan
yang ia dan perusahaan hadapi,
membagikan nilai yang ingin ia
wujudkan sebagai pemimpin, dan
mengijinkan karyawan untuk meminta
pertanggungjawaban sebagai
pemimpin mereka
After
Hasilnya? Cara memimpin Allen berubah,
budaya berubah, tingkat turn-over karyawan
menurun drastis, kandidat terbaik mulai
tertarik untuk bekerja sebagai karyawan.
21. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 3 : Ciptakan lingkungan yang
mendukung VISI-MISI
3. Ciptakan
lingkungan yang
mendukung VISI
Strategi Es Teller 77 tetap mendukung Misinya untuk menyediakan
produk berkualitas, tepat waktu, layanan distribusi yang
memuaskan..
Bebarapa gerai es teler 77 di tutup
yang ada di mall dan fasilitas public
lainnya karena adanya pembatasan
social dan physical distancing yang
membuat ada aturan jarak saat
duduk di resto atau gerai makan
Before
Hal ini memicu inovasi bisnis dengan
menekankan penjualan produk frozen
food yang dapat diantar langsung ke
rumah..
After
Hasilnya? Pegawai memberikan dukungan
dengan mendukung layanan frozen food
karena secara langsung permintaan produk es
teler 77 masih tetap ada dan mampu
memenuhi kebutuhan market serta
memberikan kontribusi income pada
perusahan dan karyawan .
22. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
The only way to change the world
is to be fully in it
- Steve Farber -
23. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 4 : Menemukan nilai personal
yang cocok dengan budaya
perusahaan
4. Menemukan
Nilai personal
yang cocok
dengan budaya
perusahaan
Mempekerjakan karyawan sebenarnya sama dengan
mencari jodoh.
Aktivitas interview karyawan baru sama dengan sedang
melakukan Kencan.
Jika upaya mempekerjakan
karyawan kurang mampu
menemukan yang mendekati
dengan budaya perusahaan,
maka bila tidak di tindak
lanjuti, karyawan tersebut
bisa menjadi racun
daripada sebagai vitamin
yang menguatkan.
Di masa PSBB dan WFH ini bisa jadi adalah saat dimana
kamu bisa menilai lebih baik kondisi personal values
setiap anggota tim dalam unit kerja kamu..
24. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 5 : Saling memegang tanggung
jawab
5. Saling
memegang
tanggung jawab
Budaya yang
sehat adalah
perilaku yang bisa
saling memegang
tanggungjawab
masing-masing .
Komitmen
bersama dapat
dibangun untuk
mencapai standar
yang tinggi dalam
bekerja.
Pemimpin dapat
mengingatkan dengan
lembut namun tegas dan
dijalankan juga oleh dirinya
sendiri.
25. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 6 : Akui dan hargai perilaku yang
diinginkan
6. Akui dan
Hargai perilaku
yang diinginkan
Lakukan baik secara
formal maupun informal,
karena karyawan
langsung atau tidak
butuh dihargai.
26. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
7 LANGKAH MENGUBAH BUDAYA
Langkah 6 : Akui dan hargai perilaku yang
diinginkan
6. Akui dan
Hargai perilaku
yang diinginkan
Lakukan baik secara
formal maupun informal,
karena karyawan
langsung atau tidak
butuh dihargai.
27. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
If you grab people by the heart,
the head comes along for the
ride
- Dick Nettel -
28. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
Orang bisa datang dan
pergi, kondisi bisa
berubah, persaingan bisa
berkembang dan lain-lain.
Kuncinya: berikan atensi,
tetap aware dan lakukan
tindakan konkrit untuk
menyesuaikan
perilaku/budaya.
Jangan puas diri bila
sudah berhasil
merubah budaya
Ingatlah, budaya harus
terus disesuaikan juga
dengan tantangan yang
dihadapi perusahaan.
7 LANGKAH MENGUBAH BUDAYA
Langkah 7 : Lakukan Re-Evaluasi
7. Lakukan
Re-Evaluasi
29. 息 2018 Leadership Inc. Copyright
息 1980, 1995, 2004 Persona GLOBAL, Inc. All rights reserved
THANK YO
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