US households had started rebuilding their balance sheets and increasing their savings rate to 5% but since July the savings rate has been declining as spending has begun outpacing disposable income again. A troubling trend shows that in June 2009, personal consumption spending started exceeding personal disposable income signaling that consumers may be returning to unsustainable spending habits as seen before the economic crisis.
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1. A troubling trend is back
US households had started to rebuild their balance sheets when the current crisis started, the savings
rate rose to 5%, according to the Bureau of Economic Analysis
But since July, the savings rate is declining, spending is again outpacing disposable income
US consumers: Back to the old times ?
In June 2009, spending started to outpace income again
USD
billion
White Shapes: Spending is higher than Income
10,300 Personal
Consumption
10,100 back
times
old
9,900
S av i n g s
S av i n g s
9,700 Real Disposable
Personal Income
Source: U.S. Department of Commerce
9,500
Jan 2008 to Oct 2009 Dec 2008: Consumers Jun 2009: Spending again
start to save outpacing Income
Orders for Reprint at Nov. 30, 2009
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