Effective sign
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The document discusses key factors in creating an effective sign, including visibility, readability, noticeability, and legibility. It notes that a sign should be sized appropriately for viewing distance, with 1 cm of letter height for every 1.2 meters of distance. Readability is increased by logically grouping ideas and using formatting like larger text. Noticeability can be improved by using color contrast, unique design elements, or motion. Legibility depends on clear typestyle selection without sacrificing readability. The document also provides guidance on character height, width-to-height ratio, spacing, and using high color contrast materials to optimize a sign.
Effective sign
- 1. How To Create an Effective Sign By: Rayn Howayek
- 2. Visibility Readability Noticeability Legibility To Create an Effective Sign
- 3. The sign should be sized appropriately for the viewing distance. Generally, you will need 1 cm of letter height for every 1.2 meters of viewing distance. The sign should also be placed in a location with maximum exposure to the target audience. Visibility
- 4. The sign should be organized in a manner that readily conveys its intended message. Key words and phrases should be emphasized with larger letters, bolder typestyles and additional colors. Ideas should be grouped logically and separated by layout and spacing. Graphic elements, especially digital color graphics, can greatly enhance the speed and thoroughness of communications. Readability
- 5. The sign should incorporate some design elements that will help it stand out conspicuously in the landscape. Color contrast, changeable components, motion, uniqueness of design and/or subconscious attraction can serve to make a sign more noticeable. Noticeability
- 6. Typestyle selection is critical to the effectiveness of a sign. The proper font should convey the desired image without sacrificing the ability to distinguish individual letters. Many script and specialty typestyles are difficult to read, especially over greater viewing distances. Legibility
- 7. You may have a great looking sign, but what if your potential customers cant make out what its supposed to mean? Ensuring that potential customers can view and understand your message is vital to your businesses success. Proper Sign Distance for Optimal Visibility
- 8. The distance between your sign and its viewers is the number one factor in determining the type of LED display you will need. Longer distances require less resolution and shorter distances require higher resolutions. In addition, if you are traveling at 90 KPH on a freeway, and the sign is 180 meter away at a truck stop, the text letters must be at least 50 centimeter tall to be legible. Likewise, if you are standing 18 meter away from a street level sign, the letters need only be 5 centimeter tall to be legible. The rule of thumb is that you need 1 centimeter for every 1.2 meter of viewing distance. LED Sign Viewing Distance
- 9. Letter Height (Centimeter) Distance For Best Impact (meter) Maximum Readable Distance (meter) 1 1.2 3 1.5 3 6 2 6 15 2.5 9 30 5 12 45 7.5 18 61 20 25 107 23 27 122 25.5 30 137 30.5 36.5 160 38 46 190 Below is a chart that advises on the appropriate letter height for readability at certain distances.
- 10. Tactile & Visual Characters Type Case roomROOM Characters must be uppercase or Lowercase for easy legibility? Uppercase Lettering Lowercase Lettering
- 11. Type Case roomROOM Characters must be uppercase for easy legibility. Tactile & Visual Characters Uppercase Lettering Lowercase Lettering
- 12. Font Style ROOMROOM Characters must be serif or sans serif ? Tactile & Visual Characters serif Sans serif
- 13. Font Style ROOMROOM Characters must be of a sans serif font style; characters cannot be italic, oblique, script, highly decorative, or of other unusual forms. Tactile & Visual Characters serif Sans serif
- 14. Character Height Minimum and Maximum character height: Tactile & Visual Characters Minimum Maximum
- 15. Character Height Text limitations may exist due to minimum and maximum character height requirements per individual sign. Tactile & Visual Characters Minimum Maximum
- 16. Width-to-Height Ratio Tactile & Visual Characters Minimum Maximum
- 17. Width-to-Height Ratio Characters must not appear too wide. Characters must not appear too narrow. Tactile & Visual Characters Minimum 55% Maximum 110%
- 18. Stroke-to-Height Ratio Tactile & Visual Characters Minimum Maximum
- 19. Stroke-to-Height Ratio Characters must not appear too thin. Characters must not appear too thick. Tactile & Visual Characters Minimum 10% Maximum 15%
- 20. Character Spacing Minimum 1/8 Maximum 3/8 1/8 - 3/8 spacing between the two closest points of adjacent tactile characters. Tactile & Visual Characters
- 21. Proper Sign Color and Contrast A high color contrast factor will improve legibility. Here are the best combinations, ranked in order of legibility from a distance.
- 22. Proper Sign Color and Contrast Color Combination Effects Contrast Solutions
- 23. Using Proper Sign Materials Standard Calendared Vinyl Premium Cast Vinyl Specialty Vinyl Fabric Wind Mesh Sign Design Elements
- 24. Thank you follow me on Rayn.howayek@gmail.com http://www.slideshare.net/raynhowayek https://www.behance.net/raynhowayek https://lb.linkedin.com/pub/rayn-howayek/36/82b/a9a https://www.facebook.com/rayn.howayek.3